Between Views

Sophia Balanay part 1:

- Sophia’s great business idea

- The Mello Concept. A genius business concept that cuts time and saves money.

- Other options people really have when designing a website that don’t break the budget.

- Neat and tidy website design.

- Sophia’s business inspirations.

- Learning to shift your business model to suit your spirit and help others the way that you want.

- Creating a business that allows you to be creative and incorporate parts of you that matter.

- How long it really takes to start up a business online and what you really must sacrifice.

- The value of intrinsic motivation during the zero income days.

- Finding the hole in the market.

- Managing stress and using business tools well.

- Free coffee enabling powerful client experiences.

- Useful website design tools: Show it and Canva

- “The bottom line is nobody cares how you give your product or your service as long as you get them the results that they want.”

- Sophia’s social media and content creation journey.

- Realities of social media advertising and useful tips: Batching content, consistency, Later: Scheduling software that posts to all platforms.

- Networking and staying in contact with clients.

- Building trust and connection amongst your community.

- “The quality of your business life is based around the quality of your relationships.”

- Building a following by targeting clients.

- “Sliding into DM’s” the official business model.

- Steal like an artist: Book recommendation. Nothing is really original anymore.

- What new products really are.

- License code YMYNS5FXVIELDSES

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@mellodesignstudio

themelloconcept.com

The entrepreneurs playbook. An amazing summary of the wisdom and Entrepreneurial tips learned form Sophia Balanay.

Another awesome deep dive on our episode with Keli Campbell to bring you all of the wisdom and story and just a fraction of the time. For those on the go kind of listeners. Created with NotebookLM.

Keli Campbell part 3:

- The value of writing and reading

- The influence of journalism on Keli’s path through life.

- The follow your bliss speech.

- “Follow your curiosity because it will lead you to your innovations.”

- “Storytelling is one of the most powerful ways to keep histories alive.”

- “The coolest thing about writing is it’s like painting with words.”

- Writing as a creative outlet.

- How writing has changed.

- The magic transition: Mind to page.

- Jack Kerouac.

- General round of questions.

- The joy of surfing and the eternal hunt for a barrel.

- Never turning up empty handed.

- The Hawaiian equivalent of Bakers Delight.

- The world’s most multicultural supermarket.

- The answer to the question left by Miguel Binnios.

- Before anything else take care of the relationship you have with yourself.

- Keli’s question “What would you do if you knew you couldn’t fail?”

- The coin toss method.

Youtube codes I3F3YWQJF6D2STQC

Part 2 Keli Campbell:

- Powerful Hawaiian women

- How perceptions of Women have changed in Hawaii over time.

- Rell Sunn an amazing inspiration for Keli’s first business @Tomboybombshell

- A girl only team-based surf contest that Keli runs.

- Encouraging fun and comradery between women in the surf.

- Putting things into the world with the hope of impacting others positively.

- The power of tokens and ritual (like putting on a specific t-shirt) in female empowerment.

- Creating space for and giving permission to ‘be what you are’ through your business.

- How the resolution to your own problems can be and probably will be the resolution to others.

- What makes an inspirational person stand out so much.

- Keli’s parents as inspirations who go after a life that makes them happy.

- Keli’s brother (a barrel seeker) inspiring the search for the perfect wave and a creative spirit.

- Keli’s Partner Pete in the search for adventure and being a “possibilitarian.”

- The value of a supportive community

- “If you are a creative person, whatever it is that fuels you, it’s kind of your duty to look for it and put it in the world because that’s what keeps us all inspired and enthusiastic, looking for solutions and innovating.”

- Books: Rick Reuben – The creative act

- Ship it – Seth Goden

- On writing - Stephen King.

- The war of art – Stephen Pressfield.

- Dealing with the social pressure to keep your project going.

- Understanding that the only opinion about your work and growth that matters is your own.

- The haircut fallacy.

- Nanci Boutet. An amazing inspiration and founder of ‘Special surfers.’

- @hawaiian.Sunday a chill Sunday business idea.

- “If you genuinely put your energy into it and like it then people will like it too.”

- The value of email marketing.

- “BE CONSISTENT!” in making connections, email marketing, seeking out things that infuse your company and project with life and energy.

Youtube codes: MS28K81BAQO7QDKL

Keli Campbell Part 1:

- Growing up in Hawaii and California.

- The value of contrast when returning to your culture.

- Realities of Hawaii in comparison with the stereotype.

- Hawaiian folk lore and history.

- The birthplace of surfing.

- The downfall of the native Hawaiian system and the blend of American culture.

- Cultural practices that still exist today.

- The value of Taro (Kalo) farming for Hawaiians and our shared farming experience.

- Uncle Seans secret drink bottle technique.

- Other cultures that live in Hawaii you may not know about.

- The return of Hawaiian practices, knowledge and self-sufficiency in recent times.

- The helpful nature of the Hawaiian community.

Make sure you check out @tomboybombshell and @hawaiian.sunday

Youtube Licence codes:EY0IRA5ZPZFHRBA3

Beautiful Audiovisual recounting the story and wisdom of Keli Campbell. Created with NotebookLM.

BVR Deep dive with Miguel Binnios. Hosted on Notebook LM with Lenny and Maya.

Miguel Binnios part 2:

- Miguel’s role models in the YouTube and film making world.

- ¨When you stick to discomfort that´s where all the meaningful things happen in the world¨

- The value in thinking less and avoiding perfectionism.

- Why people search for the ´Sub-content´

- Dealing with people who don´t like your content.

- How to push for the assistance of the algorithm.

- Dealing with shortened attention spans.

- The value of avoiding working on your phone.

- YouTube as a film makers resume.

- What´s the end goal?

Youtube codes: R6QOEWFFMCLWKHMS

Miguel Binnios part 1:

In this Episode we discuss

-      A passion and fascination for visual stories.

-      The realities of taking on a 40-day YouTube challenge and Miguels reflections upon it.

-      The steps involved in the process of filming.

-      The video doesn´t need to be perfect.

-      What to do when success becomes your standard

-      Do views kill passion?

-      Finding balance between the two.

-     The secret triangle of balance. Finding the sweet spot.

-      How it feels to get monetised on YouTube and what it takes.

-      Building a following.

-      The importance of content consumption and Identifying role models in the field.

-      Battling the low likes and subscribe days

-      Miguels top tools for diving into film and YouTube as a career

-      What drives you through mid process.

Remember to jump over and follow Miguel on instagram and Youtube and help him on his journey.

Youtube codes:IHIQAWPASYFKKEJQ