Beyond Social Media: The Marketing, Advertising & Public Relations Podcast

Beyond Social Media: The Marketing, Advertising & Public Relations Podcast

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Beyond Social Media: The Marketing, Advertising & Public Relations Podcast episodes

  • Pixar's Coco VR & Net Neutrality

    During episode 210, Co-hosts B.L. Ochman and David Erickson discussed Stovetop's Thanksgiving Dinner Pants; Disney Pixar's Coco VR experience; the latest search ranking factors from SEMRush and Searchmetrics; Washington Post's counterpoint AI; the New Zealand Coffin Club viral video; a pot subscription service; iPhone X's fraudulent faces flaw; BoingBoing's Net Neutrality popup alert; algorithmic threats to journalism; the MakeApp app; Greta Van Susteren's sorry Sorry app; popping pimple fingernails; LG's mosquito-repellant Phones; plus great new apps and important stats and a lot of stuff in between. Show Notes & Links: http://beyondsocialmediashow.com/210

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    45 min
  • Naked Facebook, 280 Tweets & KFC's Painted Tweet

    During episode 209, Co-hosts B.L. Ochman and David Erickson discussed Facebook's request for your nude photos; Facebook and Twitter 2016 election ads and the Kremlin money behind them; Tiffany's disgusting "Everyday Items"; Twitter's move to 280 characters; an epic home-made car ad; Dave's Moovember progress; a puppy and a little girl re-united after dastardly thieves took her 8-week-old Labrador; plus great new apps and important stats and a lot of stuff in between. Show Notes & Links: http://beyondsocialmediashow.com/209

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    49 min
  • Shadow Sub-Domains & LinkedIn Video Ads

    During episode 208, Co-hosts B.L. Ochman and David Erickson discussed the shadow sub-domain hacking of the Trump organization; LinkedIn' video advertising trial; a Twitter bot-hunting bot; David's Movember challenge begins; VR for PTSD; a Virtual Museum; Reddit's nicewashing; Facebook's problems overseas; Facebook's declining organic visibility; Google Drive gets parked; an app that listens to your clunking automobile; plus great new apps and important stats and a lot of stuff in between. Show Notes & Links: http://beyondsocialmediashow.com/208

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    44 min
  • Burger King Bullying PSA & 2017's Most Horrific Marketing Screw-Ups

    During episode 207, Co-hosts B.L. Ochman and David Erickson discussed Burger King's anti-bullying public service ad; Twitter's new-found transparency for political ads; the mechanics behind the recommendation engine powering Spotify's Discover Weekly playlist; Burger King bullying Wendy's; saveable Tweets; Twitter's Happening Now feature; Facebook going after Google Hangouts with the addition of screensharing to Facebook Live; Facebook adding Dwell Time and Link Sharing as custom audiences for ad retargeting; 3D social posts to encourage VR object sharing on Facebook; the EPA erasing climate change online; your camera is watching you; Spectacle sales are not so spectacular; giving Amazon your key; and the top 10 most horrific marketing screw-ups of 2017; plus great new apps and important stats and a lot of stuff in between. Show Notes & Links: http://beyondsocialmediashow.com/207

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    54 min
  • Dwayne Johnson's (The Rock) Ad Agency & Jeff Bezos' Brilliant PR

    During episode 206, Co-hosts B.L. Ochman and David Erickson discussed Dwayne Johnson (The Rock's) creative empire; the #MeToo movement's impact; a brilliant magazine takeover; Barack Obama's hip hop Presidential portrait; the Jane Austin role playing game from a former Second World developer; locking down Google for security; Google search surprises; buff Jeff Bezos' PR coup; craptastic towns of New Zealand provoke death threats; the voice ad challenge for brands; deceptive NFL Shop advertising; plus great new apps and important stats and a lot of stuff in between. Show Notes & Links: http://beyondsocialmediashow.com/206

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    46 min
  • Equihacked & Mark Zuckerberg's VR PR

    During episode 205, Co-hosts B.L. Ochman and David Erickson discussed Equifax getting hacked again; Mark Zuckerberg's ill-advised virtual reality trip to Puerto Rico; Giphy's coming six-second advertising platform; Susan B. Komen Breast Cancer Awareness crowdfunding campaign; a resume LEGOized; BuzzFeed's livestreamed Twitter talk show; recognizing cognitive biases; a guide to Denial of Service attacks; Siri, your personal therapist; the imminent departure of AOL Instant Messenger; loveless granola; Dove's racist ad; plus great new apps and important stats and a lot of stuff in between. Show Notes & Links: http://beyondsocialmediashow.com/205

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    46 min
  • Google Pixel 2 Announcement & Rockin' Ex-Presidents For Relief

    During episode 204, Co-hosts B.L. Ochman and David Erickson discussed Google's Pixel 2 announcement and its battle against Apple; five ex-Presidents rocking for hurricane relief; the Obama's 25th wedding anniversary; National Public Radio's errant Facebook post that went viral; BuzzFeed's public service fake news feed; IRS' baffling announcement of its deal with Equifax; the amazing absence of a social media pause button; the client you'll never want to have; plus great new apps and important stats and a lot of stuff in between. Show Notes & Links: http://beyondsocialmediashow.com/204

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    34 min
  • NFL Inside These Lines, 280 Twitter & Fake Facebook Likes

    During episode 203, Co-hosts B.L. Ochman and David Erickson discussed the NFL's Inside These Lines commercial response to Donald Trump's call to fire athletes who protest during the national anthem; the citizen scientist effort to combat Alzheimers; Spotify's new self-service advertising offering; Google's Chrome Music Lab experiments; Libsyn's podcast measurement upgrade; a librarian's rejection of Melania Trump's donation of Dr. Seuss books; Twitter's 280 character tweets; Facebook fake Like farms; plus great new apps and important stats and a lot of stuff in between. Show Notes & Links: http://beyondsocialmediashow.com/203

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    40 min
  • Netflix Stranger Things Cease & Desist & Facebook's Nazi Algorithm

    During episode 202, Co-hosts B.L. Ochman and David Erickson discussed Kim Jung Un calling Trump a "dotard" and the Internet reaction; Facebook's Nazi algorithm, destination pizza; Google's Power Searching course; a juvenile Minnesota Vikings hire; NPR teaching print journalists how to create audio stories; fake attorneys targeting Amazon sellers; a Stranger Things Cease & Desist Letter with heart; plus great new apps and important stats and a lot of stuff in between. Show Notes & Links: http://beyondsocialmediashow.com/202

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    39 min
  • Equifax Data Breach & Richard Branson Rides Out Hurricane Irma

    During episode 201, Co-hosts B.L. Ochman and David Erickson discussed a hilarious parody of the new $1200+ iPhoneX; millions Equifaxed by the mother of all data breaches; riding out Hurricane Irma with Richard Branson; detested Martin Shkreli screwed; the Russian back door; Bothies; BBC's interactive radio theater; Twitter's tweetstorm feature; Brand websites beating retail; the Great Bodega Controversy of 2017; BuzzFeed's banner ads; the black market for Instagram checks; plus great new apps and important stats and a lot of stuff in between. Show Notes & Links: https://beyondsocialmediashow.com/201

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    43 min

About Beyond Social Media: The Marketing, Advertising & Public Relations Podcast

From the publisher's feed

This is the audio version of the Beyond Social Media Show, a weekly video podcast broadcast live on YouTube.