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Beyond the Kitchen Table (previously the Website Coach)
Beyond the Kitchen Table (previously the Website Coach) episodes
- Ep 72: 5 reasons to invest in building business relationships
Do you invest in building business relationships? Or are you more transactional?
In this episode I talk about why you should invest in building business relationships - what you're likely to get out of it.
Resources:
Find us at https://beyondthekitchentable.co.uk
Free PDF download: https://beyondthekitchentable.co.uk/downloads/
Blog post https://beyondthekitchentable.co.uk/blog
Follow us at https://www.instagram.com/beyondthekt
16 min - Ep 71: Can you use AI to write your website copy?
Want an easy way to write your website copy? Well AI tools like ChatGPT may be able to help.
Can these tools really write your website copy? Well that's what I'm talking about in this week's episode.
Resources:
Marketing Membership sign up https://beyondthekitchentable.co.uk/marketing-membership
Find us at https://beyondthekitchentable.co.uk
Free PDF download: https://beyondthekitchentable.co.uk/downloads/
Blog post https://beyondthekitchentable.co.uk/use-ai-to-write-your-website-copy
Follow us at https://www.instagram.com/beyondthekt
17 min - Ep 70: What's in My Marketing Plan for 2023
Want to know what I'm going to focus on when it comes to marketing Beyond the Kitchen Table in 2023? In this episode I share the 5 elements of my marketing plan and exactly what I'm going to do
Resources:
Marketing Sprint sign up https://beyondthekitchentable.co.uk/marketing-sprint
Find us at https://beyondthekitchentable.co.uk
Free PDF download: https://beyondthekitchentable.co.uk/downloads/
Blog post https://beyondthekitchentable.co.uk/blog
Follow us at https://www.instagram.com/beyondthekt
18 min - Ep 69: 5 Thoughts on Marketing in 2023
My thoughts on what is working in marketing now and should continue to do so in 2023. Marketing trends for 2023 if you prefer...
Resources:
Marketing Sprint sign up https://beyondthekitchentable.co.uk/marketing-sprint
Find us at https://beyondthekitchentable.co.uk
Free PDF download: https://beyondthekitchentable.co.uk/downloads/
Blog post https://beyondthekitchentable.co.uk/blog
Follow us at https://www.instagram.com/beyondthekt
19 min - Ep 68: Using an accountant and marketing your business with Wendy Ross of Tonbridge Accountants
In this episode I interview small business accountant Wendy Ross.
Wendy is a client (I built her website and she is a member of the Marketing Membership) and over the time we have worked together she has clarified who she works with and what she offers, with the result that her business has gone from strength to strength. We talk about this journey in the episode as well as some tips on the value of working with an accountant
Wendy's links
Website: tonbridgeaccountants.co.uk
Instagram: instagram.com/tonbridgeaccountants
LinkedIn: linkedin.com/in/wendy-ross-%E2%AD%90%EF%B8%8F-fcca-85b82911
Resources:
Find us at https://beyondthekitchentable.co.uk
Free PDF download: https://beyondthekitchentable.co.uk/downloads/
Blog post https://beyondthekitchentable.co.uk/blog
Follow us at https://www.instagram.com/beyondthekt
Email [email protected]
46 min - Ep 67: Repeat of Episode 19 about your About Page
Writing your About Page is the hardest page to write on your website. And, to be honest, it is the page most people get WRONG (that and the services page – but that’s another podcast episode!!)
You don’t like talking about yourself. Maybe, like me, you’re British and were brought up that’s it is rude to brag. Maybe you used to work for a large organisation and had been taught it isn’t about you - it is about the company. And you just feel uncomfortable talking about yourself. You don’t want the spotlight on you. You just want to get on with building your business.
But your About Page is a hugely important page on your website. Website visitors usually want to know more about you before they decide to work with you - it is about the know, like and trust factor. They say people buy from people. Actually, when you run a service based business people buy from people they think understand them.
They’re interested in YOU and they are looking to see if they think YOU can help them. And to be honest, we’re all a bit nosey!!
So what can you do?
Well I’m here to help. I have 7 top tips which I hope will make the difference.
Resources:
Find us at https://beyondthekitchentable.co.uk
Free PDF download: https://beyondthekitchentable.co.uk/downloads/
Blog post https://beyondthekitchentable.co.uk/its-not-all-me-me-me-writing-your-about-page/
Follow us at https://www.instagram.com/beyondthekt
18 min - Ep 66: Have you thought about writing a book? Interview with writing coach Steph Caswell
In this episode I interview writing coach Steph Caswell.
There's some great advice from Steph for anyone thinking about writing a book. And if you're not thinking of writing a book, listening to Steph's own business journey and the information she shares about finding clients is also very valuable.
Steph's links
Website: https://creatinghappywriters.com
Instagram: www.instagram.com/creatinghappywriters
LinkedIn: www.linkedin.com/in/stephcaswell
Facebook: www.facebook.com/creatinghappywriters
Resources:
Find us at https://beyondthekitchentable.co.uk
Free PDF download: https://beyondthekitchentable.co.uk/downloads/
Blog post https://beyondthekitchentable.co.uk/blog
Follow us at https://www.instagram.com/beyondthekt
Email [email protected]
36 min - Ep 65: Let's make 2023 your best year in business yet
The reality is that to get where you want to be in 2023 you need a strategy which includes an action plan. A realistic one.
And this episode is all about setting your business strategy for 2023 so that come the end of the year we can look back and say "wow 2023 was a fantastic year for my business". Don't you want to be able to say that?
Resources:
Find us at https://beyondthekitchentable.co.uk
Free PDF download: https://beyondthekitchentable.co.uk/downloads/
Blog post https://beyondthekitchentable.co.uk/setting-business-strategy-2023
Follow us at https://www.instagram.com/beyondthekt
22 min - Ep64: Planning for a break in your business
Are you planning to take a break in your business for Christmas? In this episode I talk about why that's a good thing and what you can (and should) do to make it happen.
Resources:
Find us at https://beyondthekitchentable.co.uk
Free PDF download: https://beyondthekitchentable.co.uk/downloads/
Blog post: https://beyondthekitchentable.co.uk/blog
Follow us at https://www.instagram.com/beyondthekt
Email [email protected]
15 min - Ep 63: Marketing using LinkedIn and Taking over a family business interview with Zoe Wongsam
In this episode I interview Zoe Wongsam who runs a family e-commerce business selling unique jewellery and cufflinks made from upcycled historical memorabilia.
Zoe is very active on LinkedIn and shares her tips for success on that platform. It's also interesting to hear about taking over a family business.
Zoe's links
Website: http://www.hepburnandhughes.com
LinkedIn: www.linkedin.com/in/zoe-wongsam
Facebook: http://www.facebook.com/hepburnhughes
Resources:
Find us at https://beyondthekitchentable.co.uk
Free PDF download: https://beyondthekitchentable.co.uk/downloads/
Blog post https://beyondthekitchentable.co.uk/blog
Follow us at https://www.instagram.com/beyondthekt
Email [email protected]
34 min
About Beyond the Kitchen Table (previously the Website Coach)
From the publisher's feed
The Beyond the Kitchen Table podcast with Marie Brown is for entrepreneurs and small business owners that want to build a successful business. One that is fully booked and a breeze to run.
The show is a mix of solo episodes and interviews with other small business owners, because I believe we can learn from each other.
I'll be sharing tips to help you make the most of your website and marketing tactics that work. I’ll also talk about how I run my business - the mistakes I’ve made, the tools I use and what has worked for me.
You won't find any tech speak here. Everything is explained in simple terms.
Each episode will have points for you to take away and action. Nothing too difficult or technical, but simple actions that can make a real difference to your ability to get fully booked.
Find us at https://beyondthekitchentable.co.uk and https://www.instagram.com/beyondthekt