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This week on Beyond The Tweezers, I’m joined by brow artist, educator and semi-permanent makeup artist Olivia Chinnock, who has recently opened her very own salon in Chelmsford after years of building a fully booked business and a recognisable personal brand.

Main Sponsor: This Episode is Sponsored by London Lash, the go to brand for professional lash products, education, and tools designed to help artists achieve consistent, long-lasting results.

Enjoy an exclusive listener discount on your next order: 20% off with code KARIS20 T&Cs apply.

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Episode Sponsors: This Episode is Sponsored By Lash Oasis. want to try their new Hybrid Korean Lash Lift system?  Use code: KARIS10 on your first order!

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What really stood out to me in this conversation was Olivia’s mindset. She genuinely believes that the people who succeed in business think differently, and that confidence comes from showing up, backing yourself and believing that good things are possible.

We talk about her journey from working on the Benefit counter in John Lewis, getting fired from her job, and how that ended up being the best thing that could have happened to her. We also dive into manifestation, mindset, becoming your own biggest cheerleader and why showing up consistently online has played such a huge role in building her business.

Olivia shares how she created a brand that people instantly recognise, the importance of personal branding within the beauty industry, and why so many artists are holding themselves back by not putting themselves out there.

We also discuss opening her brand-new salon in Chelmsford, building a one-stop beauty destination, and the reality of losing £400 to a scam on her very first day.

If you've ever struggled with confidence, doubted yourself, or wondered how some people seem to keep achieving bigger and bigger things, this episode is for you.

Main Sponsor: This Episode is Sponsored by London Lash, the go to brand for professional lash products, education, and tools designed to help artists achieve consistent, long-lasting results.

Enjoy an exclusive listener discount on your next order: 20% off with code KARIS20 T&Cs apply.

Shop London Lash:  https://londonlashpro.com/?utm_source=podcastsponsorship&utm_medium=videos&utm_campaign=behindthetweezers&utm_content=episode15

Episode Sponsors: This Episode is Sponsored By Lash Oasis. want to try their new Hybrid Korean Lash Lift system?  Use code: KARIS10 on your first order!

Shop Lash Oasis: https://lashoasis.co.uk/

Thank you for pressing play and joining me! If you would love to connect - follow and DM me. I would love to hear your stories.

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Becoming an educator sounds exciting - creating courses, teaching students and sharing your knowledge with others. But what nobody really talks about is the transition itself.

In this episode, I share my personal journey from stylist to educator, from attracting clients to teaching students, and the mindset shifts I had to make along the way.

I open up about:

✨ Feeling like a beginner all over again
✨ The imposter syndrome I experienced as a new educator
✨ Why teaching felt more stressful than working with clients
✨ Changing my content from attracting clients to attracting students
✨ Finding my ideal student and building trust

✨ Why perfection doesn't exist in education
✨ The lessons my students have taught me over the years

If you're a lash artist thinking about becoming an educator, currently teaching, or feeling stuck between clients and students, this episode is for you.

Main Sponsor: This Episode is Sponsored by London Lash, the go to brand for professional lash products, education, and tools designed to help artists achieve consistent, long-lasting results.

Enjoy an exclusive listener discount on your next order: 20% off with code KARIS20 T&Cs apply.

Shop London Lash: https://londonlashpro.com/?utm_source=podcastsponsorship&utm_medium=videos&utm_campaign=behindthetweezers&utm_content=episode14

Episode Sponsors: This Episode is Sponsored By Lash Oasis. want to try their new Hybrid Korean Lash Lift system?  Use code: KARIS10 on your first order!

Shop Lash Oasis: https://lashoasis.co.uk/

Thank you for pressing play and joining me! If you would love to connect - follow and DM me. I would love to hear your stories.

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What does success actually look like?

In this episode of Beyond The Tweezers, I'm joined by the incredible Loredana Irimia - educator, salon owner, speaker and mentor - for a conversation that completely challenged the way I think about our industry and what we are doing it for.

Main Sponsor: This Episode is Sponsored by London Lash, the go to brand for professional lash products, education, and tools designed to help artists achieve consistent, long-lasting results.

Enjoy an exclusive listener discount on your next order: 20% off with code KARIS20 T&Cs apply.

Shop London Lash: https://londonlashpro.com/?utm_source=podcastsponsorship&utm_medium=videos&utm_campaign=behindthetweezers&utm_content=episode13

Episode Sponsors: This Episode is Sponsored By Lash Oasis. want to try their new Hybrid Korean Lash Lift system?  Use code: KARIS10 on your first order!

Shop Lash Oasis: https://lashoasis.co.uk/

We talk about moving from Romania to the UK, building a business from scratch, opening salons, speaking on international stages and becoming a recognised educator. But we also talk about the side people don't always see.

The pressure to look successful.
The need for validation.
Building things from a place of ego.
And realising that what you thought would make you happy isn't always what fulfils you.

This conversation goes far beyond lashes. We dive into authenticity, personal branding, social media, recognition, business mistakes, therapy, confidence and the importance of building a business that actually supports the life you want to live.

If you've ever found yourself wondering whether you're chasing the right goals, this episode is for you.

I absolutely loved this conversation and I know you're going to take so much from it.

Connect with Loredana:  https://loredanairimia.com/
https://thelashboxshop.co.uk/

Conference tickets: https://loredanairimia.com/back-to-business/

Main Sponsor:

This Episode is Sponsored by London Lash Enjoy an exclusive listener discount on your next order: 20% off with code KARIS20 T&Cs apply.

Shop London Lash: https://londonlashpro.com/?utm_source=podcastsponsorship&utm_medium=videos&utm_campaign=behindthetweezers&utm_content=episode13

Episode Sponsors: 

This Episode is Sponsored By Lash Oasis. want to try their new Hybrid Korean Lash Lift system?  Use code: KARIS10 on your first order!

Shop Lash Oasis: https://lashoasis.co.uk/

Thank you for pressing play and joining me! If you would love to connect - follow and DM me. I would love to hear your stories.

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This week on Beyond The Tweezers, I'm sharing my experience attending the Creator Method workshop in London and why it completely changed the way I see my business.

I went expecting to learn about content creation and personal branding, but I left with a completely different perspective on what I'm actually building.

This episode is sponsored by London Lash, the go-to brand for professional lash products, education, and tools designed to help artists achieve consistent, long-lasting results.

Enjoy an exclusive listener discount on your next order: 20% off with code KARIS20 *T&Cs apply.

Shop London Lash: https://londonlashpro.com/?utm_source=podcastsponsorship&utm_medium=videos&utm_campaign=behindthetweezers&utm_content=episode12

In this episode, I'm taking you behind the scenes of the day, sharing the biggest lessons I took away, the moments that really got me thinking, and how it has changed the way I view my business, the podcast, and my future goals.

It's a slightly more personal, chatty episode and a chance for us to have a little catch-up while I share what's been on my mind recently.

In this episode:

• My experience at the Creator Method workshop
• The biggest takeaway from the day
• Why personal branding is more important than ever
• The mindset shift that changed how I view my business
• Reflections on Beyond The Tweezers and what's next
• Why stepping outside your industry can be so powerful

If you've ever felt stuck in your niche or wondered whether you're building a business or building a brand, this one's for you.

This episode is sponsored by London Lash, the go-to brand for professional lash products, education, and tools designed to help artists achieve consistent, long-lasting results.

Enjoy an exclusive listener discount on your next order: 20% off with code KARIS20 *T&Cs apply.

Shop London Lash: https://londonlashpro.com/?utm_source=podcastsponsorship&utm_medium=videos&utm_campaign=behindthetweezers&utm_content=episode12

Thank you for pressing play and joining me! If you would love to connect - follow and DM me. I would love to hear your stories.

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This week on Beyond The Tweezers, I'm joined by the founder of London Lash, Hanna Putjato. 

From arriving in the UK from Belarus speaking almost no English, to building one of the biggest lash brands in the world, Hanna shares the story behind the business that so many lash artists know today.

This episode is sponsored by London Lash, the go-to brand for professional lash products, education, and tools designed to help artists achieve consistent, long-lasting results.

Enjoy an exclusive listener discount on your next order: 20% off with code KARIS20

*T&Cs apply.

Shop London Lash: https://londonlashpro.com/?utm_source=podcastsponsorship&utm_medium=videos&utm_campaign=behindthetweezers&utm_content=episode11

We talk about her early days working in a factory, completing beauty courses without understanding the language, and how beauty became the way she learned English. Hanna shares the moment she ordered thousands of lash trays from Alibaba, unknowingly filling her home with stock, and how that accidental leap became the beginning of her business journey.

We also discuss how Lady Lash became London Lash, the surprising way the brand got its name, and why Hanna believes some of her best business ideas have come from listening to the people around her.

In this honest and emotional conversation, we dive into the realities of building a global brand, navigating COVID, making difficult decisions as a business owner, and the lessons she's learned from leading a growing team.

We also talk about the current state of the lash industry, why the market has changed so dramatically over the past few years, the rise of lash lifts and the wellness trend, and what beauty professionals should be focusing on if they want to stay relevant and successful in today's industry.

Plus, a surprise from Hanna’s team leaves her unexpectedly emotional as we get to see a side of her that many people have never seen before.

This episode is packed with honesty, business lessons, industry insights, and the inspiring story behind one of the most recognised global brands in the beauty industry.

🎙️ Listen now and join us Beyond The Tweezers.

This episode is sponsored by London Lash, the go-to brand for professional lash products, education, and tools designed to help artists achieve consistent, long-lasting results.

Enjoy an exclusive listener discount on your next order: 20% off with code KARIS20

*T&Cs apply.

Shop London Lash: https://londonlashpro.com/?utm_source=podcastsponsorship&utm_medium=videos&utm_campaign=behindthetweezers&utm_content=episode11

Thank you for pressing play and joining me! If you would love to connect - follow and DM me. I would love to hear your stories.

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In this episode of Beyond The Tweezers, I sit down with beauty artist and educator Terri for a conversation that goes far beyond beauty.

Terri shares her journey into the industry, from taking her very first spray tanning course while working at Waitrose, to discovering a passion for teaching and travelling around the UK training beginners in beauty treatments. She talks about the moment she realised she was good at teaching, after helping another student who was struggling on a course she was attending herself.

Throughout this conversation, Terri opens up about her experience with depression and the challenges she faced during some difficult periods of her life. She shares how becoming self employed allowed her to create the structure and working hours she needed at the time, helping her move forward while still protecting her mental wellbeing.

One of the biggest focuses of this episode is the difference between building an audience and building a community. Terri has built a loyal community of people who genuinely trust her, and we dive into how she's done that through consistency, showing up as herself, supporting others and creating real connections.

Terri also shares her experience of being bullied in the workplace, who spoke to her badly and made her working life incredibly difficult. She talks about crying outside, picking herself back up and walking straight back into the classroom to continue teaching.

We also discuss authenticity within the beauty industry, why being relatable matters, and how some of the marketing we see online doesn't always reflect reality.

This conversation is honest, inspiring and full of lessons that go far beyond beauty. It's about resilience, finding your confidence, staying true to yourself and building something that genuinely helps people.

If you've ever struggled with confidence, mental health or you’re wondering how to build a community that truly trusts you, this episode is for you.

Don't forget to press follow, subscribe, or whatever button is in front of you, so you never miss an episode.

Connect with Terri: https://www.instagram.com/bellesbeautytraining?igsh=NjUwMnRhZ3B3MnVj

Thank you for pressing play and joining me! If you would love to connect - follow and DM me. I would love to hear your stories.

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Hello and welcome back to Beyond The Tweezers ❤️

In today’s solo episode, I’m talking about something I genuinely don’t think gets spoken about enough in the beauty industry… the emotional side of working with clients.

This Episode is Sponsored By Lash Oasis. want to try their new Hybrid Korean Lash Lift Products? Try their sample range for FREE. Use code: KARIS 

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As beauty professionals, we are so much more than just the service we provide.

We become the therapist, the agony aunt, the safe space, the shoulder to cry on, the confidence boost, the person our clients feel comfortable enough to open up to.

And while that side of this industry is incredibly special, it can also feel emotionally heavy at times too.

In this episode, I open up about:

✨ The emotional bond we build with clients

✨ Absorbing other people’s energy and emotions

✨ Feeling emotionally drained without even realising

✨ The conversations and situations nobody prepares you for in this industry

✨ Protecting your energy and creating healthy boundaries with clients

✨ Why it’s okay to care deeply without carrying everybody else’s problems as your own

I also share some personal experiences from my own career and why I truly believe this industry prepares us for the treatment… but not always the emotional side of working so closely with people.

If you’ve ever left work still thinking about a client, felt emotionally drained after appointments, or struggled with carrying the heaviness of conversations home with you… this episode is for you.

And if you’re listening thinking “I thought it was just me”… I promise, it isn’t ❤️

If you enjoy this episode, don’t forget to follow/subscribe so you never miss an episode of Beyond The Tweezers.

This Episode is Sponsored By Lash Oasis. want to try their new Hybrid Korean Lash Lift Products? Try their sample range for FREE. Use code: KARIS 

https://lashoasis.co.uk/products/the-one-portion-system-sample-pack-3pcs?variant=47502539456738

Thank you for pressing play and joining me! If you would love to connect - follow and DM me. I would love to hear your stories.

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In this episode of Beyond The Tweezers, I’m joined by lash and brow artist Elle - best known as @LashElle on instagram. Elle shares the emotional reality of becoming allergic to her lash glue -  the very thing her career was built on.

This Episode is Sponsored By Lash Oasis. want to try their new Hybrid Korean Lash Lift Products? Try their sample range for FREE. Use code: KARIS 

https://lashoasis.co.uk/products/the-one-portion-system-sample-pack-3pcs?variant=47502539456738

After years of specialising in lash extensions, winning awards, and building a busy clientele, Elle began suffering severe allergic reactions that affected both her physically and mentally. Eventually, she made the difficult decision to stop offering lash extensions completely.

We talk about the emotional impact of pivoting her business, rebuilding her books through Korean lash lifts, brows and dermaplaning, navigating quieter periods in her diary, losing confidence online, and how losing her spark with lash extensions - alongside the allergic reactions - ultimately pushed her to make a life changing decision.

This is a raw and honest conversation about identity, change, rebuilding, and the hidden health risks that aren’t spoken about enough in the beauty industry.

Connect with Elle here: https://www.instagram.com/lashelleuk?igsh=bXQxdDc2Z2V1MGtq

This Episode is Sponsored By Lash Oasis. want to try their new Hybrid Korean Lash Lift Products? Try their sample range for FREE. Use code: KARIS 

https://lashoasis.co.uk/products/the-one-portion-system-sample-pack-3pcs?variant=47502539456738

Thank you for pressing play and joining me! If you would love to connect - follow and DM me. I would love to hear your stories.

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Why isn’t your content converting into clients, bookings or students?

This Episode is Sponsored by Lash Oasis 

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In this solo episode of Beyond The Tweezers, I’m talking honestly about the real reasons your content might not be “popping off” - and it’s never usually the algorithm.

I cover:

• Having a confused audience
• Why views don’t always equal bookings
• Looking busy online when you’re actually not
• Why your content might be attracting the wrong people
• Posting without intention
• AI captions and losing connection with your audience
• Why obsessing over numbers is ruining your creativity
• Speaking directly to your ideal client
• Showing up authentically online

I also share personal experiences from my own business and content journey - including when I realised my content was performing… but attracting the wrong audience.

This episode is honest, direct and probably a little bit of a wake up call… but sometimes we need that.

If this episode helps you, make sure to subscribe and share it with another beauty professional who needs to hear it! ✨

Thank you for pressing play and joining me! If you would love to connect - follow and DM me. I would love to hear your stories.

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In this episode, I’m joined by the amazing Charlotte Fulcher - nail artist, educator for The Nail Tech Org, and honestly… one of the most natural content creators I’ve come across.

This Episode is Sponsored by Lash Oasis 

Shop the full kit OR grab & try the Hybrid Korean Lash Lift Samples now for FREE.. Just USE THE CODE: KARIS 

https://lashoasis.co.uk/products/the-one-portion-system-sample-pack-3pcs?variant=47502539456738

Charlotte’s journey is such a powerful one. From doing nails for her school friends, to working in the corporate world and civil service, to building her own business during COVID, this episode really shows what can happen when you actually go all in on yourself.

What I love most about Charlotte’s story is how full circle it is… she once messaged Amy (the founder of the Nail Tech Org) saying she’d love to work for her one day.. and years later, Amy reached out to her to speak on a panel… which then led to her becoming one of just three educators for The Nail Tech Org. Honestly, proof that putting yourself out there matters.

We also talk about identity, confidence, and not shrinking yourself to fit in. Charlotte opens up about how she used to hold herself back at school, and how she’s now fully stepped into who she is - bright, bold, creative, and completely unapologetic.

But the main focus of this episode is content creation and this is where it gets so valuable.

Charlotte shares:

• How she built a fully booked business through content
• Why authenticity is everything (and why overthinking is holding you back)
• How to actually connect with your audience
• Finding your niche and speaking to the right people (not everyone)
• How she comes up with ideas and creates content that lands
• Why being yourself is your biggest advantage online

One thing she said that really stuck with me:
“The world wants you to fit in, but the universe wants you to stand out.”

This episode will leave you feeling inspired, motivated, and probably rethinking how you’re showing up online.

If you’ve ever struggled with content, confidence, or knowing how to stand out in a crowded industry… this one’s for you.

This Episode is Sponsored by Lash Oasis 

Grab & try their NEW Hybrid Korean Lash Lift Samples now for FREE.. Just USE THE CODE: KARIS 

https://lashoasis.co.uk/products/the-one-portion-system-sample-pack-3pcs?variant=47502539456738

Thank you for pressing play and joining me! If you would love to connect - follow and DM me. I would love to hear your stories.

Instagram: https://www.instagram.com/beyondthetweezers?igsh=MmN1dTVlYTA3N2Zo&utm_source=qr