BeyondCore

10x-Thinking as a founding principle of platform business models.

Markus Schorn is a member of the Deutsche Telekom Think Tank with focus on emerging technologies, innovations and business models. Within this role, he asked himself how technologies will impact our future lives and society. His book “10x DNA - Das Mindset der Zukunft”, which he wrote together with Frank Thelen, also revolves around this topic. It’s focusing on the acceleration of the technological process and the upcoming changes but also kind of a “wake-up call” to make sure that we keep up with all the possibilities and novelties which come along with new technologies.

How to platformize the future of logistics.

Today, instrafreight is one of the leading platforms for B2B logistics in the european market. With focus on overland freight, instafreight matches the emerging transportation needs of shippers with the transport capacity of the carriers. Started in 2016 they faced an exciting journey from their first MVP to today's platform with about 2000 shippers on the demand side and 25.000 carrier companies on the supply side.

In our conversation with Philipp Ortwein, CEO and Co-Founder, he gave us a lot of insights about the impact of a digital platform approach on a market which is vastly fragmented.

B2B Marketplaces - Recipes to success

In our conversation with Adrien Nussenbaum, Co-Founder and U.S. CEO of Mirakl, he gave us lots of insights and key success factors regarding the 3 lifestages of a platform, how to set up a platform initiative as an incumbent company and how platforms can create a more sustainable business.

The role of data in the future of travel ecosystems

In our newest episode, we talked to Chritian Warneck - VP of Amadeus, the platform to connect the travel ecosystem about the challenges of market entry and intermediation when it comes to building a platform for the travel business. Additionally, we learned a lot about the role of data and AI for todays and the future industry and why it is extremely important to keep innovating as a platform leader.

Success factors for building a WIN-WIN-WIN Ecosystem

In our newest episode we talked to Christian Neumann, Managing Director of Tapio, the open ecosystem for the wood industry, about his most important learnings and keys to success when it comes to building an Win-Win-Win ecosystem.

Tune-in to learn more why technology is not a key success factor, how to set up the right governance structures and how to enforce sustainability by collaboration and co-creation.

The unbundling of manufacturing & supply chain

In this conversation we explored together with Simon Tüchelmann, CEO of kreatize, how to platformize manufacturing due to unbundling of production & supply chain capacities. Kreatize is a leading platform and known as the AWS for manufacturing. But not only that it helps companies to build resilient supply chains, it also is a big driver for a more sustainable future. A fantastic conversation and great source of insights for every B2B platform builder.

Understanding market transformations as a key to build hyperscaling platforms

In our latest conversation with Josef Brunner, CEO of leading IoT platform relayr, we talked about key success factors for building a platform business. And he was clear right from the beginning that it is not about technology, it’s about focusing on outcomes for the customers and to understand market transformations. Only when you understand bigger trends and market shifts you can build a platform business to be ready at the right time at the right market.

How to launch a platform as an incumbent company

Through a conversation with Sebastian Brenner, CEO of CheMondis, we explored how an incumbent company like Lanxess executed a platform strategy and launched the leading B2B platform in the chemical industry .

How to leverage communities to unlock network effects

How to leverage communities to unlock network effects. Through a conversation with Adam Broadway, CEO and co.founder of platformOS, a leading innovation platform, we explore the role and impact of communities on growth and network effects.

Through a conversation with Malte Zur we explore how testXchange, Europe’s leading platform for industrial testing, extended their marketplace business into a bigger SaaS.

In todays episode, Nathalie and myself are welcoming Malte Zur, Managing Director of testxchange.

testXChange is Europes leading marketplace for industrial testings and helps product companies to find providers for testing, inspection and certification services - revolutionizing the testing industry.

There are about 50.000 laboratories in Europe - about 7.000 of them are on the platform

Today we will talk about a special theme “Marketplace enabled SaaS” - so how a marketplace can be a complementary value proposition for SaaS.

We will also go deeper into chicken-egg problem solving for complex services, deeper value propositions then just “matchmaking” as a key for B2B platforms, blockchain and sustainability of course.

Let’s start.