Big Business Mistakes

Want to learn more about Allied?

Cody is going to walk you through the entire model, financials, and the investment opportunity.

Here is the investor deck and video: https://allieddev.com/investors/

Hit us up on IG! @kaelinpoulin & @realbrandonpoulin

Discover the hosts' raw take on inventory – the love-hate relationship, the constraints on sales and cash flow, and the real-world experiences of grappling with excess or insufficient stock. 💔💰

Learn from the trenches as they share battle-tested insights, emphasizing the critical need to factor in inventory dynamics when sculpting your business model or navigating through transformative stages. ⚖️

I Can’t Believe They Said That:

"Business is simple. It's people that are hard." - Brandon Poulin

"You're either the premium or you’re Walmart." - Brandon Poulin

Don’t Mistake Forgetting These:

[00:03:39] Land value appreciation strategy.

[00:12:53] More hands, more error.

[00:18:13] Having wealthy customers.

Want to learn more about Allied?

Cody is going to walk you through the entire model, financials, and the investment opportunity.

Here is the investor deck and video: https://allieddev.com/investors/

Hit us up on IG! @kaelinpoulin & @realbrandonpoulin

🚀 Uncover the Blueprint for Business Success! 🚀

🎙️ Join hosts Brandon and Kaelin Poulin in the latest episode of Big Business Mistakes as they unravel the secrets to sustained growth and prosperity! 🌱

Discover the game-changing strategy of anticipating the future in business and strategically planning for your next season of triumph. 💡 Brandon and Kaelin break down the key insights into why high-value customers are the true drivers of revenue, unleashing a wealth of knowledge that will transform your business landscape.

📈 Don't miss out on the invaluable lessons from seasoned entrepreneurs who've conquered the business battlefield, sharing their triumphs and tribulations. Learn the art of measuring buying units to skyrocket your revenue and propel your business to unprecedented heights!

🎧 Tune in now to Big Business Mistakes and pave the way for your own success story! 🔥💼 #BusinessMastery #StrategicGrowth #EntrepreneurialWisdom

I Can’t Believe They Said That:

"You're not going to want to do what you're doing now forever." - Brandon Poulin

"I'm like, bro, we need 50 people to do a billion dollars in sales." - Brandon Poulin

Don’t Mistake Forgetting These:

00:02:37 Transitioning to consulting and coaching.

00:09:39 Real estate development is profitable.

00:15:50 Higher value customers are better.

00:25:11 Partnerships can increase business success.

Ready to scale?

Get your Free 360 Audit to Uncover holes and opportunities in your business right now: www.theenterpriseceo.com/360audit

Hit us up on IG! @kaelinpoulin & @realbrandonpoulin

🎯 Are you frustrated with your company's stagnation? 🌱

Lets explore the reasons behind business roadblocks and unveil the keys to unleashing unstoppable growth. Don't miss a moment of this transformative insight:

🎯 Banish Distractions, Boost Results:

Learn the art of unwavering focus, as we show entrepreneurs how to prioritize needle-moving activities and avoid the pitfalls of getting sidetracked.

📉 Ditch Stress, Leverage Success:

Say goodbye to over-leveraging, stress, and burnout. Discover how setting deadlines and empowering your team can be your ticket to a balanced and thriving business.

👨‍👩‍👧‍👦 Family and Faith First:

We'll reveal why sidelining faith and family connections can be a costly mistake. Strike the perfect harmony between your personal life and professional success.

🚫 No More Uneducated Decisions:

Don't let impulsive choices ruin your business. Our expert advice will steer you away from making unwise decisions and steer you towards the path of wisdom.

👥 The Power of an Experienced Team:

Learn why assembling an experienced team is your secret weapon for conquering the business battlefield. Expertise is key!

📊 Plan for Success:

Discover the ultimate planning process and unlock the benefits of implementing a streamlined operating system for crystal-clear direction and efficient resource utilization.

Don’t Mistake Forgetting These:

[00:01:46] The Power of Rekindled Faith and Stronger Family Connections!

[00:03:28] Say Goodbye to Inexperience - You are much better off filling your next position with someone who has already done it.

[00:07:47] Break Free from the Operational Hamster Wheel!

Ready to scale?

Get your Free 360 Audit to Uncover holes and opportunities in your business right now: www.theenterpriseceo.com/360audit

Hit us up on IG! @kaelinpoulin & @realbrandonpoulin

In this sizzling episode of Big Business Mistakes, you're about to discover the hiring strategies that that could save you from failure. 🚀

💡 Unveil the costly mistake most businesses make when hiring – and how to avoid it!

😅 Join Brandon and Kaelin as they reveal their personal rollercoaster hiring journey.

🚀 Learn the art of setting the right expectations with candidates for a win-win.

⏳ Discover the 90-day rule that separates hiring triumph from disaster!

I Can't Believe They Said That:

"I can't have a nap time atmosphere in my office. Like, we got work to do." - Brandon Poulin

"Deal with drama if it's a distraction, but if it creates distraction just by feeding it, then don't talk about it." - Brandon Poulin

Don’t Mistake Forgetting These:

[00:04:40] -That was when we knew we had to let go of Shmisha.

[00:11:23] -The flag was waving red but we still fell for it.

[00:13:06] - The cost of doing business bucket.

[00:22:25] - Ignorance is bliss until OSHA comes around.

Ready to scale?

Get your Free 360 Audit to Uncover holes and opportunities in your business right now: www.theenterpriseceo.com/360audit

Hit us up on IG! @kaelinpoulin & @realbrandonpoulin

🌟 From Grocery Stocker to Fitness Tycoon: The Epic Journey of Brandon Poulin 🌟

Prepare for a jaw-dropping ride as Brandon Poulin tells all about his incredible business odyssey in this electrifying episode! 💼🚀

🛒 Starting from the Bottom: Ever wondered how a simple grocery product stocker skyrocketed to create one of the nation's fastest-growing health and fitness empires? Brandon lays talks you though the timeline! 📦💪

💪 The Art of Sales: Discover the secrets behind Brandon's mastery of sales, the ultimate weapon in his arsenal for conquering the business world. 💰🏆

🤝 Crushing Social Rejection: Dive into Brandon's journey of triumph over social rejection, and learn how he turned it into a stepping stone for his success. 💥

💔 iPhone Software Shocker: Hold on tight as Brandon unveils the unforgettable story of how a single iPhone software change wiped out a staggering 70% of his business’s customer base! 📱😱

🚀 Get Inspired: Don't miss this episode where ambition meets destiny! Whether you're an aspiring entrepreneur or a seasoned pro, Brandon's story will spark your entrepreneurial fire. 🔥

I Can't Believe He Said That:

"One plus one can be 11 quick." - Brandon Poulin

"And then our chapter with Ladyboss was going to close. And it was terrifying. I denied it. I resisted. I didn't really know what else I could do. I'd been doing this for so long." - Brandon Poulin

Don’t Mistake Forgetting These:

[00:03:30] The power of Communication and selling.

[00:07:27] Starting a windshield repair company.

[00:10:03] Building the muscle of rejection.

[00:14:03] Finding true success and happiness.

[00:16:18] Gaining the first customer when stakes were high.

[00:21:13] The impact of Apple's update that set off a bomb in our company.

[00:23:07] Downsizing and shifting focus.

Ready to scale?

Get your Free 360 Audit to Uncover holes and opportunities in your business right now: www.theenterpriseceo.com/360audit

Hit us up on IG! @kaelinpoulin & @realbrandonpoulin

🔥 Unlock the Secret to Irresistible Content! 🔥

Ready to skyrocket your content game? Join the dynamic duo, Kaelin and Brandon Poulin, in the latest electrifying episode of Big Business Mistakes! ⚡

They're spilling the beans on a game-changing secret: authenticity! 🤩

No more faking it 'til you make it! 🚫 Brandon and Kaelin are here to unveil that being YOURSELF is the ultimate key to success in the content creation world! 🗝️

Why put on a show when you can be the star? 🌟 They'll show you how staying true to your roots is the secret sauce to forging unbreakable connections with your audience. 🤝

Don't miss out on this content creation revelation! 🌐 Tune in NOW to master the art of crafting contagious content and steer clear of those all-too-common business blunders. 💥

Your world of content creation will never be the same again! 🚀

I Can't Believe They Said That:

• "Yes, like that's what you want your content to look like, where it's so uncomfortably close that people feel like they are personally in the same room as you." - Kaelin Poulin
• “If you're more certain that they can, more than they're certain that they can't, then they're going to buy." - Brandon Poulin

Don’t Mistake Forgetting These:

[00:07:10] Being high energy doesn’t always mean you have to be loud and over animated in your content.

[00:14:35] Back your tone with unwavering confidence and belief whenever you make content.

[00:22:20] Uncomfortably close camera shots are what help people forget that there is a phone screen between you and them.

[00:33:39] God and guns.

Ready to scale?

Get your Free 360 Audit to Uncover holes and opportunities in your business right now: www.theenterpriseceo.com/360audit

Hit us up on IG! @kaelinpoulin & @realbrandonpoulin

Are you tired of just throwing money at agencies, hoping they'll solve your problems? 🤑 It's time for a game-changing approach! 💡

Discover the art of co-creating with your clients. 🤝 Harness the wisdom of your customers to craft a compelling core value proposition that hits the bullseye! 🎯

Say goodbye to cookie-cutter solutions and hello to a tailor-made message that resonates with YOUR unique audience. 📣🎯

But hold on, agencies aren't the enemy! 🤝 Brandon and Kaelin give credit where it's due, shedding light on the powerful partnership potential. 🤝💼

Don't miss this episode that's all about forging a dynamic alliance between YOU, your clients, and agencies to achieve next-level results! 🚀🌟

I Can't Believe They Said That:

"And in business, I think the only thing you should be romantic or emotional about is your products and your customers." - Brandon Poulin

"So by the way, you can mess these things up and still win." - Brandon Poulin

Don’t Mistake Forgetting These:

[00:03:12] Understanding sales and marketing ownership.

[00:08:46] If you are looking to scale, organic marketing can only take you so far.

[00:13:43] Knowing the most you can afford to pay for a customer.

Ready to scale?

Get your Free 360 Audit to Uncover holes and opportunities in your business right now: www.theenterpriseceo.com/360audit

Hit us up on IG! @kaelinpoulin & @realbrandonpoulin

🚀 Discover the Ultimate Loyalty Booster! 🚀

Are you tired of feeling like businesses just don't care about your loyalty especially as the ticket price sky rockets? 🤔

Join hosts Brandon and Kaelin Poulin in this episode of Big Business Mistakes as they spill the beans on a major customer loyalty blunder! 😡

Picture this: You've been a faithful customer of car and boat dealerships, and what do you get in return? Crickets! 🦗 No updates, no exclusive offers, nada! 🤯

It's time for a loyalty reality check! 💔 Don't miss out on this episode where the hosts stress the critical need for businesses to stay connected with YOU, their loyal customers and reduce friction in the buying process. 📞📧

Opportunity is knocking, and businesses are missing out on easy sales! 🤑

Tune in NOW to uncover the secret sauce to avoiding this common business blunder and skyrocket your loyalty perks! 🌟🚀

Your loyalty deserves to be rewarded. Find out how! 💎👇

I Can't Believe They Said That:

"The lack of follow-up in high ticket purchases is mind boggling to me." - Brandon Poulin

“You want the person yelling on the phone what they're mad about so that you can write it down and give that feedback loop back to the team so that they can fix it in the future.” -Brandon Poulin

Don’t Mistake Forgetting These:

00:07:44 The horror story behind Brandon’s electric bike purchase.

00:15:01 A surf amusement park sounds awesome right? Not if you cant find where to park! Lessons on poor planning around amazing ideas.

00:25:47 Look out for the bait and switch in restaurants. A mistake that can eliminate customer loyalty.

00:31:54 Why is it that if I make a high ticket purchase, I feel ghosted by a company?

Ready to scale? Get your Free 360 Audit to Uncover holes and opportunities in your business right now: www.theenterpriseceo.com/360audit

Hit us up on IG! @kaelinpoulin & @realbrandonpoulin

In our latest podcast episode, our hosts dive deep into the core principle of business triumph: the POWER of a top-tier product! 🌟

Here's the scoop: Marketing and sales? They're important, no doubt. 📢💼 But, they can't perform miracles if your product falls short. 📉

Our hosts drop the truth bomb! To secure long-lasting success, your priority should be this: INVEST in your product! 🛠️💎

Don't chase leads and sales blindly. 🚫📈 Instead, channel your resources where it counts – IMPROVE your product. 📈🔧

Tune in now and unlock the secret sauce to business prosperity! 🎧🔐 #ProductMatters

I Can't Believe They Said That:

“If you're just making sales and not creating customers, you're hurting your brand and your reputation." - Brandon Poulin

"Yeah, like how do you how do you make your customers buns warm?" -Brandon Poulin

Don’t Mistake Forgetting These:

00:07:10 Great marketing vs great product.

00:11:35 What is your $5 crockpot?

00:19:12 How will you know what to fix if you never ask?

Ready to scale? Get your Free 360 Audit to Uncover holes and opportunities in your business right now: www.theenterpriseceo.com/360audit

Hit us up on IG! @kaelinpoulin & @realbrandonpoulin

Discover the keys to business success in this must-listen episode of Big Business Mistakes! Join hosts Brandon and Kaelin Poulin as they dive deep into the art of product positioning, a critical factor in your company's prosperity.

Picture this: Would you try to sell a plane ride to someone dreaming of a beach vacation? Of course not! Brandon and Kaelin drive home the point that it's all about selling the beach itself—the ultimate destination. Learn why delivering genuine value and catering to your customers' needs is paramount.

But that's just the beginning. They reveal the secret sauce of connecting your customers' pain points to their desired outcomes. This connection, they emphasize, is the cornerstone of building a thriving business.

Don't miss out on the invaluable insights shared by these seasoned entrepreneurs. Learn from their mistakes and triumphs, and uncover the strategies to take your business to new heights. Tune in now and supercharge your business success!

I Can't Believe They Said That:

"It's like a pain beach sandwich." - Brandon Poulin

"What's it going to feel like? What's the emotional state they're going to be in? What's the sensory words of how it's going to look, taste, smell, feel like?” - Kaelin Poulin

Don’t Mistake Forgetting These:

00:15:21 Identifying your ideal client and sticking to serving them.

00:22:57 Understanding customers pain points is the gateway to a great product.

00:32:18 The power of relating your products to a feelings and sensory words.