This BIG marketing lesson is from Fedex. the shipping company that purchased Kinkos.The lesson is to be careful about renaming your business!For a limited time, get the BIG Lessons from BIG Brands Book here, for FREE.Please do me a favor and review this podcast on iTunes, as it helps it to be discoveredby other small business owners and entrepreneurs!  Thank you!

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This BIG marketing lesson is from Du, the cellphone network in Dubai.The lesson is how to package your product.

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This BIG marketing lesson is from Siemens, the electronics company.The lesson is how to use celebrity association in your marketing.

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This BIG marketing lesson is from B&H Photo Video, an Audio Visual Store.The lesson is to focus on helping customers.

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This BIG marketing lesson is from Rock Resorts, a luxury vacation company.The lesson is to surprise customers with an unexpected surprise or free gift.

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This BIG marketing lesson is from Oreck, the vacuum cleaner company.The lesson is in how to use a free trial in marketing.

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This BIG marketing lesson is from Nintendo, the game consol company.The lesson is in how to use scarcity in marketing.

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This BIG marketing lesson is from Five Guys Burgers & Fries.The lesson is in how to use reviews and testimonials in marketing.

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This BIG marketing lesson is from Bose, the audio company.The lesson is in how to make it easy for customers to refer a friend.

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This BIG marketing lesson is from One & One, the hosting company.The lesson is in how to use buying criteria to create an unfair comparison.

For a limited time, get the BIG Lessons from BIG Brands Book here, for FREE.Please do me a favor and review this podcast on iTunes, as it helps it to be discoveredby other small business owners and entrepreneurs!  Thank you!

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