Big Podcast Playbook - Marketing for Podcasters (A Podcast on Podcasting)

Big Podcast Playbook - Marketing for Podcasters (A Podcast on Podcasting)

By David HooperBusinessEntrepreneurshipMarketing
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Big Podcast Playbook - Marketing for Podcasters (A Podcast on Podcasting) episodes

  • Writing Opportunities for Podcasters (Big Podcast Insider - Issue 56)
    This is the audio companion to Issue 56 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go.   Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, consider subscribing – it's free and you can unsubscribe at any time. Topics:
    • The step-by-step processes to write for top-tier pulications like Entrepreneur, Forbes, and Fast Company
    • How to get the most out of Twitter
    • Email is not dead – I learned this the hard way!
    • Why your podcast should have a newsletter (and where to go to do it on the cheap)
    • How to be a better writer
    • Content curation for podcasts (and more)
    Links To Things I Talk About:
    • Big Podcast Insider - Podcasting Newsletter
         
    17 min
  • Recurring Revenue for Podcasters (Big Podcast Insider - Issue 55)
    This is the audio companion to Issue 55 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go.   Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, consider subscribing – it's free and you can unsubscribe at any time. Topics:
    • Recurring revenue for your podcast that goes beyond Patreon or advertising
    • A podcast award opportunity
    • Why your social media and podcast downloads are slowing down this month
    • The "Mystery Box" marketing strategy
    • How to get promoted on Apple Podcasts
    • Podcast marketing lessons from Banksy
    • 14 steps to $1.3M in revenue
    Links To Things I Talk About:
    • Big Podcast Insider - Podcasting Newsletter
         
    19 min
  • How to Collect Bitcoin Donations for Your Podcast

    There's a trend in podcasting right now — it's podcasters doing this, not necessarily listeners. Buf it you've got a "podcast on podcasting," it may work well for you. And even if you don't, it's something to be aware of.

    Topics:
    • How taking "donations" for your podcast can hurt you
    • Bitcoin vs. Dollars
    • Hooker vs. Wife
    • What podcast listeners need more than anything
    • Can you buy your way out of bad behavior?
    Links To Things I Talk About:
    • Podcast Index
    • Big Podcast Book
    • Big Podcast Blueprint
         
    7 min
  • Black Friday for Podcasters (Big Podcast Insider - Issue 54)
    This is the audio companion to Issue 54 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go.   Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, consider subscribing – it's free and you can unsubscribe at any time. Topics:
    • Black Friday for podcasters
    • The best mic to grow with?
    • A great option to get royalty-free music
    • Two "mastering" options for your podcast audio – one with a lifetime deal
    • A free tool to make social media videos from your podcast episode notes
    Links To Things I Talk About:
    • Big Podcast Insider - Podcasting Newsletter
         
    11 min
  • Bitcoin and Podcasting (Big Podcast Insider - Issue 53)
    This is the audio companion to Issue 53 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go.   Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, consider subscribing – it's free and you can unsubscribe at any time. Topics:
    • Bitcoin and Podcasting
    • A very "unsexy" podcast genre that will make you money
    • The death of local newspapers and what it means for podcasters
    • Cancel Culture and podcasting (HINT: It doesn't exist.)
    • A free (and virtual) event for podcasters
    • Why you should connect with "podcasting" fans (not just fans of your podcast)
    • How to make more money with podcast advertising
    • The last ad pitch I received (and why I ignored it)
    • Where to find advertisers for your podcast...maybe
    Links To Things I Talk About:
    • Big Podcast Insider - Podcasting Newsletter
         
    22 min
  • My "Radio Race" Experience (and Lessons)
    Last week, I was in middle of KCRW's Radio Race, a 24-hour audio production content very similar to The 48 Hour Film Project.   The task: Make a non-fiction radio story of 4-minutes or less within 24 hours.   This week, I'm sharing my experience with you.   I hope this episode is helpful to those who are curious about getting into narrative non-fiction podcasting as well as podcasters interested in getting better guests and telling better stories on their current podcasts. Topics:
    • KCRW's Radio Race (and why I decided to enter...)
    • Working from a production brief
    • Jumping into podcast production
    • How to find a great story for your podcast
    • Podcast editing tricks from a standup comic
    • Why so many NPR-style shows have narration
    • What many NPR-style shows get wrong (in my opinion – don't hate me!)
    • Lessons from hosting hundreds of radio interviews
    • A 5'7" fashion model who is "Big in Japan" – REALLY!
    • How I used my dog to build guest rapport (twice)
    • Black man in a white neighborhood
    • White kid in a black neighborhood
    • The "just a DJ" curse (and how to break it)
    • Helpful podcast production advice from my "NPR Friend"
    • How I'd spend $1000 on a mobile recording rig
    • 32-bit Float – WTF?!
    • What Back to the Future has to do with recording great podcast audio
    • Counterfeit microphones (and how to make sure you don't get stuck with one)
    Links To Things I Talk About:
    • KCRW's Radio Race
    • Izotope
    • Audacity
    • Zoom F6 Field Recorder
    • Shure SM58 Microphone
    • How to spot a fake SM58
         
    1 hr 8 min

About Big Podcast Playbook - Marketing for Podcasters (A Podcast on Podcasting)

From the publisher's feed

Big Podcast Playbook: the no-fluff marketing podcast for podcasters who want audience growth.