Shared Crisis: When a stressed client comes to you with an urgent request, it's hard not to panic. The tight deadlines may seem daunting but there are ways to mitigate the crisis. Paul and Rich share their insights on how to lessen stress, limit expectations, and simplify processes to get a product shipped quickly. Some pro tips: take a breath, create a sense of shared responsibility, reduce risk, and don’t forget to sleep! 

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McKinsey

Airtable 

Squarespace 

Wix 

Booz Allen 

Zoho Writer 

SAP 

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