Big Trend Energy - Wöchentliche Social Media Trends

Big Trend Energy - Wöchentliche Social Media Trends

By Lea Schwegler, Frederik DreierBusinessMarketing
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Big Trend Energy - Wöchentliche Social Media Trends episodes

  • Feb 10, 2026 - Bad Bunny, Admin Nights & Drag Paths
    Weekly Social Media Trends & Insiders

    We'll repost all the examples on our Insta: @somesome.podcast**

    0:00-02:04 Intro

    02:04-10:00 - Trend 1: Benito Bowl - Take part in pop-culture
    10:00-13:42 - Trend 2: Admin Night - Be relevant with current trends
    13:42-22:56 - Trend 3: Drag Path - Entertain, don't advertise

    23 min
  • Jan 27, 2026 - Owls, Victoria Beckham & Macron
    The latest Social Media Trends & Content Inspirations.

    We'll repost all the examples on our Insta: @somesome.podcast**

    0:00-01:00 Intro

    01:00-06:50 - Trend 1: Owl-Impressions to entertain your followers.
    06:50-13:40 - Trend 2: Victoria Beckham Scandal for you to get creative with
    13:40-19:30 - Trend 3: Use Macron to sell your products

    20 min
  • Jan 20, 2026 - Nobody cares what you post?
    Get fresh Social Media Trends & Inspirations weekly!

    We'll repost all the examples on our Insta: @somesome.podcast**

    Chapter Marks:

    0:00-01:47 Intro

    01:47-08:20 - Trend 1: "Nobody cares what you post" - Improve engagement and flip the table on haters.
    08:20-12:45 - Trend 2: "It's ok. People make mistakes" - Drive sales by getting cheeky.
    12:45-

    21 min
  • Jan 13, 2026 - 2016 Nostalgia, 365 Buttons & Fake Green Screens.
    Weekly Social Media Trends & Content Ideas!

    We'll repost all the examples on our Insta: @somesome.podcast** Chapter Marks:

    00:00 Intro

    01:34 Trend 1: 2016 Nostalgia - wrap your followers into a nice blanket of throwback content

    08:32 Trend 2: 365 Buttons - speak the language of your community

    16:12 Trend 3: Fake Green Screen - entertain your target audience

    We’re Lea (Gen Z) and Freddy (Millennial). Each week we scroll, test, and translate trends into plain(-ish) English so you don’t have to. Follow us on Instagram @someSoMe.podcast, where we post the clips, links, and examples we mention.

    24 min
  • A Little SomeSoMe Sorry
    Don't worry, we'll be back next week!

    Yeah… the reality of working in marketing in December caught up with us and we didn't manage to produce an episode this week. We are sorry, we truly are.

    But don't worry, we'll be back next week!

    1 min
  • Nov 25, 2025 - Private vs. Public Insta, Wishlists & Wabi Sabi.
    Weekly Social Media Trends & Content Ideas!

    We'll repost all the examples on our Insta: @somesome.podcast**

    Chapter Marks:

    00:00 Intro

    01:05 Trend 1: "My Private vs. My Public Instagram" - reach your followers by showing raw authenticity.

    07:41 Trend 2: "Things I'd put on my wishlist…" - the perfect hook for your Creator and Influencer Collabs.

    13:50 Trend 3: "Wabi Sabi" - embrace the imperfections to reach your audience right in their hearts.

    We’re Lea (Gen Z) and Freddy (Millennial). Each week we scroll, test, and translate trends into plain(-ish) English so you don’t have to. Follow us on Instagram @someSoMe.podcast, where we post the clips, links, and examples we mention.

    22 min
  • Nov 18, 2025 - The Lying Game, Intriguing Texts & Don't Judge!
    Weekly Social Media News & Trends

    We'll repost all the examples on our Insta: @somesome.podcast**

    Chapter Marks:

    00:00 Intro

    01:07 The Lying Game - entertain your followers by not trying to win
    05:35 Sometimes you just got to read … texts - chaotic reality, or great community management?
    12:20 "Don't judge, that could be you someday" - let your community in on the irony.

    We’re Lea (Gen Z) and Freddy (Millennial). Each week we scroll, test, and translate trends into plain(-ish) English so you don’t have to. Follow us on Instagram @someSoMe.podcast, where we post the clips, links, and examples we mention.

    19 min
  • Nov 11, 2025 - On my way to take 24 Selfies a day & Dear Algorithm...
    Weekly Social Media Trends & News Update!

    We kick off this week with the ultra-relatable and re-creatable "Me On My Way To…" trend where copy is king! So, give your copywriter a raise and then tell him about this trend: It's basically a say one thing, but do another thing style of content. But how can you use it to fill your feed? To gain more followers and market your product? Well… listen and find out ;)

    Next, we have the very interesting "Taking a Picture every hour of the day"-Trend that is yet to hit mainstream in europe, while it is already big in japan! But we've already had the first spanish creators adapting to it, sooooo… Act quick! This trend has everything! Natasha Bedingfield, Behind the Scenes, commited Creators and of course a wide field to get creative with your brand and or product. Get real with your followers and become trending!

    And last, we talk about your chance to manipulate the algorithm with the "Dear algorithm"-trend to reach your target audience with - again - specific copy and relatable… ehm… call it lifestyles. This is also for every one who wants to please their CMO's, Marketing Strategists & Product Managers.

    We'll repost all the examples on our Insta: @somesome.podcast**

    22 min

About Big Trend Energy - Wöchentliche Social Media Trends

From the publisher's feed

Big Trend Energy (BTE) ist der wöchentliche Podcast für Social Media Trends, Social Media Marketing und Creative Content. Jede Woche nehmen sich Freddy und Lea die frischesten Trends von Instagram und TikTok vor, erklären, wie sie funktionieren, und geben die ehrliche Einschätzung, was davon wirklich für Brands taugt und was nur kurz aufflackert.