Have you ever taken a sip of an Athletic brew and thought, how in the world did someone come up with this great tasting non-alcoholic craft beer? If so, you're in luck. We’re sitting down and talking with Bill Shufelt, the founder of Athletic Brewing Company, to talk about his vision and idea that sparked this entire movement and John's equally risky commitment and brewing expertise that set a series of events in motion that continually grows in size and influence. Frankly, it’s the reason this show even exists. 

We hope you enjoy getting a behind-the-scenes look at the birth and infancy of Athletic Brewing Company. 

Instagram: @wshufelt

Find out more about Athletic Brewing Company at AthleticBrewing.com