Bite-Sized Dental Marketing

We're thrilled to have Eric Swarvar, renowned author of "The Start-Up Dental Practice" and an expert in dental practice start-ups and build-outs. With 20 years of experience in the dental space, Eric has successfully navigated the process of starting, updating, modernizing, transitioning, and purchasing dental practices. From aesthetics and equipment to mental resilience and work-life balance, Eric provides a comprehensive guide for dental professionals.

Today we sat down with one of our esteemed clients, Dr. Thomas Simmons, out of Plano, Texas. Well-respected in the dental community, Dr. Simmons navigates the often misunderstood realm of dental insurance, highlighting its unique challenges and how it shapes patients' choices concerning their oral health.

Abby and Becca from Thrive By Design bring their seasoned experience to illuminate a topic that's not often addressed openly - burnout. As dental practitioners, navigating burnout is crucial to maintaining a thriving practice and a healthy work-life balance. Listen as Abby and Becca share invaluable insights and practical tips to combat burnout, encouraging a resilient and harmonious work environment.

In this quick but insightful episode, Eric and Sara are chatting about social media and its impact on the new patient journey. They talk about successful content for dentists, practical strategies for maximizing engagement and reach, and transforming your online presence into a patient magnet!

Eric interviews Kristyn, the creative director of Pain-Free Dental Marketing, to discuss rebranding for dental offices. They talk about the common use of a single stylized tooth in dental logos and why it may not be the best option for a dental brand. Tune in for tips for creating a more memorable dental logo!

Are you struggling to attract patients to specific dental services, like dental implants or sleep apnea treatment? We've got you covered! In this episode, Eric and Ian discuss the key factors that demonstrate excellence to Google and attract more patients to your practice. From toothy testimonials to killer content, this episode is a must-watch for dentists and marketers alike.

On this special episode, we sit down with Dr. Cody Calderwood, who has proven himself a beacon of resilience and innovation amidst industry challenges. He shares his inspiring journey, which transcends the business aspects of dentistry and delves into the deeper essence of happiness, contentment, and the fulfillment that comes from serving others. This episode is a potent reminder that dentistry is not just about the economics of a dental practice but about the people behind the smiles and the joy that comes from being an integral part of their lives.

Today, we're joined by Brittany Dalke from Thrive Med Consulting, who brings a wealth of knowledge and experience in the medical consulting space. Brittany shares her insights into optimizing patient care for dental practices. This informative discussion covers the intricacies of patient care in the dental world, from enhancing patient transitions to the importance of financial scripting.

Join us for an invigorating episode with Susan Leckowicz, CEO of Dental Coaches. With a lifelong journey in dentistry, from a young dental assistant to an influential coach, Susan combines hands-on experience with strategic proficiency. With her tried-and-tested Case Agreement System and Dental Marketing System, she’s committed to improving practice outcomes by 25%-50%. This conversation is packed with her no-nonsense approach to goal setting, accountability, and marketing!

Join us as we chat with one of our favorite dentists (and clients), Dr. Brent Cornelius! A believer in the power of details, Dr. Cornelius runs a remarkable 'shop' that leaves no stone unturned in enhancing a patient's experience. This episode gives you an exclusive behind-the-scenes look at how Dr. Cornelius was able to successfully build strong patient connections and loyalty.