Think running ads requires a massive budget or a huge following? Think again.

In this episode, I'm joined by my friend and Facebook and Instagram Ads expert Luan Jardine for an honest conversation about what it takes to run ads in 2026. We cover the real numbers, the common misconceptions that keep entrepreneurs stuck, and *exactly* how to build your first campaign—even if you've never touched Ads Manager before.

We also get into the new Meta updates, how to use AI features strategically (and when to ignore them), and the ethical questions around advertising that most people are afraid to ask…

Luan is a Facebook and Instagram Ads Expert who helps changemakers reach their dream audience. She's a strong believer that by connecting entrepreneurs with the right audience through advertising, they can be wildly successful. She's managed hundreds of thousands of dollars in ad campaigns and achieved a cost-per-lead as low as $0.50—19x lower than the industry average.

Click play to learn:

Enjoyed this episode? Leaving a 5-star review will only take a moment, but it means the world and helps us bring you more free content! 

Join the priority waitlist for Sales Liberation: megansmyth.com/waitlist

Book a free Clarity Call

Join the next round of Sales Liberation

Say hi on Instagram or tag @saleswithmeg

Join our email community

Full show notes and links from this episode

If you enjoyed this episode, you might also like:

If keeping up with Instagram has started to feel like a second job with a terrible ROI, this episode is your permission slip to do things differently!

Graphic designer and brand strategist Deanna Seymour joins us to share the strategy she's been using since 2021: turning your Instagram profile into a static 9-grid "mini website" that works for you around the clock—no regular posting required. 

Whether you're ready to step back from social entirely or just want to show up less without missing out on clients, this conversation is packed with practical ideas you can implement right away. Deanna also pulls back the curtain on how she's grown her own business through podcast pitching, collaborations, and community.

Deanna Seymour is a graphic designer and founder of The Playhouse, a network of creatives using fun and friendship to grow their visibility. She's known for bold visual branding and helping business owners turn their Instagram into a mini website so they can post less and still get clients.

Click play to learn:

GIVEAWAY: Win a free 60-Minute 1:1 Call with Meg! 

Leave a review of the show on Apple or Spotify  

Take a screenshot of your review and send it to [email protected]  

Bonus: Earn another entry by sharing your review screenshot on IG and tagging @saleswithmeg 

Enjoyed this episode? Leaving a 5-star review will only take a moment, but it means the world and helps us bring you more free content! 

Join the priority waitlist for Sales Liberation: megansmyth.com/waitlist

Book a free Clarity Call

Join the next round of Sales Liberation

Say hi on Instagram or tag @saleswithmeg

Join our email community

Full show notes and links from this episode

Come peek inside my business!

In this behind-the-scenes episode, I'm pulling back the curtain on why I restructured my signature program from a DIY course to a full coaching program based on student feedback. This is an honest look at what I changed and why, plus the winning combination I’ve found gets the best client results.

If you're building a coaching program, course, or group offer of your own, I’ll walk you through what to consider for each component. Learn how to design your brand experience, give your students next-level support, and create a community worth showing up for.

Online courses aren’t dead…but they may need an upgrade!

Click play to learn:

Enjoyed this episode? Leaving a 5-star review will only take a moment, but it means the world and helps us bring you more free content! 

Join the priority waitlist for Sales Liberation: megansmyth.com/waitlist

Book a free Clarity Call

Join the next round of Sales Liberation

Say hi on Instagram or tag @saleswithmeg

Join our email community

Full show notes and links from this episode

If you enjoyed this episode, you might also like:

The term attraction marketing makes a lot of people roll their eyes, and for good reason…but it’s undeniable that certain entrepreneurs are naturally magnetic. They effortlessly attract bigger audiences, collaboration opportunities…and, of course, more sales. 

Today, I’m breaking down that “je ne sais quoi” that makes people want to lean in and learn more. Plus, how you can tap into more magnetism yourself by embodying four key traits!

This is the type of energy that’s impossible to fake…and impossible to ignore.

Click play to learn:

Ready to build a sales system that actually lights you up—and gets results?

Join the priority waitlist for Sales Liberation: megansmyth.com/waitlist

Book a free Clarity Call

Join the next round of Sales Liberation

Say hi on Instagram or tag @saleswithmeg

Join our email community

Full show notes and links from this episode

If you enjoyed this episode, you might also like:

Think you need a bigger audience to make more sales? Or a better marketing strategy? The thing that actually moves the needle is something most entrepreneurs overlook entirely…

Messaging is the skill of making money. And in a world flooded with AI-generated content that all sounds exactly the same, it's becoming the most valuable skill you can invest in for your business. Today I'm breaking down why the model so many entrepreneurs default to is actually working against them, and what to focus on instead.

Click play to learn:

Join the waitlist for Sales Liberation—my signature program where you'll get access to 30+ proven templates, plus personal line-by-line copy audits. Waitlist members get first access when doors reopen plus exclusive bonuses: megansmyth.com/waitlist 

Register for the FREE live training: How to Create a 6-Figure Sales System You’ll Actually Enjoy: megansmyth.com/masterclass

If you enjoyed this episode, please take a few seconds to leave a review. It helps us get the show out to more people and gives us valuable feedback on what you love most!

Book a free Clarity Call

Join the next round of Sales Liberation

Say hi on Instagram or tag @saleswithmeg

Join our email community

Full show notes and links from this episode

If you enjoyed this episode, you might also like:

The most powerful shift you can make in your sales right now has nothing to do with your funnel, your script, or your strategy—it’s detachment.

Attachment to the outcome is one of the sneakiest things holding entrepreneurs back, and it creates a vicious cycle: the more you need the sale, the less likely you are to get it. 

If you've ever felt that "I need this client" energy creeping in before a discovery call, this episode is for you! 

I’m breaking down why neediness repels the clients you want to attract, what healthy detachment looks like, and the simple changes you can make to instantly take your power back. 

Click play to learn:

Join the priority waitlist for Sales Liberation: megansmyth.com/waitlist

If you enjoyed this episode, please take a few seconds to leave a review. It helps us get the show out to more people and gives us valuable feedback on what you love most.

Book a free Clarity Call

Join the next round of Sales Liberation

Say hi on Instagram or tag @saleswithmeg

Join our email community

Full show notes and links from this episode

If you enjoyed this episode, you might also like:

You've raised your prices. You know your worth. So why aren't the high-ticket clients showing up?

 Here's the truth: they're out there, and they're actively looking for someone exactly like you—you just need a new strategy to find and convert them.

In this episode, I'm breaking down the exact framework I used to go from charging $20/hour to selling $20,000 packages, and what I teach inside Sales Liberation to help my clients do the same. 

If you've been told to just "raise your rates" without any guidance on what comes next, this is the missing link!

Click play to learn:

Free Guide: 28+ Relationship-Based Marketing Ideas (including the Referral Guide that generated over 6 figures for my business!): megansmyth.com/relationship-marketing

Join the priority waitlist for Sales Liberation: megansmyth.com/waitlist

If you enjoyed this episode, please take a few seconds to leave a review. It helps us get the show out to more people and gives us valuable feedback on what you love most.

Book a free Clarity Call

Join the next round of Sales Liberation

Say hi on Instagram or tag @saleswithmeg

Join our email community

Full show notes and links from this episode

If you enjoyed this episode, you might also like:

“What's the best marketing platform?" is one of the most common questions I get. But the real question is…what's the best platform for you? There's no universal answer, and chasing one is exactly what's been keeping you stuck. 

In this episode, I'm sharing where most business owners go wrong with their marketing strategy, plus a three-step framework to help you stop second-guessing and start showing up in a way that actually feels good.

If your marketing has felt like a stab in the dark, or you've tried all the things and nothing has stuck long-term, this episode is for you.

Click play to learn:

Ready to stop guessing and build a sales system that gets results?

Join the priority waitlist for Sales Liberation—my signature program for coaches and consultants who want more consistent clients, an aligned sales system, and a strategy that doesn't rely on social media. Waitlist members get exclusive first access and bonuses.

Head to megansmyth.com/waitlist to add your name to the list!

If you enjoyed this episode, please take a few seconds to leave a review. It helps us get the show out to more people and gives us valuable feedback on what you love most.

Book a free Clarity Call

Join the next round of Sales Liberation

Say hi on Instagram or tag @saleswithmeg

Join our email community

Full show notes and links from this episode

There's a very specific image of the Mama CEO being sold to us online. You know the one: laptop open, baby on the hip, effortlessly doing it all. I sat down with my friend and ads expert Luan Jardine for a candid conversation about motherhood and entrepreneurship—and what it actually looks like to run a business alongside growing your family. 

We cover everything from how Luan intentionally structured her business before getting pregnant, to what the first trimester and early postpartum recovery really did to her work capacity, and what she wishes someone had told her along the way. 

Luan is a Facebook and Instagram Ads Expert who helps changemakers reach their dream audience. Luan is a strong believer that by connecting entrepreneurs with the right audience through advertising, they can be wildly successful. She’s managed hundreds of thousands of dollars in ad campaigns and achieved a cost per lead as low as $0.50 (19X lower than industry average). 

Click play to learn:

Join the priority waitlist for Sales Liberation and be the first to know when we reopen enrollment! megansmyth.com/waitlist 

Book a free Clarity Call

Join the next round of Sales Liberation

Say hi on Instagram or tag @saleswithmeg

Join our email community

Full show notes and links from this episode

If you enjoyed this episode, you might also like:

What if the most strategic thing you could do for your business right now was step away?

Most entrepreneurs start a business to have more time freedom. Yet so many of us end up working more than we did at our old 9-5,   and struggle to take time off. 

My guest today is Maegan Megginson, a spiritual strategist and sabbatical coach who helps modern entrepreneurs recover from burnout, reconnect with their intuition, and design sustainable ways of working through deep rest, ritual, and seasonal planning. 

Her approach blends practical business strategy with psycho-spiritual integration to create businesses that feel as good on the inside as they look on the outside. She’s also the host of Sabbatical School, a podcast about taking transformative time off from your business. 

This conversation will forever change the way you think about time off! 

Click play to learn:

Join the priority waitlist for Sales Liberation and be the first to know when we reopen enrollment! megansmyth.com/waitlist 

Book a free Clarity Call

Join the next round of Sales Liberation

Say hi on Instagram or tag @saleswithmeg

Join our email community

Full show notes and links from this episode

If you enjoyed this episode, you might also like: