Blueprint
Download on the App Store

Blueprint episodes

  • Making $125K/month as an AI creator (with Riley Brown)

    Episode 020: Kallaway sits down with Riley Brown to discuss creator monetization (how Riley is making $125K/month), community building, content strategy, niching down, and more

    To watch the video version of the show: https://youtu.be/PwgrHR51D8s

    Tools/Creators Mentioned:
    • MyMind (idea capture system) - https://bit.ly/kallawaymymind
    • McKay Wrigley - https://twitter.com/mckaywrigley
    • Thunder Keck - https://www.tiktok.com/@thunder_keck

    Show Notes:
    0:00 - Riley’s Background Story
    05:47 - The value of being Content Creator
    16:49 - Riley’s Workflow and Team
    21:59 - Riley’s Content Strategy
    28:30 - Monetization Discussion
    41:35 - The Community-Product Model
    46:31 - Launching a Community
    53:19 - Rethinking “Community Building”
    1:03:40 - Paid Communities
    1:14:57 - Capturing Value as a Creator
    1:20:56 - Mining Your Community for Content
    1:25:10 - Alternative Monetization Channels
    1:32:26 - Testing Content Formats
    1:42:03 - Niching Down?

    ----------

    Follow Riley:
    • Tiktok: https://www.tiktok.com/@rileybrown.ai
    • Instagram: https://www.instagram.com/realrileybrown/
    • Twitter: https://twitter.com/rileybrown_ai

    Follow Kallaway:
    • Instagram: https://www.instagram.com/kanekallaway
    • Tiktok: https://www.tiktok.com/@kanekallaway
    • YouTube: https://www.youtube.com/@kallaway 
    • Twitter: https://twitter.com/kanekallaway
    • Blueprint (newsletter): https://blueprint.game

    1 hr 48 min
  • A masterclass on building paid communities (with Jordan Mix)

    Kallaway sits down with Jordan Mix (Partner at Late Checkout) to power of paid communities, the future of content, advice for building a community, the LCA flywheel, Boring Marketing, a marketplace for #2 operators, Dowithin, and more

    To watch the video version of the show: https://youtu.be/ak_1gHY9U2c 

    Show Notes:
    0:00 - Jordan’s Background Story
    06:53 - Late Checkout Breakdown
    14:47 - Audience - Community - Product
    28:00 - Skool and Paid Communities
    35:12 - Paywalling Content
    38:24 - Advice for Building a Community
    43:58 - LCA and Community-Powered Products
    51:42- Boring Marketing and Service as a Software
    1:01:13 - Authenticity
    1:04:04 - Dowithin

    ----------

    Follow Jordan:
    • Twitter: https://twitter.com/jrdnmix
    • Dowithin (newsletter): https://dowithin.beehiiv.com

    Follow Kallaway:
    • Instagram: https://www.instagram.com/kanekallaway
    • Tiktok: https://www.tiktok.com/@kanekallaway
    • YouTube: https://www.youtube.com/@kallaway 
    • Twitter: https://twitter.com/kanekallaway
    • Blueprint (newsletter): https://blueprint.game

    1 hr 8 min
  • Building an audience will change your life (with Oren John)

    Kallaway sits down with Oren John ( @orenmeetsworld ) to explore becoming the Internet's Creative Director, why building an audience will change your life, creator monetization, building Valuable, Oren's content playbook, physical vs digital products, the future of commerce, the importance of names, and more

    To watch the video version of this episode: https://youtu.be/9N8NM9_YNww

    Show Notes:
    0:00 - Oren’s Background Story
    05:17 - Oren’s Content Strategy
    10:35 - Depth vs Breadth Discussion
    15:12 - Building an audience will change your life
    19:00 - Monetizing your Audience
    26:12 - Brand Building 101
    32:02- Content-First Brands
    37:11 - Physical vs Digital Products
    42:21 - Edge of the Internet
    47:44 - The future of commerce
    53:51 - The importance of naming
    1:00:10 - World building through content

    ----------

    Follow Oren:
    • Instagram: https://www.instagram.com/orenmeetsworld
    • Tiktok: https://www.tiktok.com/@orenmeetsworld
    • YouTube: https://www.youtube.com/@oremmeetsworld 
    • Twitter: https://twitter.com/orenmeetsworld
    • Hyper (newsletter): https://hyperstudios.us

    Follow Kallaway:
    • Instagram: https://www.instagram.com/kanekallaway
    • Tiktok: https://www.tiktok.com/@kanekallaway
    • YouTube: https://www.youtube.com/@kallaway 
    • Twitter: https://twitter.com/kanekallaway
    • Blueprint (newsletter): https://blueprint.game

    1 hr 5 min

About Blueprint

From the publisher's feed

For worldbuilders...