Watch our exclusive interview with Matt Madrigal, CTO at Pinterest (NYSE: PINS).
When you think about search and shopping, one company that leading the way is Pinterest
We started by discussing how #AI is reshaping Pinterest, including the introduction of multi-model search and cutting-edge tools like #PinterestAssistant, which combines voice and visual search into a single conversational interface.
We then explored the #TasteGraph and how Pinterest segments users in an environment flooded with signals - many of them even conflicting
And well, it works out, as the number of users has grown for ten consecutive quarters.
Another key shift we discussed is the evolution of search itself. Users - especially #GenZ - increasingly prefer visual discovery over text-based search, positioning Pinterest naturally at the center of this transition.
While Pinterest has long been known for visual search, the company is now expanding into #ConnectedTV following the acquisition of tvScientific. We looked at LG Electronics as a case study, where Pinterest helped increase audience reach by 73%.
Other interesting topics we covered included:
- How Pinterest is becoming more #shoppable, moving beyond inspiration and discovery
- The impact of #AI-generated images on discovery and content quality
- Pinterest’s AI strategy and its use of open-source models
- #Advice for builders and entrepreneurs
And what is Matt's favorite #movie? ✈️😎🎬
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Interviewers: Yossi Garmazi & Sanat Mouli.
#ai #tech #agent #search #discovery
Chapters:
00:00 Pinterest Assistant
00:29 Intro
01:09 Working at Rico's Pizza
02:20 Search in Goggle Vs Pinterest
03:29 AI Impact on Pinterest
04:57 Multi Model: Solving conflicting signals
06:25 Chatbots impact on Pinterest
07:46 Social Platforms Search
09:52 Entering Connected TV With tvScientific
11:38 Budget Allocation
13:31 From Saving an Idea to Complete Purchase
15:25 Pinterest ML & Individualized Discovery
17:33 AI Generated Results in Pinterest
19:05 Open Source & AI Stack in Pinterest
20:45 Beyond AI
21:32 Building Data centers
22:12 Advice for Entrepreneurs
22:44 Mentor
23:18 Learning from GenZ
24:16 Hobbies
24:44 Alternate Career