We're Not Marketers

Boldness—What that should look like in B2B PMM w/ Julien Sauvage


Listen Later

Timestamps

00:43 Introducing of Julien Sauvage

01:57 Are Product Marketers Actually Marketers?

06:41 The Role of Boldness in Marketing

14:06 Event Branding Success at Clari

17:17 The Einstein Smart Speaker Flop

20:24 Reflecting on Dreamforce's Gimmicks

22:38 The Importance of Data in Product Marketing

24:43 Challenges and Realities of PMM

30:31 The Role of Copywriting in PMM

38:59 Final Thoughts and Farewell

 

Show Notes :

Julien’s LinkedIn

Content That Converts guide (by Devin Reed)


Hosted by Ausha. See ausha.co/privacy-policy for more information.

...more
View all episodesView all episodes
Download on the App Store

We're Not MarketersBy Gabriel Bujold, Eric Holland, Zach Roberts

  • 5
  • 5
  • 5
  • 5
  • 5

5

10 ratings


More shows like We're Not Marketers

View all
Pivot by New York Magazine

Pivot

8,865 Listeners

The Daily by The New York Times

The Daily

111,334 Listeners

Product Marketing Life by Product Marketing Alliance

Product Marketing Life

21 Listeners

The Product Marketing Experts by Jeffrey Vocell, Sharebird

The Product Marketing Experts

23 Listeners

On with Kara Swisher by Vox Media

On with Kara Swisher

3,154 Listeners

Positioning with April Dunford by April Dunford

Positioning with April Dunford

72 Listeners

Unsolicited Feedback by Brian Balfour & Fareed Mosavat

Unsolicited Feedback

41 Listeners