Each year, RGD asks a different Canadian design agency or studio to tackle the conference identity. In these shorter episodes, I’ll be speaking with some of those folks—our past DesignThinkers Design Partners. In this episode, I catch up with Michael Romaniuk. Today, Michael is an Associate Creative Director at Zulu Alpha Kilo. After leaving pre-med in 2018, he executed a surprising direct mail stunt disguised as a FedEx delivery man. He was hired on the spot by Zulu Alpha Kilo and briefed within half an hour. That first brief? It was DesignThinkers. Listen in as Michael recounts that experience.

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