Box sizes: Who knew they could have such a powerful impact on product and sales strategy? The team at Allplay sure does! Danni and Jen tap Allplay COO, Joe Wiggins' knowledge bank about limiting the Allplay board game product catalog to two box sizes and the impact this decision has had on development and their relationship with customers.

Special thanks to our episode contributors:

Episode written and produced by Danni Loe & Jennifer Graham-Macht.

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