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Writer Mitchell Cohen started working in the music business during those heady days in the 70s that we imagine as the peak period for record labels. When Clive Davis began Arista Records, Mitchell was there on the ground floor doing marketing and A&R and helping to build the label into what it would become. He writes about these experiences in his new book, Looking for the Magic, that details label politics, building marketing campaigns, and highlighting musicians big and small. He shares those stories with us as well. Enjoy!
By Jon Lamoreaux4.8
215215 ratings
Writer Mitchell Cohen started working in the music business during those heady days in the 70s that we imagine as the peak period for record labels. When Clive Davis began Arista Records, Mitchell was there on the ground floor doing marketing and A&R and helping to build the label into what it would become. He writes about these experiences in his new book, Looking for the Magic, that details label politics, building marketing campaigns, and highlighting musicians big and small. He shares those stories with us as well. Enjoy!

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