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I know how time consuming and frustrating it can be to find the right online platforms and systems to run your business more effectively.
So, my goal for this episode is help clarify confusion around figuring out the right online platforms and services for you and your business. And I've included the link for a helpful Online Platform Comparison Template below.
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You have to clearly guide your potential and current clients through your processes. Don't assume they know what to do next or what the result will be when they do.
Giving people the next steps for potentially working with you, during client onboarding, or when a project is done will help them understand what they need to do and set expectations on both sides.
As a bonus, you’ll get fewer questions. And when people do ask questions, you have something to easily refer back to. Maybe even better for you, potential clients feel confident you know what you're doing because they can see your steps laid out in a plan that will help them achieve their goals.
If you need help with this, you might be a good candidate for one of my Strategy Sessions. Book a free 30 Minute discovery call (link below) with me to find out.
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I know book coaches who are very happy taking a few 1:1 clients per year. But if you’re one of the many who is looking to expand your services to help more writers without burning out, this is the episode for you.
I cover two signs that could indicate you’re ready to expand your services and what to do next.
Let’s talk about your website for a minute. You only get a few seconds when someone new comes to your site for them to decide if they want to explore more. If they can’t clearly see how you can help them, they’ll move on.
When writers go looking for help, your website should offer them clarity and let them know you understand what they’re going through and exactly how you can help them right now.
In this episode I share questions you can use to review your website and make sure it's attracting your ideal book coaching client.
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One of the things I love helping clients with is automating their processes and workflows. But, I know not every task should be automated, especially with a high touch and personalized service like book coaching.
So in today’s episode I shared the activities where automation makes sense for your business and when it’s best not to.
When you’re running your book coaching business solo, it’s easy to underestimate how much time (and energy) you’re losing to back end work.
And it’s not just about time.
It’s the mental load of trying to remember everything. The constant tab-switching. The little details that add up and pull your focus away from what really matters—serving writers.
In this episode I share what you can do right now to help you get out of overwhelm and make your business run more smoothly.
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Hi and welcome to the first episode of Book Coach Biz Tips. I’m your host Lisa Shaughnessy, a systems and process geek who loves working with small businesses to help them organize, streamline, and grow their businesses. I’m also a writer who loves to write historical fiction, creative nonfiction, and cozy mysteries.
I know there are many podcasts out there you can listen to for business tips, so I appreciate you tuning in to mine. I’ll use this episode to give a bit more background on who I am and why you should listen to me about organizing, streamlining, and growing your book coaching business.
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From the publisher's feed
Lisa Shaughnessy, OBM for book coaches, shares weekly bite-sized tips to help book coaches manage and grow their business without burning out so they can help more writers tell their stories.