This session brings together booksellers and publishers to explore innovative ways to enhance marketing relationships and drive mutual success. Engage in open discussions about effective promotional strategies, marketing campaigns, and collaborative events. Share insights, brainstorm ideas, and develop actionable plans that leverage the strengths of both publishers and booksellers. This session is perfect for fostering stronger partnerships and creating impactful marketing initiatives that benefit both parties and engage readers more effectively.

Recorded Februrary 25, 2025 at Winter Institute 2025 in Denver, CO

Additional bookstore education resources can be found at www.bookweb.org.

Theme song by Constant Companion

Indies can be your best friend for your entire career, so it's important to get that relationship off to a good start! This session is designed to help authors cultivate mutually beneficial partnerships with independent bookstores. You'll learn how to prepare for your book tour and effectively collaborate on book signings, events, and promotions. Whether you're a debut author or a seasoned pro, this session will empower you to strengthen your indie bookstore connections and expand your readership.

Recorded Februrary 25, 2025 at Winter Institute 2025 in Denver, CO

Additional bookstore education resources can be found at www.bookweb.org.

Theme song by Constant Companion

ABA's Indies Introduce interview series spotlights debut authors handpicked by booksellers from around the country. In each episode, a bookseller from the Indies Introduce panel interviews an author featured in the program to celebrate the release of their book.

In this episode, Jessica Hahl from Books Inc. in San Leandro, CA interviews Victoria Zeller, author of One of the Boys, available May 13, 2025, at your local independent bookstore.

Theme song by Constant Companion

ABA's Indies Introduce interview series spotlights debut authors handpicked by booksellers from around the country. In each episode, a bookseller from the Indies Introduce panel interviews an author featured in the program to celebrate the release of their book.

In this episode, Suzanne Lucey from Page 158 Books. in Wake Forest, NC interviews Alex L. Combs and Andrew Eakett, authors of Trans History: A Graphic Novel, available May 13, 2025, at your local independent bookstore.

Theme song by Constant Companion

Starting a nonprofit sounds like a great idea, until you realize how befuddling and convoluted the process can be. This presentation, led by booksellers who have successfully started nonprofits, will give you step-by-step directions, checkpoints, and goals to begin the process. You'll gain an understanding of the two main types of nonprofits and be ready to strengthen both your bookstore's mission and bottom line.

Recorded Februrary 26, 2025 at Winter Institute 2025 in Denver, CO

Additional bookstore education resources can be found at www.bookweb.org.

Theme song by Constant Companion

Bookstores and booksellers from historically marginalized communities often already have deep-rooted community engagement and support. This session will explore how you can leverage existing community support into financial stability, feel empowered to secure resources, and keep your community-centric endeavors thriving, all while still balancing your mission.

While everyone is welcome to attend this session, please note that this session is designed to expand beyond surface-level discussion of how to build community.

Recorded Februrary 24, 2025 at Winter Institute 2025 in Denver, CO

Additional bookstore education resources can be found at www.bookweb.org.

Theme song by Constant Companion

You've heard of the bookstore-cafe, but what about the bookstore-podcast studio, or the bookstore-yarn store? Many bookstores are diversifying their businesses in innovative ways to better meet the needs of their customers and create additional income streams. Come hear from a panel of booksellers who have expanded the traditional definition of the bookstore. You'll engage in a collaborative brainstorming session to envision the future of bookstores in meeting customer needs and ensuring financial sustainability.

Recorded Februrary 24, 2025 at Winter Institute 2025 in Denver, CO

Additional bookstore education resources can be found at www.bookweb.org.

Theme song by Constant Companion

When we think of grants, we often assume that only nonprofits can receive them. That's actually not true at all — there are plenty of grants available for for-profit organizations, including your bookstore! This session will explore how to locate these grants and begin the process of applying for these grants. Whether you're looking to secure funding for school partnerships or community initiatives, you'll leave knowing how grants, and other non-traditional funding, can empower your bookstore's growth and impact, regardless of your background or focus.

Recorded Februrary 25, 2025 at Winter Institute 2025 in Denver, CO

Additional bookstore education resources can be found at www.bookweb.org.

Theme song by Constant Companion

Ready to take your bookstore beyond four walls? This session will discuss essential strategies for financial stability in pop-up and mobile extensions. We'll discuss budgeting, location selection, insurance for your pop-up vehicle, and marketing. You'll leave ready to turn every event into a profitable adventure.

Recorded Februrary 25, 2025 at Winter Institute 2025 in Denver, CO

Additional bookstore education resources can be found at www.bookweb.org.

Theme song by Constant Companion

ABA's Indies Introduce interview series spotlights debut authors handpicked by booksellers from around the country. In each episode, a bookseller from the Indies Introduce panel interviews an author featured in the program to celebrate the release of their book.

In this episode, Dave Suiter from {pages} a bookstore in Manhattan Beach, CA interviews Jemimah Wei, author of The Original Daughter, available May 6, 2025 at your local independent bookstore.

Theme by Constant Companion