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In this episode of the Let's Talk Paralegal podcast, we sit down with Bo Royal, a former Fortune 500 advertising agency executive who has seamlessly transitioned into a law firm marketing expert. Bo's impressive career includes leadership roles at eBay's marketing solutions division and scaling the online advertising revenues for renowned brands like Calvin Klein. Over the past five years, Bo has brought his marketing prowess to the legal industry, transforming the way law firms approach marketing. Tune in to hear Bo's journey from advertising to legal marketing and gain valuable insights into effective strategies for law firm growth.
Welcome to Let’s Talk Paralegal—where the legal industry gets real. I'm your host, Eda Rosa, legal consultant, speaker, and founder of the Eda Rosa LLC & the Limitless Paralegal Academy.
This isn’t your stuffy legal studies school lecture. We’re talking mindset, money, modern workflows, and how to build a career—and a life—you don’t need a vacation from.
Let’s cut the fluff, raise the bar, and change the game… one conversation at a time.
If you like what you
Hey legal pros, are you ready to stop playing small?
The Limitless Paralegal Academy is officially open—offering powerhouse courses, real-world tools, and expert-led training to help you build the career (and life) you actually want.
And we’re not stopping there...
🔥 The Limitless Paralegal Tour 2026 is hitting the road! We’re bringing the mindset shifts, career strategies, and community straight to your city—with epic speakers, actionable ses
Support the show
Follow us on:
LinkedIn
Instagram @edarosallc1
Facebook
4.5
1515 ratings
Send us your thoughts!
In this episode of the Let's Talk Paralegal podcast, we sit down with Bo Royal, a former Fortune 500 advertising agency executive who has seamlessly transitioned into a law firm marketing expert. Bo's impressive career includes leadership roles at eBay's marketing solutions division and scaling the online advertising revenues for renowned brands like Calvin Klein. Over the past five years, Bo has brought his marketing prowess to the legal industry, transforming the way law firms approach marketing. Tune in to hear Bo's journey from advertising to legal marketing and gain valuable insights into effective strategies for law firm growth.
Welcome to Let’s Talk Paralegal—where the legal industry gets real. I'm your host, Eda Rosa, legal consultant, speaker, and founder of the Eda Rosa LLC & the Limitless Paralegal Academy.
This isn’t your stuffy legal studies school lecture. We’re talking mindset, money, modern workflows, and how to build a career—and a life—you don’t need a vacation from.
Let’s cut the fluff, raise the bar, and change the game… one conversation at a time.
If you like what you
Hey legal pros, are you ready to stop playing small?
The Limitless Paralegal Academy is officially open—offering powerhouse courses, real-world tools, and expert-led training to help you build the career (and life) you actually want.
And we’re not stopping there...
🔥 The Limitless Paralegal Tour 2026 is hitting the road! We’re bringing the mindset shifts, career strategies, and community straight to your city—with epic speakers, actionable ses
Support the show
Follow us on:
LinkedIn
Instagram @edarosallc1
Facebook
57 Listeners
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