Picture this: you have a yearning to do strategy but you’re in an account management role. Maybe a job switch has been promised. Maybe you're simply doing multiple roles. Either way, on your mind is this question: "How do I do strategy full-time?"

The transition isn’t always easy. The thing you want can put stress on your current company. But how much of that is a ‘you’ problem versus a ‘them’ problem?

In this episode of Sweathead, we speak with these three people who’ve made the leap:

1. Kimberley Upton, Head of Planning at Blue Chip (UK)

2. Chirag Khushalani, Creative Strategist at AKQA (UAE)

3. Alana Dwyer, Strategic Planner at Goosebump (Ireland)

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Sweathead is a support group for strategists and account planners around the world.

We host conferences, online courses, live events, and podcasts. We also train companies.