BOSS by Ali Levitan

🚨 New BOSS episode alert! 🚨

🎙️ I’m thrilled to sit down with Bill Macaitis, a "business nerd" turned powerhouse CMO and CRO who’s helped scale companies like Slack, Zendesk, and Salesforce. He’s now on a mission to help marketers level up with his latest venture: SaaS CMO Pro—a new platform designed to give marketers the insights they need to master go-to-market strategies and drive impact. 💡

In this fast-paced 10-minute episode, we dive into:

• Building relationships with recruiters, VCs, and networks to create your own luck.
• Why thought leadership and social selling are crucial for today’s leaders.
• The power of taking risks and moving where the action is—whether physically or digitally.

🌱 "There’s no perfect leader. Everyone’s learning as they go. Don’t be afraid to take risks, and always be opportunistic." — Bill

And don't forget to check out Bill’s new platform at www.saascmopro.com, where he breaks down complex marketing topics in a super practical, easy-to-understand way.

Whether you're an executive or aspiring leader, this episode is packed with insights you can use right now to drive growth, sharpen your strategies, and elevate your career.

💬 Comment below: What’s the biggest risk you’ve taken in your career? And who should I interview next on BOSS?

#Leadership #Marketing #SocialSelling #SaaSCMOPro #ThoughtLeadership #CMO #GoToMarket #B2B #B2C #AI #GrowthMindset #BOSSWithAliLevitan #CareerGrowth #PayItForward

In this episode of BOSS, I sit down with Frank Jung, the mastermind behind Franchise Media Collective (FMC) and a former leader at CAA. Frank shares his journey from representing top talent at CAA to creating FMC, a curated, data-driven community for media and tech professionals.

We explore:

• The untapped opportunities Frank identified in media and tech. 🚀
• The crucial role of long-term relationships in driving business success. 🤝
• The future of work, including the rise of fractional C-suite roles. 🔮

Frank's insights are invaluable for any leader aiming to stay ahead in a fast-evolving industry. Plus, we dive into the importance of follow-up, the changing dynamics of digital media, and how FMC is setting a new standard for executive networking. 💡

Tune in now to learn from one of the brightest minds in the business!

#BOSS #Leadership #Tech #Networking #ThoughtLeadership #ExecutiveInsights #MediaInnovation

In this can't-miss episode of BOSS, we sit down with Scott Schiller, a media visionary and the original founder of the Interactive Advertising Bureau (IAB). With a career spanning MTV, NBCU, S350 Media Advisors, and beyond, Scott shares his unparalleled insights and experiences that have shaped the media and entertainment industry.

🚀 What You’ll Learn:

• Scott's Career Principles: Discover the guiding principles that have driven Scott's success: curiosity, fun, community, results, and self-improvement.
• Pivotal Career Moments: Hear the story behind the creation of the IAB and how it transformed digital advertising.
• Advice for Future Bosses: Get actionable advice on working hard, being known for something, continually reevaluating yourself, and embracing mistakes as learning opportunities.
• Daily Stoic Wisdom: Learn how Scott applies Stoic philosophy to navigate life's challenges and stay grounded.

Scott’s journey from MTV to founding the IAB is packed with lessons on building networks, embracing change, and thriving in the media and entertainment industry. His advice on taking risks and always aiming to be a giver is pure gold. ✨

Tune in for:

• Game-changing media strategies
• Heartfelt advice for aspiring leaders
• Engaging stories from Scott's illustrious career

👉 Don't miss this episode! Hit play now and transform your career with insights from one of the industry's top visionaries.

📣 Shoutout to Scott’s students at NYU Stern School of Business! Follow Ali Levitan and BOSS on LinkedIn for more career-shaping insights.

#Leadership #Media #BOSS #Podcast #ThoughtLeadership #SocialSelling #Innovation

🔥 New BOSS Episode Alert! 🔥 Just dropped an insightful and fun episode with Rocco Pallatto, SVP of Development at Ad Council 🎙️

Rocco's journey from dreaming of being a rock star to driving impactful social campaigns is nothing short of inspiring. 🎸✨

Key Highlights:

☑ Work Ethic & Gratitude: "You have to have a strong work ethic and be dedicated to being the best at whatever job you're given."

☑ People Matter: "Many of my past bosses are now friends and mentors. They know my strengths and weaknesses better than I do."

☑ AI Trends: "We are taking a crawl, walk, run approach to rolling out AI internally and across our campaigns."

☑ In-Person Connections: "Virtual meetings are great, but don't lose focus on real-life connections."

Rocco's Advice:

For marketers: "Take advantage of virtual meetings but find opportunities for in-person interactions."

To his 20-year-old self: "Stay close to people who inspire you and have a positive influence."

For future bosses: "Lead with empathy and positivity."

Fun fact: Rocco and I first met at the POSSIBLE event in Miami, bonding over ice cream in the Florida heat! 🍦🌴

If you're enjoying BOSS by Ali Levitan, you'll also be excited to hear that I just launched BOSS Executive Advisory & C-Suite Consulting. I'm focused on supporting your B2B GTM Revenue Strategy, Social Selling & Thought Leadership Expertise to accelerate growth 🚀 Think of me as your concierge consultant to drive sales & strategic partnerships (I might be watching too much Royal Pains!)

Plus, catch up on prior BOSS episodes with Stephanie Latham Seth Matlins Erick Dominguez Jason Schulweis Ross Simmonds Leah Meranus Christian Muche Barak Turovsky and more on Apple, Spotify, or my LinkedIn feed now

🚨 New BOSS Episode Alert! 🚨 Hey Podcast fam! I just had an amazing conversation with Stephanie Latham, Roblox's VP Global Brand Partnerships 🚀

We dove into her journey from teaching kindergarten to heading to Ogilvy to Barbarian to Global Partnerships at Meta to leading global brand partnerships at Roblox.

Stephanie dropped some serious wisdom on consumer behavior, leadership, and career growth that you don't want to miss:

✨ "You can't ignore consumer behavior. Early movers might have a bumpy start..but they end up with a competitive advantage."

✨ "Authentic leadership is so important. Being yourself helps you connect authentically with people."

✨ "Trust yourself. If you're in the role, you have nothing to prove. You already made it over the hump to get there and you're there to be you."We also explored exciting trends in tech and media, and how brands are connecting with the next generation on platforms like Roblox.

This episode is packed with insights for marketers, brand strategists, sales leaders and partnership pros!

🙌 Ready to get inspired? Watch the full interview and share your thoughts in the comments!

Huge thanks to Stephanie Latham for sharing her journey and insights! Who should I interview next?

Catch prior BOSS eps with Seth Matlins Erick Dominguez Jason Schulweis Ross Simmonds Leah Meranus Christian Muche Evan Shapīro Tiffany M. Moore and many many more.

Stay tuned, and keep learning, networking, and paying it forward! 🌟

Excited to share my latest BOSS episode featuring Seth Matlins, Managing Director of the Forbes CMO Network!

We met at the POSSIBLE Conference in Miami, and his insights are pure gold for marketers and leaders alike. 🎤✨

🔑 Highlights:

"The majority of CEOs and CFOs have no marketing background... They think they understand marketing simply because they've been marketed to, but they do not." Seth's take on the disconnect between executives and marketing.

"Marketing's job is to sell, no matter what you're selling, whether it's yourself or an idea, product or a service..." A powerful perspective on the role of marketing.

The art of pitching and creating your own job opportunities.

Insightful advice for rising stars and aspiring leaders.

Seth shares his passion for marketing, his love for family, and some priceless advice for both seasoned professionals and those just starting their careers. This conversation is packed with wisdom, laughs, and aha moments you won't want to miss! 💡👏

💬 What was your favorite takeaway from Seth's story? Let's discuss this in the comments! 👇📢

Don't forget to like, share, and spread the knowledge! 🌐✨

Catch prior BOSS by Ali Levitan episodes with Leah Meranus Ross Simmonds Erick Dominguez Jason Schulweis Christian Muche Tiffany M. Moore Monica Williams Aria Finger Reema Rao Trina Maynes and many many more on my LinkedIn feed or the podcast.

Dress by LoveShackFancy! Editing Super Powers by Descript (I used Studio Sound at 50% and the Remove Filler Words feature)

Hey friends! After countless requests, I’m thrilled to finally introduce my first very special "Rising Star" episode of BOSS 🎙️✨ Meet Erick Dominguez, General Assembly Account Director who has been making an impact at GA for over five years (and we used to work together!)

👋 We met back in August 2019 when Eric joined GA. I'm a huge Erick fan and his passion for technology, sales, and helping others is truly inspiring.

🎧 In this episode, we dive into Erick's journey:

His love for technology sparked by his older brother 💻

The transition from tech to recruiting and then to sales 🚀

Valuable insights on the current tech trends like generative AI 🤖

His dedication to financial literacy for underrepresented communities 💡

Eric also shares some golden nuggets for anyone in sales or business development, like the importance of networking, embracing failure, and continuously learning. 📚

👉 What’s next? Listen to Eric’s story below or on the podcast and let us know your thoughts! Drop a comment, like, and share with your network. And hey, who do you think I should interview next on BOSS?

Let’s amplify more voices together! 🚀

Ali Levitan wardrobe by Tuckernuck

BOSS by Ali Levitan edit using Descript to give me AI editing super powers!

#Leadership #Podcast #CareerGrowth #Sales #TechTrends #AI #Networking #FinancialLiteracy #ProfessionalDevelopment #BOSS #RisingStars

🎙️ Welcome to this week's BOSS with Jason Schulweis, the new Chief Commercial Officer at The Female Quotient. With a remarkable career trajectory through Deep Focus, Yahoo, Thrillist, Live Nation Entertainment, MediaLink, and Morning Brew, Jason is now poised to leverage his strategic partnerships expertise in a role that promotes gender equality across industries.

🎤 With over 435,000 LinkedIn followers and a total audience of over 4 million across all social platforms, including Shelley Zalis's, The Female Quotient is uniquely positioned through its content and community to make a significant impact. Jason is enthusiastic about this growth and paying it forward by "engaging conscious leaders to help close the gender gap".

❤️ Partnerships are crucial. They must be more than just transactions; they need to create lasting impact,' reflects Jason on the strategic approach required to foster meaningful business relationships.

✔ "I am driven by a personal commitment to make the world a better place for future generations, including my own family," Jason adds, emphasizing the personal stakes involved in his professional endeavors.

📣 Join us in supporting Jason’s work at The Female Quotient. With such a wide-reaching platform, they are poised to drive significant change. "Gender equality is not like a day. It's not a month. It's a business imperative. We want brands and partners that really do feel that, that same thing."

👉 Don’t miss this episode of BOSS—tune in, get inspired, and catch earlier episodes with Ross Simmonds Leah Meranus Christian Muche David Cohen and more

#Leadership #GenderEquality #TheFemaleQuotient #BOSSpodcast #marketing #partnerships #contentcreator BOSS by Ali Levitan Talia Bender Small

🎧 "Ross, welcome to Boss." Yes, it rhymes, and yes, Ross Simmonds, the CEO content wizard behind B2B Marketing success has 40K LinkedIn followers and is going to be one of those interviews that sticks with you.

📘 In this episode, Ross unveils insights from his brand new book, "Create Once, Distribute Forever," teaching us how powerful and perpetual well-crafted content can be.

💡 What's Inside:

🧠 The undervalued power of content in shaping our experiences.

🌐 How Ross’s love for the internet funded his education and led him to dominate the B2B SaaS scene.

🤖 Exciting discussions on the future of AI in content creation and how it’s reshaping business globally.

📈 Practical advice for leveraging LinkedIn and AI to amplify your marketing and sales efforts.

👀 Whether you’re a budding entrepreneur, a seasoned executive, or just a curious mind, this episode is packed with actionable insights and Ross’s infectious enthusiasm for content that could change the way you view your digital footprint.

Guess who dropped by BOSS? Leah Meranus, the "accidental media agency" boss and now CEO of dentsu X, N. America! Dive into Leah's unexpected journey from a marketing enthusiast to a top executive, navigating through plot twists and pivotal moments. Discover how embracing the unforeseen led her to the helm of dentsu X and her insights on the transformative impact of AI in our professional lives. Leah shares her guiding principle: "Escape to where the puck is going," offering valuable advice for staying ahead in a rapidly evolving world. Tune in to explore Leah's story of unexpected paths, adaptation, and foresight in the face of change.

#BOSSConversations #LeahsJourney #MarketingMindset #AIInsights #CareerAdaptation