Welcome Sam and Imme. They're the co-founders of Botivo, the small batch aperitif inspired drink on a mission to put the craft and depth of flavour from the alcohol world into the non-alcohol space. Based in Hertfordshire, they use a combination of natural ingredients starting with an apple cider vinegar and wildflower honey base with botanicals of wormwood, rosemary, gentian and thyme with an orange zest flourish. The result: a herbal flavour profile with bitter and citrus notes and a long finish.

Like their drink, their origin story is one of natural encounters. Sam, the artisan, had been running his previous business The Rum Runner, creating drinks and cocktails for high-end weddings and events - even the highest wedding in the land. After receiving umpteen requests for a non-alcoholic cocktail and being dissatisfied with what was on offer he decided to make his own. Turns out it was pretty good with guests asking him to bottle it and buy it. Jump to a few years later, and Imme, self proclaimed hedonist had fallen in love with the drink - using it for both non-alc and alcoholic cocktails. At another wedding, the pair met, serendipitously, and as they say the rest was history.

With their first raise behind them, they've been flooding the bars, restaurants and independents of London making their way into the likes of Wholefoods, St John, River Café and Hawksmoor - brandishing their signature yellow branding and stand out illustration style up on shelfs and bars. And for me it's not just the branding that catches your eye but the taste and versatility of the drink that leaves a lasting memory. Having tried the majority of non-alcoholic options, it's one of the few I'd actually keep in my cupboard all year round.

In this episode we talk about the revival of craft, why every artisan needs a hedonist and why blurring the lines is tomorrow's tipple of choice. Enjoy.