Creating something totally new that both resonates with the evolving tastes of today’s consumers and revolutionizes an industry. That’s what today’s guest of The Farrynheight Podcast has done. Jen Batchelor is the co-founder Kin Euphorics, a brand of non-alcoholic, functional drinks made with adaptogens, nootropics, and botanics to help manage stress, support brain health, and naturally elevate your mood. In this episode, Jen and Farryn discuss breaking through the noise of the CPG beverage industry, slaying dragons with co-founder Bella Hadid, taking big swings to evolve with your consumers, and her number one BHAG: building a brand that outlives her.

Cheers to this: 25% off Kin Euphorics with the code FarrynheightKin20.Connect with Farryn Weiner, host of The Farrynheight Podcast, HERE.

Interested in raising brands? Connect with us HERE and learn more about Farrynheight HERE.

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Hosted on Acast. See acast.com/privacy for more information.