brain hickey

Send your emails at times ending with an odd number. Open rates will increase when your subject line has no capital letters.

Blah blah blah... we've all heard email stats and tricks like this, but do they work?

Maybe. In the short term.

In today's Episode, we're going to talk about the single most important factor of email open rates.

HINT: It has nothing to do with "mind tricks" or "subject line hacks."

Master this one thing, and send times and subject lines no longer matter.

Are your persuasion efforts positioning you as an influencer or a manipulator?

In today's Podcast, we'll discuss the 6 principles of persuasion and show you real life examples of how these "persuasion techniques" are being used in malicious marketing. Scary thing is... many marketers do it unintentionally.

You're about to learn what not to do, and how to properly use the 6 principles of persuasion to become an influencer in your niche.

SHOW NOTES

This is the video showing you the 6 Principles of Persuasion and the scientific studies behind them.

https://www.youtube.com/watch?v=cFdCzN7RYbw

Here is Robert Cialdini's Book: Influence: The Psychology of Persuasion - a must read!

https://www.amazon.com/Influence-Psychology-Persuasion-Robert-Cialdini/dp/006124189X/ref=pd_sbs_14_img_0?_encoding=UTF8&psc=1&refRID=WTBSH12HS4EZ45VDZX30

In this episode you'll the learn the psychology of sales funnel success.

I'll walk you through the 2 most common causes of "leaky" sales funnels, and how to fix them.

Later in the Podcast, we'll explore how you can model your sales funnel like a movie trailer to drive sales.

In this episode, I'll walk you through how to position your brand to be unforgettable.

Once you identify how you want your brand to "feel," you need to build it, and constantly improve your position in the marketplace.

Here are the top 5 things you need to do to improve your position and create an unforgettable brand.

#1 Identify your brand story message (use my formula).

#2 Re-visit your name.

#3 Craft your home page and sales pages.

#4 Build your brand story into all your content, blogs, videos, and website.

#5 Execute a killer customer experience.

Through stories and live examples, you'll walk away with an executable strategy to be unforgettable.

I'm about to read you snippets of the WORST sales email I ever received.

I'm not poking fun (although we will have a good laugh)... I'm using this as an example of the massive mistakes marketers make in their email campaigns, and how you can avoid them.

Better yet, you'll learn how to do the exact opposite and witness an explosion in your open and click rates.

I'll even show you some tips, tricks, and insider secrets to crafting powerful, successful sales emails.

I'm about to read you snippets of the WORST sales email I ever received.

I'm not poking fun (although we will have a good laugh)... I'm using this as an example of the massive mistakes marketers make in their email campaigns, and how you can avoid them.

Better yet, you'll learn how to do the exact opposite and witness an explosion in your open and click rates.

I'll even show you some tips, tricks, and insider secrets to crafting powerful, successful sales emails.

"People buy from people they know, life, and trust."

In this Podcast Episode, you'll learn how to develop your online swagger: How to get people to know you, like you, and trust you.

Listeners will walk away with actionable tips, tricks, and techniques to improve your online likeability and swagger.

You'll learn what it takes to build an unshakably loyal audience who can't wait to buy from you.

Someone opted in… woohoo! You got their email address, now what?

Today we're talking about automating sales emails to follow up with opt-ins from your content strategy (Podcast Episode 003), or a contact form from your website.

Follow my Blueprint to set up a killer, high converting email autoresponder. In this episode, you'll learn when to email... how often... and what to say.

Download your Email Autoresponder BLUEPRINT (https://brainhickey.com/email-autoresponder-blueprint), follow along, and start building yours today.

Develop your content mission statement and distribution strategy across every content platform. Our subscription focused model will maximize conversion opportunity and build a loyal audience.