Brains on the Outside: A Business Ideas Podcast

Water and Wines make jigsaws designed to teach you about wine. Designed by sommeliers and their passion for oenology, each jigsaw transports you to a wine region around the world. However, just like many of us, they are haunted by an existential question: what is the best way to solve a jigsaw?

Some ideas: an AR app to help you find a piece, a jigsaw you put together based on taste, a wine flight in a hat

Thank you Amy Renyu Jin, Water and Wine’s Head of Marketing, for getting in touch with us. Dear listener, how would you solve Amy's problem? Email us at: [email protected] 

Instagram: https://www.instagram.com/brainsontheoutside/ 

Tik Tok: https://www.tiktok.com/@brainsontheoutside 

Thank you to Rich Endersby-Marsh for our theme music: https://soundcloud.com/rich-marsh 

Keep your brains on the outside! xo 

Wave is an ecologically focused phone case manufacturer, coincidentally based near us in the North East of England. They need help though: why do Apple keep releasing so many iPhones, each needing a unique case? 

Some of our ideas: springs, goo, and strict government regulation.

Thank you Ross Longhorn, Wave Case's Co-Founder, for getting in touch. How would you solve his problem? Email us at: [email protected] 

Instagram: https://www.instagram.com/brainsontheoutside/ 

Tik Tok: https://www.tiktok.com/@brainsontheoutside 

Thank you to Rich Endersby-Marsh for our theme music: https://soundcloud.com/rich-marsh

Keep your brains on the outside! xo

Allbirds design and make shoes and footwear with a focus on nature and the environment. They have got in touch wondering how to convince people to shop more sustainably. 

Some of our potential ideas: try to save all the birds, mad max VR experience, make a living seed bank using CRISPR 

Thank you Lee Price, Allbirds' Director of Global Communications for getting in touch with us. How would you solve his problem? Email us at: [email protected] 

Instagram: https://www.instagram.com/brainsontheoutside/ 

Tik Tok: https://www.tiktok.com/@brainsontheoutside 

Thank you to Rich Endersby-Marsh for our theme music: https://soundcloud.com/rich-marsh 

Keep your brains on the outside! xo 

Season 2 of Brains on the Outside begins on the 30th of September 2024! This year, we are joined by a range of businesses like Allbirds, Autotrader, Naked Sprout and more as we solve some of their largest challenges in the most ridiculous ways.

Instagram: https://www.instagram.com/brainsontheoutside/ 

Tik Tok: https://www.tiktok.com/@brainsontheoutside 

Thank you to Rich Endersby-Marsh for our theme music: https://soundcloud.com/rich-marsh 

Keep your brains on the outside! xo 

Slugs.
The worst of all the garden creatures.
Slimy. Slithery. Leaving gross trails all over the place. Ugh.
This week Corinne has written to us to ask whether we could start up a business to deal with these pests.
And honestly our business proposals couldn't be more politically different.

Thanks Corinne.

If you have a problem you want us to solve with an innovative business then please drop us a line at [email protected]

Keep your Brains on the Outside xoxo

Metal detecting is such a mixed bag. Finding cool stuff is undoubtedly amazing but having to dig things up all the time is not only a drag it's also inaccessible.
Listener Kat has messaged us this week to ask whether we could dream up a business that brings metal detecting to more of the population while also making the boring bits well... less boring.

Thanks so much Kat!

If you have a problem you want us to solve with an innovative business then please drop us a line at [email protected]

Keep your Brains on the Outside xoxo

Two factor authentication? 
More like EW factor authentication. 
Nobody likes all the hoops you have to jump through in order to log into your bank, your email, your social network of choice or the Warhammer website these days and this week our listener and long time friend of the show, Elliott, has asked us to solve this problem once and for all.  

Thanks so much Elliott!

If you have a problem you want us to solve with an innovative business then please drop us a line at [email protected]

Keep your Brains on the Outside xoxo

Andrew done goofed today and accidentally recorded the whole episode without turning his nice mic on. He is very sorry about this - please forgive him 

Aside from just having to live through it, jet lag is something that no one has a solution to. Setting your watch as you get on the plane or rubbing your feet on the carpet, just don't work. Andrew's new app to send a herald in your place and Alex's plane replacement aim to fix that.

Thank you to our mystery listener for sending in such a high-altitude problem. If you have a problem (not related to the flow of time) you want us to solve with an innovative business then please drop us a line at [email protected]

Keep your Brains on the Outside (and don't forget top use your nice mic)! xoxo

Is your cat getting attacked by the other mean cats in your neighbourhood? How are you stopping it? Andrew and Alex have two innovative businesses that will definitely solve this, and make you a lot of money in the process.

Thank you Ashmita for sending in such a violent problem. If you have a problem (not related to cats) you want us to solve with an innovative business then please drop us a line at [email protected]

Keep your Brains on the Outside! xoxo

Losing your glasses robs you of the thing you really need to find your glasses - your ability to see. So far, even after thousands of years of glasses development, there is no solution to this problem. Can Andrew and Alex pitch a business that will change that?

Thank you Jasmine for sending in such a optometristy problem. If you have a problem (not related to glasses) you want us to solve with an innovative business then please drop us a line at [email protected]

Keep your Brains on the Outside! xoxo