Brand Blaster

Today on the show we're talking about Nike's Big Move. Why did decide to make Colin Kaepernick the face of their 30th anniversary campaign? The answer is pretty simple...always be qualifying. They're in a marketplace that is continuing to grow around them and Nike is a brand that is so used to be in the culture that for them to make a bold move makes sense for brand recognition. It's almost smart to take a stand on where they feel social trends are going and to be honest, it's hard to not side on equality. I do the best to remove bias and talk about this from a business perspective, so take a minute to breathe before you go into keyboard warrior mode :D

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Today on the show we're talking about "Authenticity" and the current state of the phrase. What does it really mean when someone says they're authentic? Should you always be authentic? What does it look like? Does it follow or break the rules? Spoiler: It's not that simple. Let's break it all down on the latest episode of C-Note's Media Madness!

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Today on the show we're talking about defining and figuring out your podcast audience. I recorded a segment today for my podcast course, which you can find at http://www.cnote.media, and figured it would be a great sample to share with you guys. Building a podcast is hard, I'm doing it now with this show and another show. It takes time, it take listening, it takes knowing yourself and loving the process. We break all of that down in this segment and you'll be able to learn more if you sign up for the podcast course at http://cnote.thinkific.com/courses/podcasting

Today we're talking about managing multiple projects. I've heard the questions over and over about whether or not someone should take on another podcast, another project, another client, etc. I also hear people saying you should only focus on one thing at a time. So, what's the real answer? Let's break it down today on C-Note's Media Madness!

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Today on the C-Note's Media Madness we're talking about Fiverr and the Designer trigger that occurs when we talk about the service. We aren't going to critique the service but moreso discuss how it tends to make experienced designers freak out and scoff at those who use the service. We talk about the varying perspectives that come into view when this situation occurs and how designers can better capitalize on this scenario.

Consulting: http://www.calendly.com/cnotemedia/consulting

We all love that word "Funnel" when referring to sales on the internet but that concept of getting someone into the space you need to be in, that sale-ready headspace, is not even remotely a new concept. I talk some time talk on this podcast about the every day conversational opportunities to plant seeds in our lives to eventually make a sale but also work through this notion that selling at all is gross. There involves a little of getting over ourselves to make some money.

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Today on the show we're talking about Anchor's recent rollout of their money-based feature called "Listener Support" which takes aim at Patreon when it comes to podcasts. From each platform listeners can support their favorite show for .99, $4.99 or $9.99. There are some issues, however, but it's one step closer to helping smaller podcasters find a way to make some money from they love to do.

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Welcome to the INFJ "The Mage" course! We're going to break down everything I can think of when it comes to understanding INFJs.

Whether you're an INFJ yourself or have a loved one who is an INFJ that you're trying to better understand, this is the place to be. We're going to talk about how INFJs think, functions and navigate the world. I refer to the INFJs as The Mage because their combination of Introverted Intuition and Extroverted Feeling leave a magical quality to their existence. Ideas tend to simply "be" and they can't always explain the way that they think. That's the point of the INFJ, they're power stems from simply "being" and letting go of any preconceived notions to conjure up new ways of thinking. They're truly powerful and intense people with some elements that could use some tempering. So we're here to break all of that down as much as we can.

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Hey everyone! Lately, I've been busy creating media and Myers-Briggs focused courses to help you develop as a person and entrepreneur. Many of us have heard of Myers-Briggs but may not necessarily know what to do with it. What does it even mean? What's its purpose? It is a little more complicated than just those 4 letters telling you who you are. So, welcome to C-Note's Media Madness!

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Today on the show I wanted to talk about using podcasting as a promotional tool. Many of us are trying to sell something and podcasting can absolutely be a way to reach an audience. It's important to remember that you need to entertain them before you can just push your wares but if you accomplish the ability of connecting people then they'll trust what you have to offer.

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