Brand for Good

Virtual Assistants, or VAs, are a huge help to busy entrepreneurs who need to focus on what they do best. So, how should you go about hiring your own VA?

In this episode, I interview Sadie Prestridge, a woman who began an online business in 2018 as an Executive Virtual Assistant (EVA) and now runs a team of highly-trained EVAs. In the beginning, Sadie was still working her corporate job, but she quickly found her stride and was able to quit only three months later. With her client roster full, she surpassed her previous income and kept on growing!

Sadie's skilled team at Prestridge and Co. knows how to support entrepreneurs and takes initiative to level up their business operations. Prestridge and Co. provides beneficial systems, structure, and day-to-day support that help executives manage themselves, their busy schedules, and their visionary companies that are changing the world.

Sadie explains what inspired her to become an EVA and how she built her agency. She gives her thoughts on the importance of having the right systems in place for both the business owners and her virtual assistants. She shares why it matters for clients and virtual assistants to share similar personalities, have proper training, and establish achievable expectations.

Email your thoughts about this episode: [email protected]

Join the Peerless Brands Facebook community by Prosper for Purpose: https://www.facebook.com/groups/peerlessbrands

Follow me on Instagram: @lorraineschuchart

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Additional resources from Prosper for Purpose: https://prosperforpurpose.com

Website: https://prestridgeandco.com/

Instagram: @prestridgeandco

LinkedIn: Sadie Prestridge

Facebook: Prestridge and Co.

Want to know what an executive virtual assistant can do for you? Check out Sadie's free checklist,  The Ultimate Guide to Leveraging VA Support, and start delegating like a pro right away! https://prestridgeandco.com/ 

How do you inspire hundreds of women to make more by doing less? Is it possible to run a full-time business on a part-time schedule?

In this episode, Holly Marie Haynes shares her entrepreneurial journey from having a full-time corporate job with a side-hustle to being a business owner whose husband retires while she works part-time during the pandemic. Holly helps female entrepreneurs create simple, scalable offers and systems to grow to multiple 6-figures. An industry expert and featured Thrive and Entrepreneur.com author with a 20-year business consulting background with Fortune 500 companies, Holly runs a strategic coaching business and the Crush the Rush Planner company, while hosting the top 100 Crush the Rush podcast. And she does all these things while raising her twin daughters with her husband in Columbus, Ohio.

Listen as Holly shares what made her decide to go full-time in her business during the lockdown and the lessons she learned as she built her business. She talks about her podcast, Crush the Rush, where she shares her strategies with women entrepreneurs who want to build a full-time business on a part-time schedule. She also talks about building a team and how to involve your spouse in your business.

Email your thoughts about this episode: [email protected]

Join the Peerless Brands Facebook community by Prosper for Purpose: https://www.facebook.com/groups/peerlessbrands

Follow me on Instagram: @lorraineschuchart

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Additional resources from Prosper for Purpose: https://prosperforpurpose.com 

Website: https://www.hollymariehaynes.com/ 

IG: @holly_marie_haynes

Facebook: CRUSH THE RUSH Community hosted by Holly Haynes

Pinterest: HOLLY HAYNES | PODCASTER | STRATEGIC BUSINESS COACH

LinkedIn: Holly Haynes, MBA, PMP

Podcast: Crush the Rush Podcast

How can business owners ensure that their business supports gender equality? What steps can they take to encourage gender fairness across the entire business community?

Businesses are facing a growing number of lawsuits demanding fair pay and equitable opportunities. In this episode, I discuss this pressing issue with an ingenious gender fair advocate, Amy-Willard Cross. Amy is the founder of the Gender Fair Index, the first consumer rating system for gender equality. It rates companies on their leadership, employee policies, advertising, and philanthropy for women. Currently, the database holds four years worth of information on 300 companies, and soon, it will contain data on thousands more.

Amy graduated with honors from Wellesley College, and since the 1880s, all of the women in her family have attended women's colleges. In 2012, Amy created the women's news site, VITAMIN W, which rated women's banks and colleges. For the two decades prior to that, Amy worked as a writer and editor for a number of national magazines and two magazine startups, and Foreign Policy named her one of their 2015 Global Thinkers for her work on "Economic Girl Power." She also speaks at numerous conferences on the topic of women's consumer power.

This week on The Prosper Project, Amy teaches listeners how entrepreneurs use Gender Fair data to support the movement toward gender equality. She talks about her business journey and reveals what led her to push for companies to adopt gender fair policies. She also shares her thoughts concerning equal pay and discusses the opportunities that women entrepreneurs have to stand up and speak out as gender fair advocates.

If you're ready to grow your awareness and raise your voice in support of gender fairness–thereby helping empower women and develop a business community that adheres to gender fair policies–this episode is definitely for you.

Email your thoughts about this episode: [email protected]

Join the Peerless Brands Facebook community by Prosper for Purpose: https://www.facebook.com/groups/peerlessbrands

Follow me on Instagram: @lorraineschuchart

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Additional resources from Prosper for Purpose: https://prosperforpurpose.com

When you hear "PR" or "public relations," what comes to mind first? How does PR work? Do you need it for your business?

The irony about the PR industry is that it does a terrible job at relaying to the public what PR actually entails. You will rarely hear people describe PR in detail or refer to the people who work in PR. That's why, in this episode, I peel back the curtain to help you understand how PR works and why you need it. I share the definition of "public relations" and what true PR professionals do for their clients. I also provide some examples of how PR can enhance the success of your business or brand.

Are you ready to learn more about PR and how it works? Then tune in!

Email your thoughts about this episode: [email protected]

Join the Peerless Brands Facebook community by Prosper for Purpose: https://www.facebook.com/groups/peerlessbrands

Follow me on Instagram: @lorraineschuchart

Follow Prosper for Purpose on Instagram: @prosper4purpose

Additional resources from Prosper for Purpose: https://prosperforpurpose.com

How do you become the kind of PR expert that stands out from the rest? What are the secrets behind a successful PR campaign?

For this episode, I'm bringing in a remarkable PR expert, Susan Harrow. Susan is a media trainer, marketing strategist and martial artist. She's the author of the best-selling book, Sell Yourself Without Selling Your Soul. Fun facts about Susan include that she's a former tennis pro and has a black belt in Aikido!

For the past 33 years, Susan has trained thousands of CEOs, entrepreneurs and thought leaders on how to show off their skills on Oprah, 60 Minutes, The Today Show, Good Morning America, Fresh Air, Marketplace, Bloomberg, MSNBC, NPR, CNN, FOX, NYT, WSJ, Wired, Forbes, Inc., and more. Her course, The Zen of Fame: Your Genius Gone Viral, teaches professionals how to promote themselves with integrity and spirit.

Susan talks about her experience starting a PR business and what she has observed and learned over the years. She discusses what makes a PR campaign successful and shares actionable tips that you can use for your business. Whether you're just starting a career in PR or you already have a system in place, if you want to learn additional PR secrets that will help your business grow, then this episode is for you!

Email your thoughts about this episode: [email protected]

Join the Peerless Brands Facebook community by Prosper for Purpose: https://www.facebook.com/groups/peerlessbrands

Follow me on Instagram: @lorraineschuchart

Follow Prosper for Purpose on Instagram: @prosper4purpose

Additional resources from Prosper for Purpose: https://prosperforpurpose.com

Website: https://prsecrets.com/ 

Books: https://prsecrets.com/books/

Courses: https://prsecrets.com/courses/ 

Facebook: @susanharrow

Instagram: @susanharrow

Twitter: @soundbitesiren

LinkedIn: Susan Harrow

Be A Media Darling Podcast: https://prsecrets.com/all-podcasts/

Do you want to develop better relationships with your followers on social media? How can you upgrade your followers from fans to clients?

If you've listened to my podcast recently, you've probably heard me talk about flipping the marketing funnel in Episode 33 and the power of borrowing other people's audiences in Episode 35. In this episode, I discuss the messy middle of the marketing funnel and the steps you should take to turn your lukewarm leads into paying clients. If you want to grow your business, expand your reach, generate more leads, and turn as many leads as possible into paying clients, then this episode is for you!

Listen to Episode 33: It's Time to Flip the Marketing Funnel: https://podcasts.apple.com/ph/podcast/episode-33-its-time-to-flip-the-marketing-funnel/id1604989158?i=1000577083981 

Listen to Episode 35: Borrow Other People's Audience: https://podcasts.apple.com/ph/podcast/episode-35-borrow-other-peoples-audiences/id1604989158?i=1000578526329 

Sign up for my free workshop and flip your funnel: https://flipyourfunnel.prosperforpurpose.com/ 

Email your thoughts about this episode: [email protected]

Join the Peerless Brands Facebook community by Prosper for Purpose: https://www.facebook.com/groups/peerlessbrands

Follow me on Instagram: @lorraineschuchart

Follow Prosper for Purpose on Instagram: @prosper4purpose

Additional resources from Prosper for Purpose: https://prosperforpurpose.com

How do you spread your philanthropic purpose and create change? What drives you to improve the planet and help humanity?

For this special episode, I interview Ivan Anz, an entrepreneur with a unique approach to leveraging businesses for the good of the world. Ivan has been an entrepreneur since he was seven years old when he sold candy to his friends in Argentina. As he grew older, he continued his entrepreneurial efforts and brought his talents to the United States in 2014. Though he did not speak a word of English at the time, his intention was to develop a way to stabilize families in their own homes. This is how PhilanthroInvestors was born.

Ivan's zeal to "philanthroinvest'' drove his 2014 creation of Equity & Help®, a turn-key social-impact real estate investing program. Now spanning the globe in 16 countries, Ivan's company, PhilanthroInvestors, was ranked in the Inc. 500 two years in a row. In 2019, it was 128th in the nation, rising to #83 in 2020. Also, in 2020, PhilanthroInvestors was ranked #3 in Florida after achieving a 3-year growth record of 3920%.

Ivan discusses what inspired him to build his business, the impact of "philanthroinvesting," and the divine intervention that led him to move to the United States. He explains the process of becoming a PhilanthroInvestor and how he locates families to help. Ivan shares the lessons he has learned as an entrepreneur, the purpose of PhilanthroInvestors, and what the future has in store for the company.

Email your thoughts about this episode: [email protected]

Join the Peerless Brands Facebook community by Prosper for Purpose: https://www.facebook.com/groups/peerlessbrands

Follow me on Instagram: @lorraineschuchart

Follow Prosper for Purpose on Instagram: @prosper4purpose

Additional resources from Prosper for Purpose: https://prosperforpurpose.com

Ivan Anz LinkedIn: https://www.linkedin.com/in/ivananz?trk=org-employees

Ivan Website: https://ivananz.com/

Ivan Anz Facebook: https://www.facebook.com/ivananzpage

Ivan Anz Instagram: @ivananzig

Ivan Anz Books: https://ivananz.com/author/

PhilantroInvestors Website: https://philanthroinvestors.com/

PhilantroInvestors Facebook: https://www.facebook.com/philanthroinvestors/

PhilantroInvestors IG: https://www.instagram.com/philanthroinvestors/ 

PhilantroInvestors LinkedIn: https://www.linkedin.com/company/philanthroinvestors/

PhilantroInvestors Podcast: https://philanthroinvestors.com/podcasts/

What are your strategies for reaching new audiences? How do you leverage your connections to help grow your business?

In Episode 33, I challenged you to flip your marketing funnel. In this episode, I'm talking about next-level relationship marketing—the power of borrowing other people's audiences. I share why it is important and how you should go about leveraging other audiences to grow your business.

Are you ready to create more connections and uplevel your marketing? Then let's dive in!

Email Lorraine your thoughts about this episode: [email protected]

Join the Peerless Brands Facebook community by Prosper for Purpose: https://www.facebook.com/groups/peerlessbrands

Follow Lorraine on Instagram: @lorraineschuchart

Follow Prosper for Purpose on Instagram: @prosper4purpose

Additional resources from Prosper for Purpose: https://prosperforpurpose.com

What makes you unstoppable when helping the people you want to serve? How can you anticipate the changes and challenges that you'll encounter as a business owner?

In this episode, I am excited to bring in the inspiring and unstoppable Kelly Roach! Kelly quickly rose through the ranks of her corporate career. Before turning the age of 30, she was promoted seven times in 8 years to become the youngest senior vice president of her Fortune 500 company. During that time, she produced record-breaking sales while leading teams of over 100 and overseeing 17 different branches at her firm. Eventually, she left her corporate job to continue growing her own business, Kelly Roach International, which she had already built to 7-figures.

Now, as one of just a handful of female founders who is an award-winning 8-figure entrepreneur, Kelly and her team are building legacies and disrupting their industry. Kelly is the undisputed authority in mentoring CEOs and professionals around the globe to achieve freedom, financial abundance, and fulfillment in all areas of life. She co-founded Give Her Courage and The Advance Women's Expert Network and founded The Conviction Marketing Agency and The Human Family Foundation nonprofit, where she is committed to ongoing philanthropic work. She has been featured in some of the world's leading publications, including Forbes, Inc., and Business Insider. She is also a 4x best-selling author and the host of a Top 10 Marketing podcast, The Kelly Roach Show, which boasts over 2 million downloads.

Kelly shares her thoughts on optimism and how she sees what's possible despite the challenges of today's world. She talks about adapting to changes without compromising your instincts or your "why." She also discusses the importance of getting ahead and anticipating the needs of the people you serve. Get ready to be blown away by this episode chock-full of wisdom about how to become the most unstoppable entrepreneur that you can be!

Email your thoughts about this episode: [email protected]

Join the Peerless Brands Facebook community by Prosper for Purpose: https://www.facebook.com/groups/peerlessbrands

Follow me on Instagram: @lorraineschuchart

Follow Prosper for Purpose on Instagram: @prosper4purpose

Additional resources from Prosper for Purpose: https://prosperforpurpose.com

Website: https://kellyroachcoaching.com

IG: @kellyroachofficial

Facebook Group: Tribe of UNSTOPPABLES

LinkedIn: Kelly Roach International

Twitter: @kellyroachlive

The Kelly Roach Show Podcast: https://podcasts.apple.com/us/podcast/the-kelly-roach-show/id1052353755?mt=2

If you're a business owner, you probably have experience creating marketing funnels. You try to reach as many people as possible but only end up catching a few. The idea behind the marketing funnel is that casting a wide net will enable you to capture as many leads as possible before narrowing down prospective customers throughout each stage of the purchasing decision. For the last ten years, this has been the philosophy...but how effective is that strategy, really?

In this episode, I share reasons why the popular marketing "click" funnel isn't always effective and provides solutions for how the system can be improved. I offer strategies that can make the experience more enjoyable for potential clients, and I discuss three important ways to get more qualified leads for your business.

Make sure that you listen to the whole episode and take full advantage of my advice on how to flip your funnel!

Join my free workshop, where I will teach you strategies and tactics that can help you Flip Your Funnel! http://www.flipyourfunnel.prosperforpurpose.com

Email your thoughts about this episode: [email protected]

Join the Peerless Brands Facebook community by Prosper for Purpose: https://www.facebook.com/groups/peerlessbrands

Follow me on Instagram: @lorraineschuchart

Follow Prosper for Purpose on Instagram: @prosper4purpose

Additional resources from Prosper for Purpose: https://prosperforpurpose.com