Brand Magic

Brand Magic

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Brand Magic episodes

  • How I Coach Myself Using Voice Memos

    In this episode, I share how I coach myself outloud using voice memos on my phone whenever I feel stuck. I demonstrate what my own self-coaching sounds like and give you some takeaways to try it for yourself! 

    27 min
  • When Your Brand Feels Like A Performance

    If marketing makes you feel like you have to get into character or be in the right brainspace to do it, this episode explores what it looks like to divest from the idea that we have to perform a certain role or only be a particular version of ourselves. We discuss the benefits of bringing more of the layers of who you are to your business. And we investigate what it means to step into the next version of you without performing it or "faking it until you make it." 

    24 min
  • Superpowers vs Survival Skills

    When you decide what parts of yourself you wish to call upon when designing and delivering  your offer, this epsiode helps you desipher between your superpowers and the survival skills and adaptive behaviors you've cultivated.

    24 min
  • Writing Copy People Want To Read

    In this episode I share three overarching principles that help us write good copy as well as a framework I use with my clients to help them write story-driven copy in their marketing. 

    33 min
  • 3 Questions to Get Out of a Rut

    In this episode, I share my three favorite questions to ask myself and my clients whenever we're experiencing the feeling of being stuck in a rut. Get ready for some insight, clarity and momentum! 

    24 min
  • Establishing Expertise As A Multi-Hyphenate

    Today, I share my method for helping people who do lots of different things find their centralized expertise that comes out to play in everyrhing they do. If you've ever felt that doing a lot of things makes it seem like you don't know what you're doing, this epsiode is for you. 

    25 min
  • Navigating Big Life Transitions With Your Brand

    When BIG life transitions happen, how do you navigate the internal and external shifts with your brand and business? In this episode, we talk through five common identity stages that occur in big life transitions and how to care for yourself AND steward your brand and your business to the other side. 

    40 min
  • What Was Missing From My Sales Calls

    A recent medical scare showed me the most important aspect of sales calls. In this episode, I'm sharing what was missing from my sales calls that created a year of fourty consultations with ZERO clients and how I turned it around to create a 95% close rate in my sales calls. 

    26 min

About Brand Magic

From the publisher's feed

Welcome to the Brand Magic podcast! I'm your host, Madison Sorrentino, and I teach you tools to share who you are and what you do with clarity and confidence so you can get paid more for work you…