<p>This week we discuss brand names with Alexandra Watkins; founder of naming firm Eat My Words.  She explains what makes a great name, things to avoid and why you MUST familiarise yourself with Urban Dictionary!</p>

This week we discuss brand names with Alexandra Watkins; founder of naming firm Eat My Words. She explains what makes a great name, things to avoid and why you MUST familiarise yourself with Urban Dictionary!

<p>This week we discuss brand names with Alexandra Watkins; founder of naming firm Eat My Words.&nbsp; She explains what makes a great name, things to avoid and why you MUST familiarise yourself with Urban Dictionary!</p>

Brand Names

The Cambridge Marketing Podcast offers unrivalled insight into all aspects of marketing, with detailed and informed expertise and analysis from weekly guests on a range of different subjects. A must-listen for anyone working in the industry or currently engaged in a marketing qualification.

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Brand Names

Brand Names

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