Brand Over Coffee Conversations with Andrea Arañador-Ferri

Martin Duplantier is the CEO-Architect of Martin Duplantier Architectes. Though his firm is based in Paris, he jet sets the globe for different design projects that cover from campuses to housing, public facilities, urban design, museums and offices. Tune in to our conversation on how design and architecture could help build brands, the different design trends and his design tips in creating physical spaces that strengthen the brand experience.

A CEO with a proven track record in commercial transformation, product innovation and growth, Fergus Hay has lived and worked all over - New York, Chicago, Hong Kong and Singapore - leading different agencies and businesses. Now based in London, he is the founder and CEO of the marketing and fundraising advisory firm Elysian Fields. Tune in to hear our conversation on investment, trends and what it takes to help ensure your brand and business thrive post-pandemic.

Advertising veteran Lisa Glasgow’s award-winning work spans Europe and Asia. Currently based in Hong Kong, she has also started her own eCommerce business. Tune in as she and I speak about her work, the need to diversify one’s skill sets and sources of income especially in the face of a global pandemic and the importance of creating a brand, even for a side hustle.

A seasoned advertising creative, Knox Balbastro has done the rounds of working in different agencies and countries to now become a champion of content strategy and social media for e-commerce platforms AliExpress and Alibaba.com. Tune in to our conversation on her experiences of living in China and working on 11.11 Global Shopping Festival. She also shares key trends that brands and businesses could take note of, especially in their efforts to thrive post-pandemic.

With her background in cultural anthropology, Ann Van Wetteren develops concepts with human interaction at the forefront. Her work has been fundamental to the interior design and hospitality offers of 25 Hours hotels and several restaurants. On this episode, Ann and I speak about what it takes to create a wonderful hospitality brand, her take on the trends and future of the industry and why staying people-centered (guests and staff) is critical in sustaining a hospitality business.

Olivia Asiedu-Ntow has over 15 years of experience building and developing brand in Europe and Africa. But in 2019, her narrative has evolved with ScaleUp Africa, an organization she co-founded to help develop, grow and sustain SME’s across Africa. Tune in as Olivia and I talk about what it takes to create an organisation that is sustainable and satisfies stakeholders, her advice for business owners, her story as an entrepreneur and the importance of showing up!

With more than a decade of experience working in India, Singapore and Malaysia, Mandar Wairkar is a digital lead creative whose work has been recognised at Cannes, D&AD, One Show, Adfest, Spikes Asia and many more. Tune in as he and I speak about what makes storytelling and great creative work important in building brands and businesses. He also generously shares his thoughts on how to create relevant and exciting work that the audience won’t even bother hitting that “skip ad” button.

Alan Vladusic was a seasoned ad man who created work for global agencies like Ogilvy, Y&R, Publicis and Saatchi & Saatchi. His creative work has been awarded by The One Show, Clio Awards, D&Ad and Cannes Lions. After making his mark in advertising, he co-founded Once Upon A Coconut and P.S. Condoms. Listen in as Alan and I speak about his journey as an entrepreneur and his process to create brands that delight consumers.

Patty Laurel-Filart successfully transitioned from traditional media as an MTV VJ (among many things) to become a sought-after digital creator and influencer in The Philippines. She and I speak about her story, the community she nurtures and what it takes to be successful in the digital space. Patty also generously shares what businesses and brands could do to win in the social media game.

Even while in med school more than a decade ago, Dr. Amadeus Baraan was already pursuing his love for traveling as Grandeur Traveler. On this episode, he and I speak about what it takes to turn one’s passion into a successful business. He also shares the story behind Sirom Beach House in The Philippines - his vision for the brand, the challenges of being a hotelier with no formal training, the lessons he learned and his joys as an entrepreneur.