Brand Scale Up Podcast

"Stop chasing certifications, start chasing skills"

The impact of Covid 19 has been across the spectrum including the student world. A lot of summer trainings are either getting cancelled or deferred (not all) and students are rightly very concerned about it. In this podcast I discuss:

1. The real issue that this panic around cancellation/ deferment of summer trainings highlights i.e. role of colleges and students

2. What can students do in this situation

Look forward to hearing your views on it.

In case if you want to reach out to me, my contact details are:

1. [email protected]

2. linkedin.com/in/mayanksohar

3. facebook.com/mayank.sohar.5

4. +91-8447749565

"don't be alone, don't take the whole load on yourself, share it with your core team"

In this episode I cover how founders can manage the impact of Covid19 on their businesses with the right mindset and preparation.

Please share your feedback on the episode, it really means a lot to me.

If you want me to help you grow your business, please reach out to me on:

1. [email protected]

2. linkedin.com/in/mayanksohar

3. facebook.com/mayank.sohar.5

4. +91-8447749565

"If you have multiple customer segments that you can target, how do you decide which one to focus on?"

In this episode I cover:

1. The behaviour change model that I use to finalise the TG for brands that I work on

2. Understanding Motivation and Ability of the customers to take action

3. Triggers that you can provide for the customer to take action

Please share your feedback on the episode, it really means a lot to me.

If you want me to help you grow your business, please reach out to me on:

1. [email protected]

2. linkedin.com/in/mayanksohar

3. facebook.com/mayank.sohar.5

4. +91-8447749565

"If you don't focus on this, then it doesn't matter how good a brand you build, how great a product you have or how effective your sales team is!"

In this episode I talk about:

1. The one thing that matters the most in any business

2. How I applied it my 2nd business

3. I also talk about the bonus learning which should be built into a business plan from day 1 otherwise one can become desperate to get customers/ clients

Want me to help you drive your business growth? Reach me at:

-It almost killed my "nutritionally balanced meals" business-

In this episode you will find:

1. The mistake that almost killed my 1st business (nutritionally balanced meals)

2. What I did about it and how I saved my business

3. What would I do differently today

Your feedback means a lot for me so please be share the same in comments on the podcast. It will help me increase the value I provide in each subsequent episode.

Want me to help you drive your business growth? Reach me at:

[email protected] 

www.linkedin.com/in/mayanksohar

https://www.facebook.com/mayank.sohar.5 

+91-8447749565

If you are wondering how sales funnels work and want to understand with the help of an example of a business, then do not miss episode 2!

In this episode I will be covering:

1. The 5 stages of getting a high paying client leveraging sales funnels framework

2. How is the sales funnels approach better than the traditional approach of converting cold leads into clients

Your feedback means a lot for me so please be share the same in comments on the podcast. It will help me increase the value I provide in each subsequent episode.

Want me to help you drive your business growth? Reach me at:

"In the first hour of joining, I figured that the funding raised is all but gone!"

Hello and welcome to the Brand Scale Up Podcast. This is the 1st of many episodes to come where I will be sharing content to help small & medium enterprises to grow their businesses. This episode is an introduction of sorts of me, a bit about my journey for you to know me better.

In this episode I talk about:

1. My 1st entrepreneurial journey and the struggles associated with, both internal and external. 

2. The biggest shock of my life when in the first hour of joining, I figured that the funding raised is all but gone!

3. The recovery phase

4. The plunge back in the game of entrepreneurship

5. Why am I so excited about brand building and online sales funnels

Hope you like what you hear. Please share your feedback, it will help me improve the value that I can provide.