Wanting to dabble in the world of paid partnerships? 🛒 Before you do, make sure you listen to this! In this episode of Brand Therapy, hosts Phil and Lauren reflect on Phil's first month of creating sponsored content, which was both successful and surprising. From figuring out your rate to endorsing what you believe in, Phil dishes on discoveries and lessons he's learned along the way. For anyone who's ever wondered about starting sponsored content, this is for you!

Are you interested in Facebook ads but scared to potentially lose money? 💸 Never fear—because we've got Facebook ads expert Rory Stern on Brand Therapy! In this informative episode, hosts Phil and Lauren grill Rory on all things Facebook ads. The crew discusses risk tolerance, establishing proof of concept, creating goals, and much, much more. This episode is packed with information (and one of the longest Brand Therapy episodes to date!), so buckle up.

Are you ready to dive into the world of podcasting? 🎧 This episode addresses everything you need to know (and everything our hosts had wish they'd known) about starting your own podcast. Broken down into four comprehensive stages, hosts Phil and Lauren have a deep discourse about figuring out your niche, determining equipment, hiring an editor, creating a schedule, and much, much more. If you have dreams of being the next Sarah Koenig, listen up!

Do you wish your brand could connect with a younger audience, but aren't quite sure how? 👶 In this dynamic episode, hosts Phil and Lauren meet with internet safety sensation (and former client) Katie Greer for a 411 on all things youth. From understanding teens expectations to learning about what's cool on TikTok, you're going to love this fast-moving conversation about connecting with kids these days!

Is your brand personality communicated in the best way possible? 👏 In this solo ep, brand strategists and hosts Phil and Lauren discuss the importance of owning your brand personality. With specific examples of differing personality types, you'll learn how to effectively communicate your brand personality through colors, typography, and content. Listen to the hosts gush over brands they love while getting major inspiration for yours!

Have you ever wondered what it takes to be a kind but effective leader? 🙌 In this episode of Brand Therapy, hosts Phil and Lauren go straight to the source with our guest Winn Claybaugh. As Dean of Paul Mitchell Schools, Winn has mastered the artful balance of being a kind boss while getting sh*t done. You'll love hearing Winn's fresh perspective on mistakes, his favorite leadership advice, and tips for exercising leadership throughout this career. Winn is a treasure trove of wisdom, and we can't wait for you to hear this episode.

Trying to post more on Instagram but don't know where to start? 🤷🏼‍♀️ Then you'll want to make way for inspiration in this fun episode of Brand Therapy! In this solo episode, brand strategists and hosts Phil and Lauren have a frank discussion about easy ways to create content on Instagram. From addressing the elephant in the room (it's not about you; it's about your audience) to speaking directly to camera, this episode will encourage you to keep it simple and start posting!

Is it possible to get speaking gigs in this current climate? 🎤 According to speaker manager (and this episode's Brand Therapy guest) Charlotte Raybourn, the answer is yes! Hosts Phil and Lauren meet with Charlotte to obtain recommendations for locking down online speaking gigs. We dial into what event bookers are looking for, techniques for developing your online presentation, and receive first-hand insights from Charlotte herself. If you feel like COVID has put a damper on speaking opportunities, let this episode convince you otherwise

When was the last time you took a step back to think about your brand? 🧐 If it's been a while, you're in for a treat! This episode of Brand Therapy is all about positioning. Hosts Phil and Lauren give you 50 questions that are meant to get you thinking about your brand's past, present, and future. Consider jotting down your answers while listening and then review with fresh eyes once the episode is over!

Does your website make people go wow? 😯 If the answer is no, this episode of Brand Therapy will help get you there! Hosts Phil and Lauren meet with Squarespace expert and Inside the Square founder Becca Hairpin to dish on all things Squarespace design. As fellow Squarespace fanatics, our hosts grill Becca on the coolest (and easiest) tricks to get your site looking great. If 2021 is going to be your year to finally get a kick-ass website, you don't want to miss this episode!