Episode 23 - NFTs? WTF? LOL!

Show Notes

How real are my sneakers?

• Non Fungible Token or NFT
• Christie's Beeple Auction
• Beeple's 2020 NFTs
• Grimes NFT
• Kings of Leon NFT release
• NBA NFTs
• Nike Cryptokicks
• Lawrence Weiner 1968
• Verification on Blockchains
• Bitcoins
• The Silk Road
• Fiat currency
• Chinese Cryptocurrency
• Epic Games CEO Tim Sweeney
• Digital footwear for avatars
• Hearthstone Hong Kong Controversy
• Daryl Morey Hong Kong Tweet Controversy
• Cryptokitties
• Jerry Seinfeld - Comedians in Cars Getting Coffee
• BrandBox Live Show Note Discussions on Clubhouse
• Send your ideas to [email protected]
• Apply to SVA Masters in Branding Program

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Episode 22 - Jump Cuts

Show Notes

What the impeachment videos teach us about brands.

• Second Trump Impeachment Prosecution Video
• Second Trump Impeachment Defense Video
• "Continuity editing"
• Montage examples: "The Thomas Crown Affair"
• "Grand Prix"
• Jean-Luc Goddard, "King Lear"
• Walter Benjamin: "The Work of Art In The Age of Mechanical Reproduction"
• Eugène Atget photographs
• LIFE Magazine
• LIFE Magazine, "Drama of Life Before Birth" 1965
• What do these videos have to do with branding?
• George Stevens films: "A Place In The Sun" and Auschwitz documentation
• Alfred Hitchcock's directorial approach
• Terrence Malick's directorial approach
• Ada Louise Huxtable on real/real, real/fake, fake/real, fake/fake
• BrandBox Live Show Note Discussions on Clubhouse
• Send your ideas to [email protected]
• Apply to SVA Masters in Branding Program

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Episode 21 - Fit For Use

Show Notes

If people can fit in, can they also fit out?

• Wikipedia entry, “survival of the fittest”
• William H. Whyte, “The Organization Man”
• IBM Culture
• Houston pathologist/knife maker
• Bernie Sanders mittens, Vermont Teddy Bear Company
• Jean-Paul Sartre, "Being and Nothingness" Bad Faith
• BrandBox Live Show Note Discussions on Clubhouse
• Send your ideas to [email protected]
• Apply to SVA Masters in Branding Program

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Episode 20 - Away

Show Notes

Cartesian geometry and modern thinking.

• WSJ Article: Maersk Ship Loses 750 Shipping Containers Overboard in Pacific
• Ocean Network Express loses nearly 2000 boxes at sea
• Intermodal transport system
• Descartes creates co-ordinate system
• Calculus
• Steven Holl Architects
• Rectangular Surveying System
• Manhattan grid plan
• Evolution of building construction
• Augustine Taylor and balloon framing construction
• Bricklayer robots
• 3D Printed structures
• William McDonough - "Cradle To Cradle" design and the fiction of "throwing things away"
• Fully loading disposal AND production costs.
• GameStop affair revealing faultlines
• BrandBox Live Show Note Discussions on Clubhouse
• Send your ideas to [email protected]
• Apply to SVA Masters in Branding Program
• Michael Rouse "Failing Kansas" video

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Episode 19 - Promises, Promises

Show Notes

It’s judgment time for the political and brand promises of the last several years.

• January 6, 2021 Capitol Insurrection
• "Phase change"
• Sturgeon's Law
• Jamie Dimond: Time for corporations to end all political contributions
• McKinsey: Rethinking the future of American capitalism
• Amanda Gorman - "The Hill We Climb"
• Send your ideas to [email protected]

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Episode 18 - Teamz

Show Notes

New metaphors for working together.

• "Team of Rivals" by Doris Kearns Goodwin
• Brian Eno on importance of the sense of humor
• Sturgeon's Law
• Paul Meyers Kids In The Hall book, subtitle: One Dumb Guy
• Paul Graham, "Earnestness"
• Send your ideas to [email protected]

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Episode 17 - Emotional Rescue

Show Notes

The political realm of emotions.

• Hans Selye on stress
• Cognitive dissonance
• Sianne Ngai - "stuplimity"
• "The Cute" "The Zany" and "The Interesting"
• Paul Ekman
• Ekman's Six Primary Emotions
• Scott McCloud's Drawings of Emotions
• "Inside Out" Film
• "Inside Out" Director Pete Docter on Fresh Air
• "Joe Pera Talks With You" - Fall Drive episode
• John Cage
• Berardi's "semio-inflation"
• Neil Postman, "Amusing Ourselves to Death"
• Matthew Yglesias "SlowBoring"
• Send your ideas to [email protected]

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Episode 16 - We Need To Talk About Donald

Show Notes

What made us think Trump was a master brand builder?

• Sem Devillart
• McLuhan on Hot and Cool Media and Brands
• Milton Glaser Designer of Trump Vodka Branding
• Fran Leibowitz quote
• "Civilization and its Discontents"
• "A Brief History of Fascist Lies" Finkelstein
• "Caste" Isabel Wilkerson
• Jean-Francois Lyotard
• Eschatology
• "Apres moi, le déluge"
• Gottlob Frege
• Paige Morgan Twitter thread
• Donald Trump 2016 election statement
• Trump considered Sharknedo 3 role
• Send your ideas to [email protected]

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Episode 15 - Responsible Citizens

Show Notes

Why does it feel strange when brands speak ethically?

• Uber Mural
• IBM's Thomas Watson Jr.: "Good design is good business"
• Uncanny valley
• Susan Sontag "Against Interpretation"
• Yasujiro Ozu Filmmaker
• Big Bird
• Carroll Spinney, Big Bird puppeteer
• Hans Vaihinger philosophy of "as if"
• Hegel and dialectical logic
• "Citizen Verizon" platform
• Lyft voter initiative
• "We have met the enemy and he is us"
• Heidegger and resoluteness
• "First things first" manifesto
• Send your ideas to [email protected]
• SVA Masters In Branding Online Open House

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Episode 14 - Flagging Attention

Show Notes

Flags in a fractured world.

• Trump Pence Flag
• Trump 2020 No More Bullshit flag
• Biden Harris flag
• Flags of the Confederate States of America
• History of Flags - 3,000 BCE
• Semiotics
• The "symbol"
• Religious symbols as elements of cognitive apparatus
• Roman Jakobson
• The "metonym"
• The flag of Maryland
• The United Kingdom's flag
• Early flags in China
• The Jolly Roger pirate flag
• The Pledge of Allegiance
• "The Star-Spangled Banner"
• Betsy Ross
• Roland Barthes on mythology
• Thin blue line flag
• Rainbow Oreos
• Blue Lives Matter - Punisher variation
• Black Lives Matter flag appropriation
• David Hammond's African-American flag

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