Whether it's seasonal, economical, or due to shifts in the market, slow seasons will happen. But this doesn't have to mean slashing your prices to get bookings...

In this episode, we’re talking about practical, no-fluff strategies to bring in guests, even when business feels quiet. From smart marketing moves to creative ways to reconnect with past clients, I’ll show you how to attract more customers without discounting your value.

If you’re ready to make slow months work for your business (instead of against it), hit play now! Make sure to tag me when you listen so we can connect!

• Steph on Instagram: @theweberco and @hostedbythewebers

And don’t forget: 

• Join our Free Community: >>HERE.

Welcome to the very first episode of Branded & Booked!

In case you’re new here: I’m your host Steph Weber, branding and marketing expert helping short-term rental and boutique hotel owners create unforgettable guest experiences.

In this episode, you’ll hear what’s in store for Branded & Booked—from actionable branding and marketing strategies to stories that will inspire you to elevate your property and keep it consistently booked.

Whether you’re a seasoned host or just starting out, this is your go-to podcast for standing out in a crowded market and turning your short-term rental into a brand guests can’t wait to book. 

Hit play and get ready to create rave-worthy experiences!

Thank you for being part of this journey. Enjoy this FIRST episode of 2025, and make sure to tag me when you listen so we can connect!

• Steph on Instagram: @theweberco and @hostedbythewebers

And don’t forget: 

• Join our Free Community: >>HERE.

As the year comes to a close, I’m reflecting on 2024—the good, the hard, and everything in between.

This year, I can truly say I've leaned into messy, uncomfortablt action and just let things flow. It wasn’t perfect (far from it!), but through the chaos, I gained something monumental: a level of freedom I’ve never felt before.

In this episode, I’m sharing what it really looked like to step into this freedom, how I learned to operate my business in alignment with my life, and what it means to me to be a more present mom while still serving my audience in the best way possible.

I’ve also grown even deeper into my role as your trusted go-to for branding and marketing in the short-term rental world, and I’m so grateful for the connections we’ve built here on the podcast.

And while we’re wrapping up the year, I’m also looking ahead—because something BIG is coming next year. We’re making an exciting pivot with the podcast, and I can’t wait to share more soon.

Thank you for being part of this journey. Enjoy this final episode of 2024, and make sure to tag me when you listen so we can connect one more time before the new year!

• Steph on Instagram: @theweberco and @hostedbythewebers

And don’t forget:

• Join our Free Community: >>HERE.

In this episode, I’m diving into my biggest STR predictions for 2025 and sharing practical ways to apply them to your business right now.

You’ll learn about the 3 C’s of marketing and why they’re more important than ever in building trust, engaging your audience, and driving results.

And finally, I’ll explain how reducing your reliance on third-party platforms can increase profits, deepen customer relationships, and set you up for long-term success.

Enjoy the episode, and don’t forget to tag me when you listen so we can connect!

• Steph on Instagram: @theweberco and @hostedbythewebers

And don’t forget:

• Join our Free Community: >>HERE.

In this episode, I sit down with Ryan Rominger, the owner of Intrigue Property Management. 

Ryan shares his journey from California to Indianapolis and explains why the City of Indy has become such an attractive market for real estate investors. 

With over 400 properties under management, he breaks down the benefits of long-term rental investments and the stability they offer, especially in comparison to pricier markets like California. Ryan also gives an honest look at the challenges of property management, from managing tenant expectations to dealing with legal issues.

And the best part? Ryan’s super creative approach to social media has played a big role in his success. His “Why Indianapolis is Cooler” video series has helped him build strong local connections, attract clients, and create partnerships with Indianapolis businesses. 

Enjoy this episode, and make sure to tag us when you listen so we can connect!

• Steph on Instagram: @theweberco and @hostedbythewebers

• Ryan on Instagram: @Realtor.Ryan

And don’t forget:

• Join our Free Community: >>HERE.

• Intrigue Property Management Website

Building wealth with real estate often starts with a small idea and grows into something much bigger. Harshad and Ishita’s journey began with renting out their basement, which led to renting out a room in their home—and before they knew it, they were covering their mortgage with rental income.

But when it comes to short-term rentals, it’s about more than just a place to stay—it’s about creating unforgettable experiences. That’s why I’m so excited to have Harshad and Ishita on the show. These two entrepreneurs are shaking things up in the short-term rental space by putting design and guest experience at the forefront.

In today’s episode, we're diving into their incredible journey, how they rapidly scaled their portfolio, and their approach to creating spaces that guests rave about. Plus, we’ll talk about their experience navigating Hurricane Helene and what’s next for their business.  Tune in for a conversation that shows how thoughtful design and a guest-first mentality can transform a rental property into a thriving business.

Enjoy this episode, and make sure to tag us when you listen at @hostedbythewebers, @Ishita.interiors, @Harshad.interiors, and so we can connect.

Join my Facebook Group: >>HERE.

If you’re a host wanting to gain control over your bookings, this episode is a must!

Gil Chan, founder of Crafted Stays, shares how he helps hosts build high-converting direct booking sites in minutes—without all the tech headaches..  After his own struggles with WordPress, Gil designed Crafted Stays to be user-friendly, with awesome templates that integrate directly with PMS tools (like Hospitable and Reshostaway).

Click play to learn how you can create a direct booking site that performs well in search engines, so you can reduce dependency on OTAs!

Listen in, and we'd love for you to tag us @hostedbythewebers and @craftedstays.

Join our Free Community: >>HERE.

I’ve said it once and I’ll say it again: branding is more than the visuals. It’s the story you tell. It’s the way you make people feel. It’s what people say about you when you’re not in the room.

That is exactly why, in this episode, I dive deep into the branding process for Cabins on the Cumberland, sharing how we crafted a compelling brand strategy that resonates with our (Ideal Client) Avatar. Join me as I unpack the essential elements that make up a strong brand, and end with an action step that you can take immediately.

Enjoy this episode, and make sure to tag us when you listen to @hostedbythewebers and @theweberco so we can connect. Join our Free Community: >>HERE.

If you love having an inside look at what successful short-term rental hosts are doing to remain profitable during markets like this, you’re in luck.

Hanan Kim is about to spill the tea on how she successfully transitioned from short-term rental owner to boutique hotel operator and the many, MANY lessons she learned along the way.

Because here's the truth: you can have the best property in the world, but without a solid strategy and understanding of the market, you're just hoping for the best.

In this episode, you’ll learn how Hanan identifies the right properties, leverages her travel experiences, and grows her hospitality business.

Enjoy this episode, and make sure to tag us when you listen to @hostedbythewebers and @hanankiminvests so we can connect!

Join our Free Community: >>HERE.

In this episode, I'm giving it ALL away—our exact marketing strategy that boosted our direct bookings by 15% in just two months.

Because here's the truth: you can try all the marketing tactics in the world, but without a solid strategy, you're just throwing spaghetti at the wall.

I’ll walk you through the step-by-step approach we used to drive more direct bookings without relying on third-party platforms. 

Enjoy this episode, and make sure to tag us when you listen to @hostedbythewebers and @theweberco so we can connect.

Join our Free Community: >>HERE.