Branding You Real Estate

I have found that defining my core values has been imperative to designing my real estate business! Well, not only that, but also to make sure that I am running my business efficiently and effectively to align with who I am, and what I want out of life. Because if I don't take control of my life, others will. In episode 91 I gave you an example of my core values. I wanted to elaborate on that a little bit and give you some journaling prompts to help you design your own core values. Take a listen, grab your notebook and get to journaling!

Whether you are starting brand new in this career, or if you've been in it for decades, you need to have a set of core values that you live by! I promise you, by having these core values, you'll have more clarity, you'll start running a business that you love, you'll be more efficient, and this is the exact key that you need to have work- life integration

You have to do audits to understand how you are spending time and money to generate your leads and grow your business. This is one of the most important things you should do every year! This is the key to working smarter not harder!

It is that time of year again, reviewing our past year and planning for the future! One of the first things you should do, is identify your key performance indicators, and actually measure your results. This small practice in my business has saved me so much time and a lot of money and helped myself and my team focus our efforts for a higher return.

It's not too late to implement a holiday marketing plan for your real estate business! Take a listen for some ideas 💡

Congratulations, you got a listing! Now, what should you do? This podcast is a simple as that, now that you've signed the listing what are the next steps and how should you take care of your clients from the second you get it up on MLS to the closing table, and beyond!

I have loved the idea of holiday guides for years... but the overwhelm and not know how to do it stopped me. I searched online for how-to's and there was nothing. And still is nothing. So finally I sat down and just took action and designed my own holiday guide using Canva and Etsy and came up with a content plan and distribution plan. So here it is so you can stop searching and take action!

We've heard from quite a few Realtors that they want their admin to take on the social media. But they don't really know where to begin to train them. Here is your first step! A short and sweet guide for your admin that includes the initial set up and a workflow.

This may not be the sexy, flashy side of marketing but it's marketing that works! Collaboration! Start viewing your fellow real estate professionals as an extension of your sales team to help your clients get their property in front of as many buyers as possible. I promise this non-ego way of marketing their property will help you win more listings... any sell more homes! Take a listen, make some notes and add this to your marketing plan.

Marketing continues even after you win the business! How you nurture your listers will become your brand, well, and keep your clients happy. Recently I realized I needed to sit down and break out my workflow and be consistent with it and put it into action. So here I am sharing it with you and I highly encourage you to continue marketing and nurturing your current clients. Workflow and guide in the podcast.