The crew unpacks Zohran Mamdani’s electoral victory and what it says about a younger generation of New Yorkers who are looking to claw back a sense of agency, power, purpose, and connection beyond the “brand universe.”  <hr> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.

The crew unpacks Zohran Mamdani’s electoral victory and what it says about a younger generation of New Yorkers who are looking to claw back a sense of agency, power, purpose, and connection beyond the “brand universe.” Hosted on Acast. See acast.com/privacy for more information.

The crew unpacks Zohran Mamdani’s electoral victory and what it says about a younger generation of New Yorkers who are looking to claw back a sense of agency, power, purpose, and connection beyond the “brand universe.”&nbsp; Hosted on Acast. See <a href="https://acast.com/privacy" rel="noopener noreferrer">acast.com/privacy</a> for more information.

Brands Are Taking the Wrong Lessons from Mamdani

Side Projects is a strategy studio and creative outlet helping brands, marketers and everyday people think critically about how advertising shapes the cultural landscape across digital surfaces, generational cohorts, and our social fabric. Every Tuesday on our podcast, we talk with the most interesting voices across tech, media, and art to give marketers an inside look at the forces shaping culture before it hits the mainstream. Hosted by Clara Malley, Eli Williams and Trey Traylor.Find video episodes on <a href="https://www.youtube.com/channel/UCzBZP0wfnvuEq0qD2MzKxdA" rel="noopener noreferrer" target="_blank">YouTube</a>.For questions, comments and inquiries: <a href="mailto:info@side-projects.co" rel="noopener noreferrer" target="_blank">info@side-projects.co</a><hr> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.

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Side Projects is a strategy studio and creative outlet helping brands, marketers and everyday people think critically about how advertising shapes the cultural landscape across digital surfaces, generational cohorts, and our social fabric. Every Tuesday on our podcast, we talk with the most interesting voices across tech, media, and art to give marketers an inside look at the forces shaping culture before it hits the mainstream. Hosted by Clara Malley, Eli Williams and Trey Traylor. Find video episodes on YouTube. For questions, comments and inquiries: info@side-projects.co Hosted on Acast. See acast.com/privacy for more information.

Side Projects is a strategy studio and creative outlet helping brands, marketers and everyday people think critically about how advertising shapes the cultural landscape across digital surfaces, generational cohorts, and our social fabric. Every Tuesday on our podcast, we talk with the most interesting voices across tech, media, and art to give marketers an inside look at the forces shaping culture before it hits the mainstream. Hosted by Clara Malley, Eli Williams and Trey Traylor.Find video episodes on <a href="https://www.youtube.com/channel/UCzBZP0wfnvuEq0qD2MzKxdA" rel="noopener noreferrer">YouTube</a>.For questions, comments and inquiries: <a href="mailto:info@side-projects.co" rel="noopener noreferrer">info@side-projects.co</a> Hosted on Acast. See <a href="https://acast.com/privacy" rel="noopener noreferrer">acast.com/privacy</a> for more information.

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Brands Are Taking the Wrong Lessons from Mamdani

Brands Are Taking the Wrong Lessons from Mamdani

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