Breakfast & Launch Podcast

Building a business looks exciting from the outside. Inside, it's mostly pressure, patience, and systems nobody sees.

In this one, Wiebke Tasch — CEO and Founder of Digital Authors — talks about what "freedom" actually required: years living in community with other founders, an outreach process she still runs by hand, and the discipline behind a business that finally lets her set her own hours.

About Wiebke: Wiebke Tasch is the CEO and Founder of Digital Authors, a book publishing company. Before that, she left a role in traditional publishing in Berlin to build her own path — writing, self-publishing, and eventually coaching other authors through the same process.

She had a job offer most people spend years chasing — a role at a major publishing house, full security, everything on paper. She turned it down standing on a train.

In this conversation, Wiebke Tasch — CEO and Founder of Digital Authors, a book publishing company — talks about the moment she knew a safe career wasn't hers to keep, what it actually cost to walk away from it, and how she rebuilt from nothing across three countries with no plan and no guarantee it would work.

We get into self-publishing a bestselling book in her native German, choosing instability on purpose, and what it takes to trust an instinct that nobody around you understands.

About Wiebke: Wiebke Tasch is the CEO and Founder of Digital Authors, a book publishing company. Before that, she left a role in traditional publishing in Berlin to build her own path — writing, self-publishing, and eventually coaching other authors through the same process.

What does it actually mean to have a personal brand?

In this conversation with Dr. Genevieve Hayes, we explore what personal branding really means—and whether building a personal brand requires you to become a version of yourself that you aren't.

Genevieve's answer is simple: be yourself, but share the parts of yourself that can genuinely help other people.

We talk about the difference between authenticity and performance, why Genevieve doesn't want to be an “influencer,” and why a personal brand should ultimately be consistent with who you are.

How do you find your niche when you have broad interests and an even broader vision for your future?

In this episode, I speak with Dr. Genevieve Hayes, a data scientist and solopreneur, about her journey from corporate life to building her own business.

We discuss why you don't need to have your entire future figured out before you start, how trying different things can help you discover where you create value, and why the first lane you choose doesn't have to contain everything you may eventually become.

Genevieve also shares a simple framework for building a business around what you already know while deliberately developing the skills and interests that could shape your future.

If you're struggling to choose a lane, this conversation may help you see that the answer isn't always to think harder about your niche. Sometimes, you need to start, learn, eliminate, and grow into it.

Chapters:

00:00 — How Genevieve Became a Solopreneur

04:30 — Finding Your Lane by Trying Things

11:30 — Why Your First Niche Doesn't Have to Be Your Final Destination

15:50 — Start With What You Know

19:20 — The Three Prong Framework for building an aligned business

What kind of faith survives unimaginable loss?

In this conversation, Dr. Oyinkansola Ogundimu shares how moving to the United States challenged her relationship with God, why she realized her spiritual foundation wasn't as strong as she thought, and how rebuilding it prepared her for the greatest trial of her life.

When her husband was diagnosed with stage IV colon cancer, everything changed. Yet through grief, she discovered a deeper understanding of God's love, hope, and what it truly means to build your life on Christ.

This is a conversation about faith, suffering, and building an unshakable foundation.

Chapters
00:00 — Introduction
00:58 — Losing and Rebuilding Her Spiritual Foundation
06:04 — When Her Husband Was Diagnosed With Cancer
11:36 — Grief, Hope, and Seeing Him Again

Every life has moments that change its direction.

In this episode of Breakfast & Launch, Tommy Immanuel shares the remarkable story of how a difficult relationship with a university project supervisor nearly derailed his degree—and unexpectedly became the reason he received a scholarship to study in Ireland.

We explore setbacks, perseverance, mentorship, unexpected opportunities, and the role conviction and faith played in navigating years of rejection before the right door finally opened.

Whether you're navigating uncertainty, waiting for your next opportunity, or reflecting on how life's twists often make sense only in hindsight, this conversation offers a thoughtful perspective on resilience and purpose.

Chapters:

00:00 From Lagos to Ireland: The Story Begins

00:48 The University Crisis That Changed Everything

11:14 A Prophetic Word and Three Years of Waiting

16:03 The Door to Ireland Finally Opens

21:09 Looking Back on God's Faithfulness

Every creator has heard the advice: "Just be yourself."

But what if that's only half the truth?

In this second episode with Folakemi Oseni, we explore one of the biggest tensions every artist eventually faces: staying authentic while building an audience.

We discuss:

• Why I deleted the first episode of this podcast

• The difference between artists and content creators

• Whether writers should think about SEO

• Why creative freedom has to be earned

• What Kendrick Lamar can teach us about artistic growth

• Balancing self-expression with serving an audience

If you're a writer, musician, designer, entrepreneur, or anyone trying to build something meaningful online, this conversation is for you.

Can God use something as ordinary as a cat to begin changing someone's heart?

In this episode of Breakfast & Launch, I sit down with writer and creative Folakemi Oseni for a conversation that begins with an unexpected story about growing up afraid of cats and slowly unfolds into a much deeper discussion about faith, spiritual growth, and learning to recognise God's voice.

We explore:

• Why many Nigerians grow up fearing cats

• The dream that unexpectedly changed everything

• Whether God works through ordinary moments

• Moving from routine religion to genuine relationship with God

• The question that transformed Folakemi's prayer life

• What it really means to hear God's voice

Sometimes the most meaningful conversations begin in the most unexpected places.

What happens when the people you love don't approve of the life you've chosen?

In this second episode with Eniola, we move away from careers and into something even more personal: family, childhood wounds, healing, and learning to live free from the opinions of others.

Together, we explore what healing actually looks like, why closure isn't always possible, and how maturity allows us to respond with love instead of reacting from old pain.

If you've ever struggled with family expectations, difficult relationships, or finding peace within yourself, this conversation is for you.

Chapters

00:02 — Living Beyond Others' Expectations
03:04 — Healing the Voice of Disapproval
04:01 — Healing from Family Trauma: Maturity and Love
05:54 — What Healing Really Means
06:55 — From Conflict to Compassion
09:12 — When Closure Never Comes
10:36 — From Reacting to Responding
11:59 — A Rare Gem

Eniola achieved what many people dream of. She became an AI engineer at Google.

But after getting there, she realized success wasn't the freedom she had been searching for.

In this conversation, we explore the journey from ambition to alignment—how she went from manifesting her dream job, to failing and eventually acing the Google interview, to making the difficult decision to leave a prestigious career in pursuit of a more present and meaningful life.

Along the way, we discuss fear, faith, diligence, purpose, and why sometimes the life you've worked hardest to build isn't the one you're ultimately called to live.

Chapters
00:00 A Season of Peace
00:50 Chasing the Google Dream
03:13 From Failure to Google: Preparing for Success
06:08 When Success Wasn't Enough
08:34 Trusting God Beyond a Paycheck
10:04 Finding Purpose Through Stillness

Subscribe for more thoughtful conversations on purpose, work, faith, and building an aligned life.