Growing a Successful Orthopedic Practice

Breaking Away from Hospital Systems


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Orthopedic physicians and practice managers face many critical issues to consider as they work to adapt to dramatic changes in the healthcare sector. One of the key questions is whether to practice orthopedic medicine in a hospital system or to take a more independent approach. Some orthopedic physicians discover the private practice business model is better for them.

In this episode of the Growing a Successful Orthopedic Practice Podcast, Travis Clegg, M.D., a hip and knee replacement specialist, joins Keith Landry, to discuss his journey after leaving a hospital system to gain more control over how he delivers orthopedic care.

Dr. Clegg talks about his vision to provide a concierge-like patient experience before, during and after surgeries. He also shares how he’s making sure his staff is always thinking about that goal.

Tune in to discover:

  • The reason orthopedic physicians should be prepared to step up marketing efforts after they leave the hospital system
  • Why doctors at some orthopedic private practices may be able to control costs better than hospitals can 
  • How patients are doing research to save money ahead of orthopedic surgeries
  • Why fixed costs on imaging tests may save patients money

About Dr. Travis Clegg

Travis Clegg, M.D. is a hip and knee replacement specialist in Southern Indiana. He has performed more than 2,000 minimally invasive hip and knee replacements. Dr. Clegg completed his orthopedic residency training at the University of Louisville School of Medicine.

About Keith Landry

Keith Landry is Director of Public Relations at Insight Marketing Group. Keith has been a public relations consultant since 2010. He has more than 26 years of experience as a news anchor, news reporter and public affairs show host, which he uses to implement innovative public relations strategies for medical practice clients.


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