How do you build a life when your childhood is defined by instability?

Brent Boucher is a Calgary entrepreneur who built a successful motorcycle shop and finance company from scratch. But his journey started in a place of deep trauma, navigating family mental health crises and leaving school in Grade 11 just to pay the bills.

In this conversation, Brent shares the unconventional origin story of his career (which involves a stolen dirt bike) and his core philosophy: you have to seek discomfort to perform at your best. This is a raw conversation about prioritizing grit over talent and building a life by "feeling the end picture" rather than following a rigid plan.

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Connect with our guest, Brent Boucher:

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Podcast Location & Production:

• Off Set Studios