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Brian Whelan from Times Radio on growing a successful YouTube news channel
The digital radio broadcaster has amassed 1m subscribers on the social video platform - but a vanity metric does not pay the bills. We learn that revenue comes from longer watch time and reaching the right markets
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By Journalism.co.uk
5
33 ratings
The digital radio broadcaster has amassed 1m subscribers on the social video platform - but a vanity metric does not pay the bills. We learn that revenue comes from longer watch time and reaching the right markets
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