Bringing Simplicity Podcast

In this episode, we’re getting real about what a CRM should actually do, and why most of them fall short.

Here’s what we’re covering:

• What a CRM should really do (hint: it’s way more than a glorified address book)

• The one feature we never compromise on

• Why piecing together your tech stack seems smart at first but ends up draining your time and patience

• How simple text follow-ups turned a client’s show-up rate from single digits to over 30% overnight

• The platforms everyone’s talking about—Kajabi, Thrivecart, Kartra, ClickFunnels—and why we always come back to HighLevel

• Why we love a system that lets you personalize at scale so every client feels seen and supported

• The honest truth about switching CRMs (spoiler: switching over might take longer than you think but that doesn’t mean it isn’t worth it in the long run)
  

We’ve used all the big-name platforms, and we’re not here to bash them. They each have their place. But if you want a CRM that truly supports you and your clients, we’re sharing what’s worked best for us.

If you’re serious about growing your business (and keeping your clients feeling like more than just another name on your list as you scale), this episode is a must-listen.

Connect with Judy & Greta:

Website | https://bringingsimplicity.com

Instagram | https://www.instagram.com/bringingsimplicity

Resources Mentioned:

• Check out Automator.AI, our recommended Go HighLevel white label

“I know this offer works… so why does it still feel so hard to sell?”

If you’ve ever thought that mid-launch (when you’re starting to lose all faith in hitting your sales goal), you’re not alone.

Most of our clients come to us with offers that are already selling. They’ve got testimonials, results, and proof that what they’re doing works. 

But when it’s time to go from $10K months to executing consistent five-figure launches? That’s when things get sticky.

Not because the offer is broken. But because it wasn’t built to scale.

That’s why in this Episode, we’re pulling back the curtain on what it really takes to create an offer that sells - and scales - with ease. 

Listen in as we break down:

• The difference between your offer and your offer stack (and how getting this right boosts conversions)

• The questions we ask before you ever price your offer or write a single word of sales copy

• How we help clients uncover the signature framework they didn’t even realize they had

• What actually needs to be true about your delivery model, timeline, and pricing if you want to grow

• Why we never recommend recording your whole program before you sell it (and what to do instead)

Whether you’re creating your offer from scratch or fine-tuning one that’s already converting, this one’s for you.

Connect with Judy & Greta:

Website | https://bringingsimplicity.com

Instagram | https://www.instagram.com/bringingsimplicity

We brought basketballs to a business conference and held up a big sign that said, “Sign my balls!”

And believe it or not, it was hands-down the smartest networking move we’ve ever made.

If you’ve ever felt awkward trying to “work the room” at an event or found yourself avoiding networking altogether, this one’s for you.

In this Episode, we’re talking about how to make real connections, how to stand out in a way that feels fun, and what we’ll do differently next time.

You’ll hear us chat about:

• How to make yourself more approachable at networking events 

• Our go-to hacks for starting real conversations with total strangers

• What made people remember us

• The one thing we totally forgot to plan for (and how we’re fixing it next time)

Whether you're an extrovert, an introvert, or somewhere in between, this episode will give you some creative ideas to make in-person networking less awkward and way more effective. 

Connect with Judy & Greta:

Website | https://bringingsimplicity.com/

Instagram | https://www.instagram.com/bringingsimplicity

If you’ve ever wondered what actually needs to happen on a sales call (besides pitching your offer), this one’s for you.

In this Episode, we’re talking about how to lead a sales conversation, what questions to ask, and how to know when someone is (or isn’t) the right fit for your program.

You’ll hear us chat about:

• The difference between early-stage discovery calls and full-on sales calls

• What we mean when we say “vetting” 

• How to spot potential red flags before a nightmare client joins your program

• The tell tale signs that someone is actually a great fit for your program (and will do the work, get real wins, and ultimately, leave you a glowing review) 

• What needs to be in place before you bring on a closer (and how to support them once you do)

This is the stuff we walk through with our clients every day, and today, we’re sharing it with you. 

If sales calls have felt awkward or stressful, this episode will show you how to turn them into a tool that not only converts, but fills your program with people you actually want to coach.

Connect with Judy & Greta:

Website https://bringingsimplicity.com/

Instagram https://www.instagram.com/bringingsimplicity

You’ve heard it all before: “Skip the sales calls!” “Let your funnel do the work!” “Sell in your sleep!”

But what if we told you even your favorite big-name coaches (even the ones who could easily sell passively) are still taking sales calls?

Yep. Even after hitting 7-figures, they’re still hopping on Zoom. And if you’re selling a high-ticket offer (or want to), you should be too.

In this Episode, we’re chatting about why big names like Alex and Leila Hormozi still require leads to hop on a call before purchasing. Plus, we’re breaking down: 

• What top-tier entrepreneurs know that the “DM to sales” crowd doesn’t

• How sales calls can fast-track your marketing, messaging, and even offer development 

• The data you NEED to be tracking on every single call

• When to delegate sales (and when it’s WAY too early)

• The mindset shift that makes sales calls feel easier (and way more effective)

  
  

Resources Mentioned in This Episode: 

Book | Never Split the Difference: Negotiating As If Your Life Depended On It by Chris Voss 

Connect with Judy & Greta:

Website | https://bringingsimplicity.com/Instagram | https://www.instagram.com/bringingsimplicity

Could you pull off a 6-figure launch solo? Sure. But would you actually want to go it alone? 

We’ve seen so many entrepreneurs try to DIY their launches, and we’ll be honest, it’s not pretty. Because when you’re scrambling to write all the emails, troubleshoot tech, prep slides, and show up to sell (all in the same week)… burnout is inevitable.

And closing sales while you’re running on fumes? It’s pretty dang hard. That’s why having the RIGHT launch team isn’t just helpful, it’s essential if you want to pull off $100K launches. 

Not sure what a solid launch team looks like? Have questions about what roles to fill first? We’ve got you covered! In this Episode, we’re diving into: 

• Why bigger isn’t always better when it comes to your launch team 

• How to determine which launch tasks you should delegate first 

• Why it pays to invest in an experienced launch team ESPECIALLY if you’re running ads

• What you can expect to spend on team support and ads if you’re shooting for a $100K launch

• Unexpected ways team support can help you run smoother, higher converting webinars 

If you’re ready to leave stressful DIY launches in the dust, this one’s for you! 

Connect with Judy & Greta:

Website | https://bringingsimplicity.com/

Instagram | https://www.instagram.com/bringingsimplicity

You spend weeks hyping up your offer, getting leads in the door… and then what? If you’re ghosting them after one email or bombarding them with a flood of messages, you’re basically watching sales slip through your fingers.

Neither works. Both can tank your launch. So let’s fix it.

In this Episode, we’re breaking down how to follow up the right way so your leads stay engaged, trust you, and are actually excited to buy when your cart opens.

We’re covering:

• The biggest follow-up mistake that makes people tune you out (and how to fix it)

• What to say so people actually respond (instead of leaving you on read)

• How to automate follow-ups without sounding like a salesy robot

• Why “not now” doesn’t mean “never” (and how to turn cold leads into future buyers)

If you’ve ever felt awkward following up or worried about being “too much,” this Episode is for you. Let’s make sure you’re getting a YES, without feeling cringey. 

Connect with Judy & Greta:

Website | https://bringingsimplicity.com/

Instagram | https://www.instagram.com/bringingsimplicity

Resources mentions in this episode: 

Go for No! by Richard Fenton and Andrea Waltz | https://www.amazon.com/Yes-Destination-How-You-There/dp/0966398130

If tech is slowing you down and making your launches more stressful, we need to talk.

Too many online business owners pour hundreds of dollars a month into platforms designed to make launching easier—but end up barely using them or not knowing how to make them work for them.

We don’t want that for you. That’s why in this Episode, we’re breaking down:

• The three biggest mistakes business owners make when it comes to their tech

• How to set up automations that save you hours—without losing the personal touch that actually gets people to say “heck yes” to your offer

• The right tools to track leads, follow-ups, and sales—so nothing (and no one) falls through the cracks

  
  

Take the FREE 'Are You Ready to Launch?'Quiz | https://tally.so/r/nGJbbk

Connect with Judy & Greta:

Website | https://bringingsimplicity.com/

Instagram | https://www.instagram.com/bringingsimplicity

Your launch pipeline looks full…so why aren’t the sign-ups rolling in? 

You’ve shown up. You’ve posted. You’ve sent the emails. You’ve done everything the “experts” say to do… and yet, crickets.

Here’s the truth: your leads aren’t the problem. The real issue? They’re not engaged enough to convert.

In this episode, we’re breaking down how to give your pipeline the CPR it needs—so you’re not scrambling for last-minute sales when your cart opens.

Listen in to learn:

• The biggest mistakes that cause a pipeline to stall out before launch day

• Why “having leads” isn’t enough—if they aren’t engaged, they won’t convert

• Simple strategies to warm up your audience so they’re excited to buy when doors open

If you’re tired of launching to crickets and want a pipeline that actually fuels your sales, this episode is for you.

Take the FREE 'Are You Ready to Launch?'Quiz | https://tally.so/r/nGJbbk

Connect with Judy & Greta:

Website | https://bringingsimplicity.com/

Instagram | https://www.instagram.com/bringingsimplicity

If you’ve ever wrapped up a launch and thought,“What went wrong? Why didn’t I hit my numbers?” you’re not alone.

A lot of people set big, exciting launch goals, but here’s the hard truth: most goals aren’t missed because your offer isn’t good. They’re missed because the goal itself was never realistic to begin with.

And nothing will make you feel more frustrated, exhausted, and defeated than chasing a number that was out of reach from the start.

That’s why, in this episode, we’re getting real about:

• Why setting your launch goalbefore planning your strategy is a must

• How to choose a sales target that actually fits your business and capacity

• The data-driven way to map out exactly how many leads, calls, or sign-ups you need

• The most important actions to focus on (and what you can finally stop stressing over) 

If you’re over the launch rollercoaster—the big goals, the big push, and then... crickets—this episode is for you. 

Grab your latte and open up your notes app because we’re talking about how to set launch goals that actually make sense for your business. No more chasing quick wins or setting yourself up for burnout. It’s time to create real momentum so you can scale in a way that feels good (and gets results).

Connect with Judy & Greta:

Website | https://bringingsimplicity.com/

Instagram | https://www.instagram.com/bringingsimplicity