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We sit down with Patrick Pichette, VP with Realtor.ca about the offerings that CREA (the Canadian Real Estate Association) offers it's members for free. This includes hundreds of thousands of free leads on their own listings with the #1 real estate website in Canada.

TRANSCRIPTION

Eric Stegemann (00:02):

Hi everybody. And welcome to Brokerage Insider, the podcast where we interview the leaders in real estate and technology. And today I am so pleased to be joined by Patrick Pichette. He's the vice president Realtor.ca focusing on strategic business and innovation. So Patrick, thanks so much for joining me here from up North today.

Patrick Pichette (00:25):

Hey Eric, my pleasure, nice to reconnect.

Eric Stegemann (00:28):

Yes, for sure. For sure, Now I've known Patrick a while from in being involved in the real estate standards organization and it Realtor.ca and the team up there in Canada, they've been big backers of RESO. And so I met him through that and I got to know a little bit how they do things differently up in Canada. And if you're a regular listener of this podcast, you'll know that we've tried to interview a lot of international folks and understand what they're doing differently and what's working in other countries versus what we're doing here in the United States, particularly when it comes to during the time of the virus. So, you know, Patrick, why don't we just start and talk a little bit about Realtor.ca and how it came about and how CREA, the Canadian real estate association kind of set out to build this national website for Canada. So why don't you tell us a little bit about that?

Patrick Pichette (01:25):

Yeah, thanks. That's a great place to start Eric. And actually the whole thing started before my time. So I joined CREA in 2012 and the site was launched back in, I believe, 1995 under the URL mls.ca. And it was later rebranded Realtor.ca in 2008. And the thought back then from the leadership at the local level through the, the local boards and at the national level you know, they, they made the wise decision to launch a national website where consumers could access listing information from I'm a less systems across the country. So regardless of which broker is represented the listing or which franchisor was doing a promotion, Canadians got a single source to see everything that was available on the market. So today Realtor.ca is still owned and operated by CREA, the Canadian real estate association.

Patrick Pichette (

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Brenda Tushaus, the CEO of the most productive large brokerage in the US, joins us in this episode to discuss the market. Additionally, we discuss the importance of recruiting and keeping A player agents (and how they help you recruit more A players).

TRANSCRIPTION

Eric Stegemann (00:00):

Hi everybody. And welcome to Brokerage Insider the podcast where we interview the leaders in real estate and technology. And today I have the pleasure of interviewing Brenda Tushaus. Brenda's the CEO of Re/Max Results, which is not only one of the largest Re/Max franchises in the world. It's not only one of the largest Brokerages in the United States in terms of both transactions and dollars sold, but it's actually also the most productive, large Brokerage in the entire country. Brenda is a friend of mine and her company is also a client of ours at Tribus. So full disclosure before we get started on that today. But I think we're going to have a really fun conversation and hopefully everybody listening, that's a brokerage owner or staff person can glean something from this most productive brokerage in the country. So first of all, Brenda, thank you so much for joining us.

Brenda Tushaus (00:51):

Hi, Eric. Thanks. I'm happy to be here.

 Eric Stegemann (00:54):

Great. Well first, why don't you tell us a little bit about Re/Max Results and kind of your role at the country?

 Brenda Tushaus (01:02):

Re/Max Results. We are located in Minnesota and Western Wisconsin. We have just over 40 offices and just shy of 1200 agents. And I've been at the company for going on. I lose track. It's like 18 or 19 years. And I've been CEO for the last two years. We are, we're just a growth minded. We're always looking to expand, you know, when I say we're in Minnesota and Western Wisconsin eventually, into other territories as well. What do you want to know?

 Eric Stegemann (01:50):

Well, one of the stories that I love about your working at the company is you started out as a IT person more or less. And if I remember correctly, you were pretty much the low woman for, from an it perspective, just doing updates on computers around the offices, right?

 Brenda Tushaus...

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The standards for how real estate data is transferred from MLSs to data vendors has been updated. Has your real estate brokerage platform vendor updated their platform to use the data dictionary and the RESO WebAPI? Sam DeBord, the CEO of RESO, joins Eric Stegemann to discuss how RESO helps brokers and why they should pay attention to these standards.

We cover

• What is RESO and why brokers should join
• MLS Clear Cooperation (Rule 8)
• myDX (brokers getting their own data)

TRANSCRIPTION

Eric Stegemann (00:01):

Hi, everybody. Welcome to Brokerage Insider the podcast where we interview some of the leaders in tech for real estate today, I am very lucky to be joined by Sam DeBord. He's the CEO of the Real Estate Standards Organization. Thanks for joining me, Sam.

Sam DeBord

Thanks for having me on Eric. It's nice to see you at least virtually whenever I can.

Eric Stegemann

 Yeah, I know. Right before the show we started recording and, and Sam was mentioning how we would normally see each other maybe eight times a year, at least. And you know, it's very different year this year, and we're not able to do that, but resell put on a great virtual conference. If you need a, a primer for how to put on a great virtual conference where people actually felt connected ring up Sam and his team, they put on a fabulous one a couple of months back, and it was a lot of fun to be there during the day, get great information, but also they kept people connected even at night. Like a lot of these events you do when you're in person where you have a beverage with somebody after hours Sam's team actually made that happen in a virtual environment, which I hadn't seen up until that point. So cheers to do to you and your team doing a great job there. And hopefully we can be in person again here soon.

Sam DeBord

Yeah, thanks for that, Eric. We actually did have a lot of fun with that. Nothing like changing a full in-person conference to a virtual one in a month, but our, our team did an awesome job getting that event together and we really did have a lot of fun and resell conferences are all always supposed to be a good time. So we'll do virtual receptions however we can and make the best of it. And we're trying to have the usual sort of a hotel bar room and lobby con conversations that we don't get to have in in this current situation here. So we'll keep trying to make these events fun.

Eric Stegemann (01:49):

 Yup. You're doing great. Keep it going. So for those that aren't knowledgeable on what RESO is, and it's unfortunate that I'm going to say the next sentence, which is, I think most brokerages, brokerage staff, people do not know what the Real Estate Standards Organization is. Can you give us a little background on it and what the mission of the organization is?

Sam DeBord

Sure. And I think you're right in assessing the situation. And, and it's okay that a lot of brokers don't know I was a broker for 20 years. I didn't really know what resell was for quite a few years at the beginning of that time, because most of us aren't that deeply involved into the guts of your technology....

Expansion team leader, Joseph Magsaysay covers topics like what he's looking for in a brokerage, how to manage work / life balance as a Realtor, and how to be successful building a business using referrals and your CRM.

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TRANSCRIPTION

Eric Stegemann (00:03):

Hello, everybody. Welcome to Brokerage Insider. This is Eric Stegemann, the CEO of TRIBUS. And I'm your host of Brokerage Insider, the podcast where we meet with some of the leaders in real estate and technology. And today I am very honored to be joined by one of the top agents I know, particularly online, but also from the aspect of being a fellow St. Louis person. And that is Joseph Magsaysay. Now Joseph is the VP of business development for Better Homes and Gardens Preferred Properties in and around the St Louis area. But he's also a team leader of one of the fastest growing teams in the United States called the Impact Team, which we'll ask him more about in just a few seconds. So, first of all, Joseph, thanks so much for joining me here today.

Joseph Magsaysay

 It is always my pleasure, my friend, Eric's always my pleasure to to be a, what do you call it to be your guests and to be connected and associated with associated with you Of course.

Eric Stegemann (01:03):

Well, thank you very much. Thank you. Joseph, why don't you talk a little bit about you being an agent, the impact team, what are your goals and maybe a little bit of your history of how you got to become an agent?

Joseph Magsaysay

Yeah, so, okay. Let's, let's talk, let's talk about the history first. So, you know, I arrived here in America, year, 2007, and I was born and raised in the Philippines. And when I was in the Philippines, I used to be a banker. You know, I worked for JP Morgan chase bank, you know, I did consumer lending and investment banking. However, we my family moved here to America and in Southeast, Missouri from the Philippines straight to Southeast Missouri. And that's how, that's how it was when everything happened. And the back then it's so hard by the way, to land a job in that parts of the country, you know, Southeast Missouri.

Joseph Magsaysay (02:07):

So I just decided to put matters in my own hands and become an entrepreneur. And it's funny because when I decided to become a Realtor, you know, my own family doubted me, my own family told me that that was not going to be successful. That there's no way for someone like me to be successful in such a small town where, you know, I I'm the, I was the only Filipino Realtor in Cape Girardeau. I was the only Asian Realtor in Cape Girardeau back then. And I was blessed enough that's in my first year in the business, I was able to help 35 families buy and sell homes. And 29 out of those 35 families were bartenders and servers, because that was my strategy....

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Brandon Doyle, a Realtor in Minneapolis, MN is also a smart home tech specialist. Brandon goes into detail about what tech clients care about, and how best you can help educate them.

TRANSCRIPTION

Eric Stegemann (00:02):

Hi, everybody. Welcome to Brokerage Insider the podcast where we interview the leaders in real estate and technology. I'm your host, Eric Stegemann. I'm the CEO of TRIBUS. We're a brokerage platform vendor. And today on the show, I have a friend and client Brandon Doyle. Now Brandon is a Realtor and a real estate team leader with Remax Results in Minneapolis, Minnesota. And in addition to selling real estate and being a second-generation Realtor, Brandon's also the author of three excellent books that cover specifically real estate sales, but some of them talk about general ideas for other businesses as well. Those three books are Mindset, Methods, and Metrics, the Real Estate Marketing Playbook and Success Rate Marketing.

Now I think all of you should probably read these books. And in fact, many people, I know I've personally sent copies of these books too. So definitely take a peek at them on Amazon and either download it to your Kindle or get a paperback copy of the book. So on top of all of that, of selling real estate, managing a team, writing three books, Brandon's also the creator of a smart home podcast, a video podcast called Home Tech Decisions.

And on this podcast, he reviews just about every piece of smart home tech available. And in seriously, if you haven't subscribed to it, you should just, just keep an eye on what he's talking about. Just with vacuums alone. He goes really into depth. So Brandon, thank you so much for joining us here today.

Brandon Doyle (01:39):

Yeah, no problem. Thanks for having me.

Eric Stegemann (

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Long regarded as one of the best prognosticators in the real estate industry, Rob Hahn, also know as the Notorious ROB, joins TRIBUS CEO Eric Stegemann to discuss the business of brokerage.

Rob goes into detail as to why teams are the biggest threat to the real estate brokerage business.

TRANSCRIPTION

Eric Stegemann (00:02):

Hi everybody. And welcome to brokerage insider the podcast where we interview the leaders in real estate and technology. I'm your host, Eric Stegemann. And I'm the CEO of TRIBUS, a brokerage platform vendor. And today I am honored to be joined by a good friend of mine. Mr. Rob Hahn. Rob, welcome.

Rob Hahn (00:23):

Thanks for having me. I don't know about honored. I mean, you know, like we've, we've gotten drunk together, man. It shouldn't be

Eric Stegemann (00:30):

Well, you're a very busy human and have lots of stuff going on. So I thank you for taking some time out of your day on here, especially a new podcast, you're always kind of a, does anybody actually listened to this thing or not?

Rob Hahn (00:45):

It's just an excuse for me to talk to you, you know, and then we'll get to have an interesting conversation, maybe debate, maybe, you know, whatever

Eric Stegemann (00:53):

You, you, you have this and Rob has this great podcast that he does with Greg Robertson. Who's also a friend at Coliseum and they call it Industry Relations. Right?

Rob Hahn (01:05):

Sorry about that. Yeah.

Eric Stegemann (01:07):

Ah, so that podcast is called industry relations, right?

Rob Hahn (

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Listen as Eric and Peter discuss the ins and outs of real estate marketing in the United States. As strategic relationship manager with BoxBrownie, Peter has a keen understanding of the connection between the real estate agent and their marketing efforts.

Learn more with BoxBrownie: https://www.boxbrownie.com/

TRANSCRIPTION

Eric Stegemann (00:03):

Hi, everybody. Welcome to Box Brownie segment the real estate podcast, where we interview the leaders in real estate and technology. Today, I have the pleasure of being joined by Peter Schravemade, which you'll understand more why I've pronounced it that way. And just the second, uh, Peter as title is the janitor slashes strategic relationship manager for a company called box brownie. And I've known him now for a number of years. Um, so you're going to find that this conversation is going to be very conversational, not so much a question and answer cause, uh, we've had a few beverages late at night and I'm probably going to be mentioning, uh, things that he's talked about, which hopefully he'll be willing to share everything that there is with us, that he shared with me at 11 o'clock at night after a couple of time. Peter, Welcome to the show.

Peter Schravemade (00:53):

What an introduction. Uh, I, I feel humbled, uh, not, not only in my Peter I'm from Australia and I don't know, I don't know why Americans saying that, but it is my fault.

Eric Stegemann (01:05):

Right? Peter

Peter Schravemade (01:08):

Peter. Yeah. Well, you know, it started because I think I have one of those names that sounds different in different languages or different accents. Right. And, um, I could never understand why people couldn't understand me when I introduced myself as Peter, but it'd be like, can you spell it? So, uh, you know, we went down the line of Peter and now I, what you would have heard. I just, by default, when I'm in America, introduce myself as Peter, Peter on Peter from box brownie and, and then somehow stuck people find that funny and they laugh at me say, uh, yes, thank you for the introduction. I am glad to be here. 

Eric Stegemann (01:48):

Well, uh, so obviously he's in Australia as he mentioned, and it's about 4:00 AM there. So we definitely thank him for joining us early. Why don't you tell us a little bit about what box brownie is?

Peter Schravemade (02:00):

Yeah, well, it's a website is the easiest, easiest way to go with that. Now the box brownie itself was a camera. It was a lockout, a box shaped camera came out in 1,901, um, moms and dads could buy it. And the, the slogan that, uh, Kodak Eastman used way back then was you take the photo. We do the rest. And in, in some kind of weed way, we've continued on with that tradition. So we're website that you can go to, to upload photos for whatever edit you may need. Um, at the outset that's, you know, that starts with improving those rubbish photos that you've ever on his scene on the MLS, uh, where someone's taken it, you know, with a smartphone, we can enhance those and all the way through to things like things like staging. Um, but even as we mentioned, just prior to hitting record on the podcast, we do just about anything, portrait photography, Twilight conversions, we take cars out of dry and things like that. So, um, we're in image, editing companies, the, the basis of what we,

Eric Stegemann (03:00):

And so, and by the way, if you have not checked out what they do, please go to box brownie.com and you'll see some of the examples of their work and all the different facets of what they do. I think we only mentioned here a few different types of photography and we'll get into more, uh, in a second, but the, the work that they...

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TRIBUS CEO Eric Stegemann is joined by Restb.ai VP of product and sales, Nathan Brannen to talk about how AI and computer vision is changing the real estate media landscape.

Learn how you can make search on your real estate brokerage website better by incorporating computer vision. In addition, the same tech can help your website become more accessible and follow ADA compliance.

TRANSCRIPTION

Eric Stegemann (00:04):

Hi, everybody. Welcome to Brokerage Insider the podcast for all things, brokerage and tech related today, we're joined by Nathan Brannan, the VP of product and sales at a company called RESTB, Restb.ai. And Nathan is coming to us from Barcelona, Spain where their company is based, but they work with clients all around the world. So, Nathan, thanks for joining us.

Nathan Brannen (00:32):

Thanks sir. Good to be here.

Eric Stegemann (00:34):

So tell me a little bit about RESTB and what you guys do.

Nathan Brannen (00:39):

Okay. So RESTB that AI as a company that was launched about five years ago and spent as a computer vision company. So what does computer vision mean? That means image recognition, looking at photos and extracting information out of them music. A lot of the latest advances in AI, and we started pretty early on solely focused on the real estate industry because from personal experience, working with different sites, the founders understood that there was a lot of opportunity to improve and use this information with photos. So really at this point we've taken that and working with clients in Spain and realize that these problems don't just exist there, they exist across Europe. They exist across the world. And particularly for the people listening to this podcast and they exist a lot in the U S as well. And so the things we do with these photos is try to add whatever intelligence or information we can so that it can be used better by the consumers. The consumers can be portals, they can be adolescents, they can be brokerages. They can be really anyone across the entire real estate spectrum that deals with any digital assets. And you know, I think we'll probably get into a little bit about what those different things are, but a lot of really cool things are happening in both the extracting information space and the enhancing space and editing space and, you know, just creation space of listings and descriptions and captions and things like that.

Eric Stegemann (

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Listen as Philip Hegge, Adfenix U.S. Director, and Eric Stegemann talk about programmatic ads, marketing, and how the business of real estate differs with agents around the world.

TRANSCRIPTION

Eric Stegemann (00:03):

Hi, everybody. Welcome to Brokerage insider the podcast where we interviewed the leaders in real estate, brokerage and technology. I'm the host, Eric Stagenmaan. And I'm the CEO here at TRIBUS. We are the sponsors of this podcast. And today I have the pleasure of having Philip Hegge, the North American director for Adfenix with us. And today we're going to talk a little bit more, both about Adfenix and about real estate, not only in the United States, but around the world because Philip's company is actually based in Sweden. So Philip, thanks for joining us today. Thank you very much, Eric. It's like to be here. So first of all, tell me a little bit about Adfenix. What is Adfenix to yeah, no, of course?

Philip Hegge So at its core, what we're trying to do is that is to bring really world class sort of cutting edge marketing automation into the real estate industry. Something that we believe is currently missing for, for a series of reasons. One is because it's really hard and we can probably talk more about what sort of, what we think marketing automation is, is later. But we do that by focusing on working with a very sort of custom platform to the, with the largest most, I know it's a real estate broker just in the world. Like you mentioned, we're originally based out of Sweden. We are operating across 13 different countries and also have offices in London, in the UK Melbourne Australia.

Eric Stegemann

Wow. Yeah. So you have a very international vision of what's going on in that, in the industry. Let's dig into that a little bit. How is, how are things different that a listener at a brokerage staff person, an agent, a brokerage owner, that's listening to this podcast here in the United States.

Eric Stegemann (02:02):

How things are different that you see in other countries as far as brokerage is concerned versus the United States or even Canada?

Philip Hegge

 Yeah, no, that's a, that's a great question. And obviously something that we probably can talk about for four hours but to, to keep it to keep it short, I mean I've been primarily focusing on sort of the Scandinavian markets early on in the lifetime of the Adfenix then, and also in Australia. And I think that's sort of the key, the key difference sort of most, most sort of clearest difference between the us and the rest of the world is the fact that there is in most countries there was only the seller's agents, right? Only the seller actually has by agent representation and that's cause for a lot of different sort of the things that makes it different than I know this, this podcast is also a lot about sort of the, that, that dynamic for the Brokerage.

Philip Hegge (

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TRIBUS CEO Eric Stegemann sits down with Canadian international super agent Tina Mak to talk about what international buyers are looking for right now, what new technology is helping agents close more sales, and what to make of the real estate world right now.

TRANSCRIPTION

Eric Stegemann (00:00):

Hi everybody. And welcome to the brokerage insider podcast. My name is Eric Stegemann and I am the CEO of TRIBUS, a real estate brokerage platform vendor. Today we're here with Tina Mak and Tina is a specialist in the international real estate community. She has a number of accolades that she's achieved as well as things that she's doing to work with international buyers that I think will be a particular interest to our listeners. So, first of all, welcome to the brokerage insider podcast here.

Tina Mak (00:36):

Thank you for having me. Thanks very much and hope everything's everybody is safe and well.

Eric Stegemann (00:42):

Yes, definitely. Definitely and that's a, a good topic to lead into. We'll get to in just a second and talking a little bit about the virus specifics. Why don't you first tell us a little bit about yourself and tell us about your business.

Tina Mak (00:57):

Yeah, so I am an immigrant from Hong Kong. I moved to Vancouver in 1991 and I started doing this business in 1992. So it's my 28 years in the business. I have been with the same brokerage company since day one, so I haven't changed anywhere, gone in anywhere. So you talk about loyalty. I, I think that is pretty rented.

Eric Stegemann (01:21):

Yeah, for sure.

Tina Mak

Yeah. So since 2010, I've been on a speaking role from Coldwell banker to Engelmann’s to NAR to Hong Kong, to China, speak in front of the policy makers cause they would like to you know, like have their cause real estate is very different in that side of the world. And they would like to improve the professionalism. So I was representing Canada to let them know what we're doing in North America, in Canada for them to, you know, like just they're just policy makers. So, you know, like put some policies together and get agents to follow and things like that. And I also do have my own radio show, a real radio show and the radio stations since 2007. So it's my 13 years you know, 13 seasons, you know hosting this weekly radio show is a Chinese radio stations, but my guess is from all over the world.

Tina Mak (