Here are the hard lessons from nine years of building Foxy Home Staging, straight from Jake. This is not theory, it’s the messy, real work of growing a service business and leading a large team while staying client focused.What you will learn• Build leaders, not followers. Culture scales when others set the standard in your absence.• Assume the best in your people. Coach first, then decide.• Some days are just hard. Do the work and move forward.• Cash is king. Growth needs planning, discipline and runway.• Focus wins. Stick to what you are great at.• Work on the business. Step out of the day to day to let the team grow.• Every key role needs a backup. Do not single point your operation.• No one is indispensable. Protect the team and the business.• Hire fast and fire faster when the fit is wrong.• Do not promote too early. Great performers need leadership training and time.• Repetition builds culture. Say the important things again and again.• As a leader you get the worst problems. Own them.• You will make mistakes. Learn and keep improving.