Build a Big Podcast - Marketing for Podcasters (A Podcast on Podcasting)

This is the audio companion to Issue 62 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go.   Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, consider subscribing – it's free and you can unsubscribe at any time. Topics:

• Spotify's Podcast Problem (and Opportunity)
• Steal These Marketing Ideas to Grow Your Podcast
• Setting Up the RIGHT Welcome Email
• Castopod – Your Free & Open-Source Podcast Host
• How to Run Your Podcast
• How to Turn Listeners Into Paying Customers

Links To Things I Talk About:

• Big Podcast Insider - Podcasting Newsletter

     

As far as I know, The Satanic Temple doesn't have a podcast. Still this organization, like Christian churches, is doing something that you should be doing on your podcast.

Links To Things I Talk About:

• The Satanic Temple

     

This is the audio companion to Issue 61 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go.   Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, consider subscribing – it's free and you can unsubscribe at any time. Topics:

• Where the Podcast Money Is ...
• Podca$h is Giving $100,000 to Upcoming Podcasters
• On Air Fest – Podcast Submissions Wanted!
• Amazon Buys Exclusive Rights to My Favorite Murder Podcast
• Looking for Podcast Sponsors? Try this "Top 100" List ...
• Inside Spotify HQ – 10 "Podcast Studio" Photos

Links To Things I Talk About:

• Big Podcast Insider - Podcasting Newsletter

     

A few episodes ago, I talked about my experience with KCRW's Radio Race, a 24-hour "contest" where participants produce four-minute radio segments based on the same brief.

In this episode, I talk with Shrikant Joshi, who produced one the contest's finalists, Want to Be My Neighbor?.

This episode goes deep into Shikant's Radio Race experience as well as his broadcasting history. If you're interested in how to tell better stories on your podcast or want to get involved with broadcast radio, listen up!

Topics:

• American radio vs. Indian radio
• Broadcasting to 65,000,000 people
• Going from radio to podcasting
• Finding the story for your podcast episode
• Working with very tight deadlines
• Interviewing people across multiple time zones
• Options for doing remote interviews
• Ethics in interviewing
• Using music in podcasts
• Hot mics and embarassing on-air moments

Links To Things We Talk About:

• KCRW's Radio Race
• Shrikant Joshi

     

This is the audio companion to Issue 60 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go.   Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, consider subscribing – it's free and you can unsubscribe at any time. Topics:

• Let's Get Real About Podcasting Gear
• How to Crack the YouTube Algorithm
• Hot Docs Podcast Festival
• Neon Hum's Podcast Editors' Bootcamp
• An Episode Idea Generator?
• How to Build Podcast Leverage

Links To Things I Talk About:

• Big Podcast Insider - Podcasting Newsletter

     

This is the audio companion to Issue 59 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go.   Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, consider subscribing – it's free and you can unsubscribe at any time. Topics:

• No Hit Podcasts?! Not Exactly...
• A Social Media "Hack" to Get More People to Respond to Your Messages
• You're Talking Into Your Microphone Wrong
• Are You Getting Podcast Spam? Here's How to Deal with It...
• Are NFTs an Option for Your Podcast? Maybe...
• Banking for Podcasters

Links To Things I Talk About:

• Big Podcast Insider - Podcasting Newsletter

     

This is the audio companion to Issue 58 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go.   Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, consider subscribing – it's free and you can unsubscribe at any time. Topics:

• New Year, New Podcast? Get real...
• Ryan Reynolds voice may be sexier than his face – at the very least, it sells more...
• 7 things you can do to make this the best year for your podcast
• A time management trick for podcasters that you an implement right now
• The 1944 CIA manual that will help you grow your podcast
• The "Netflix Test" – Use this on your podcast

Links To Things I Talk About:

• Big Podcast Insider - Podcasting Newsletter

     

After over a year of ZERO in-person interviews, I jumped back in working on a new project that took me various "studio" situations, including living rooms, front porches, and offices.

I was surprised at how intense it was.

Maybe it was that unknown element of COVID that made me wonder If I'd ever be able to safely do an in-person interview again. Or maybe that fact that it wasn't really safe to do it at all, even with vaccines and masks. Or maybe it was simply that I was dealing with some very heavy subjects, like murder, sex work, drug addiction, racism, and homelessness.

I reached out to Brandon Hall of the true crime podcast, Music City 911, to talk about his experience taking 911 calls and how he keeps grounded in intense and emotinal situations. And that's just one of the topics covered on this episode. 

Topics:

• Taking control of an interview
• When guests are booked on "the wrong show"
• Empathy and interviewing
• Getting emotionally involved with guests
• How to really help your listeners (and your guests)
• Learning how to be an effective podcaster
• Promoting your podcast
• What topics are really important?
• How to keep a guest on topic
• Keeping calm during tense situations in the studio
• Being confident on the mic

Links To Things We Talk About:

• Music City 911

     

A few episodes ago, I talked about my experience with KCRW's Radio Race, a 24-hour "contest" where participants produce four-minute radio segments based on the same brief.

In this episode, I talk with Scott Wen, who co-produced one the contest's finalists, The Persimmon Tree.

Topics:

• What to do when you do an interview that you can't use (or don't want to use)
• Getting ideas for radio segments
• Working with a team/partner
• Using non-English languages on an English radio station
• Keeping guests on track during interviews
• Competition in radio (and how to look at it)
• Comparing yourself to other podcasters and radio journalists
• Using your non-podcasting skills to make a podcast
• What to do when your first (or second...or sometimes your third) idea doesn't work out

Links To Things We Talk About:

• KCRW's Radio Race
• Round Breaking Podcast
• David Gonzalez Music

     

This is the audio companion to Issue 57 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go.   Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, consider subscribing – it's free and you can unsubscribe at any time. Topics:

• When is it time to quit your podcast?
• Breaking the Law (and Getting Caught)
• The Best Time to Post on Instagram
• Want to Build a Strong Podcast Brand? Here Are 8 Strategies...
• Double Your Podcast Audience for $49?!
• Your Podcast Could "Steal" These Advertisers

Links To Things I Talk About:

• Big Podcast Insider - Podcasting Newsletter