Travis is in Utah this week and Terry is stressing out about his Kickstarter campaign because it’s ready to launch this week. We talk about some behind-the-scenes preparations and stuff you should look out for if you’re going to go down this path. Topics Discussed: How to DIY photography and media assets The details and challenges of product photography With ...

Travis is at New Media Expo this week in Las Vegas, and Terry is stopping by Singapore for a visa run. For this episode, we talk about seven alternative tips to help grow your business in 2015.  Our flagship course Spotlight Marketing is also available now. Topics Discussed: #1:  Little known communication method on Instagram #2: Leveraging declining CPM rates ...

Every Sunday Travis Marziani and Terry Lin talk about e-commerce, entrepreneurship, and travel. Both run their own online stores and share their successes, failures, and what happens behind the scenes.

After months of production we’re almost ready to release our course Spotlight Marketing – the strategy to get more traffic, sales, and better relationships by interviewing your customers.  It’s a 100% legit and scalable way to outsource your content creation and distribution while targeting the ideal customer. For more information, click here. We will also include templates that you can hand off ...

Noah Kagan joins us this week to talk about SumoMe, their latest tool that offers email marketing, content analytics, and heatmaps. SumoMe started out as a tool used internally at AppSumo to track their analytics, and last year they opened it up as a free platform for everyone to use. Unfortunately my computer crashed during the interview (amateur mistake), so ...

Travis just returned to the USA this week so we’re doing an catch-up episode on what’s going on with both of us, including business plans for the next few months. Our first course Spotlight Marketing will also come out very soon, and we go into some detail on the SOPs, templates, and content that will be included. Topics Discussed: Travis: Back ...

Travis is still on the road heading back to the USA so it’s a solo episode this week to talk about some hidden truths regarding business, entrepreneurship, and life. Some content in this episode may rub people the wrong way, but it’s there for a reason. Topics Discussed: How my Kickstarter sample got stolen The difference between a dude and ...

Rick Backus, CEO of CPC Strategy joins again to talk about latest changes in paid acquisitions for 2015. In this episode we focus on the changing landscape of Google Shopping, Google Adwords, Facebook’s new Product Listing Ads, and Amazon’s recent release of search query data for sellers in the Amazon Sponsored Products (PPC) platform. Topics Discussed: The current state of ...

Travis is in Vietnam this week so we sat down to catch up and have a brief chat. While in Singapore, he was asked whether he wanted a hard life or easy life, and we discuss some heuristics and mindset issues that go into what we do as entrepreneurs. Topics Discussed: First time Travis and Terry meet each other David Kekich ...

Crowdfunding platforms now allow entrepreneurs to raise money for a new product idea before they’ve put in the money to manufacture it. But is the time and effort worth it? What if it fails? In this episode we explore how crowdfunding is more than just about raising money and some pros/cons to the process as Terry goes through the preparations. Topics Discussed: Events ...