By Little Fish Accounting
4.9
4444 ratings
The podcast currently has 139 episodes available.
Keila and guest Danielle Johnson, founder of House of MKTG, dive into the world of branding for small businesses. They discuss the signs that indicate it's time to move beyond DIY branding, the unexpected drawbacks of DIY approaches, and the benefits of working with a professional. Danielle shares insights on finding the right branding partner and offers valuable tips for businesses at various stages of growth.
Connect with Keila!
LinkedIn - www.linkedin.com/in/keilahilltrawick
Website - www.krht.co
Twitter - x.com/littlefishcpa
More About Little Fish Accounting
Learn more about Little Fish’s suite of services at www.littlefishaccounting.com.
Follow Little Fish Accounting at instagram.com/littlefishaccounting
Keila delves into the often-overlooked importance of branding and marketing for accounting firm owners. She explains why these elements are crucial for establishing a firm's identity, attracting ideal clients, and standing out in a competitive landscape. The episode offers practical, manageable steps for firm owners to start building their brand and marketing strategy, emphasizing that even small efforts can make a significant difference in a firm's success and sustainability.
RESOURCES:
Learn more about Little Fish’s suite of services and sign up for our newsletter at www.littlefishaccounting.com
Follow Little Fish Accounting at instagram.com/littlefishaccounting
In the fourth installment on boosting firm success, Keila delves into the crucial topic of team management and development. She emphasizes the importance of setting clear expectations, fostering continuous learning, and creating a positive work environment to enhance productivity and employee satisfaction. Keila also shares practical strategies for measuring staff performance, gathering feedback, and aligning team goals with company objectives to build a more efficient and adaptable workforce.
Thank you to our sponsor, Ignition
RESOURCES:
Learn more about Little Fish’s suite of services and sign up for our newsletter at www.littlefishaccounting.com
Follow Little Fish Accounting at instagram.com/littlefishaccounting
Keila welcomes Jennie Moore from Ignition to discuss how their platform is helping accountants streamline operations and improve client engagement. Jennie shares insights on Ignition's key features, including proposal creation, automated payments, and client communication tools. The conversation explores recent product enhancements and how Ignition addresses common pain points for accounting firms, such as scope creep and pricing updates. Keila and Jennie emphasize the importance of leveraging technology to increase efficiency and boost top-line revenue in accounting practices.
Thank you to our sponsor, Ignition
Connect with Keila!
LinkedIn - www.linkedin.com/in/keilahilltrawick
Website - www.krht.co
RESOURCES:
Learn more about Little Fish’s suite of services and sign up for our newsletter at www.littlefishaccounting.com
Follow Little Fish Accounting at instagram.com/littlefishaccounting
In the second installment of a four-part series, Keila focuses on understanding client mix and maintaining strong client relationships as key factors for success in professional service firms. She explores how technology impacts client satisfaction, emphasizing the importance of effective onboarding processes and assessing whether current tools meet both firm and client needs. Keila also discusses strategies for evaluating client fit, gathering feedback, and building stronger relationships, ultimately aiming to enhance transparency and deliver on promised client experiences.
Thank you to our sponsor, Ignition
RESOURCES:
Learn more about Little Fish’s suite of services and sign up for our newsletter at www.littlefishaccounting.com
Follow Little Fish Accounting at instagram.com/littlefishaccounting
In the first of a four-part series, Keila discusses strategies for accounting firm owners to turn the second half of their year into a success. She focuses on financial health as the foundation, covering essential benchmarks like KPIs and strategies to maintain and improve a firm's financial standing. Keila emphasizes the importance of analyzing monthly recurring revenue, churn rates, and client satisfaction scores, while also reviewing profit margins and service packaging. This episode provides valuable insights for professional service firm owners looking to make intentional and focused improvements in their business.
Thank you to our sponsor, Ignition
RESOURCES:
Learn more about Little Fish’s suite of services and sign up for our newsletter at www.littlefishaccounting.com
Follow Little Fish Accounting at instagram.com/littlefishaccounting
In this episode, Keila tackles the common entrepreneurial challenge of shiny object syndrome. She explores how constantly chasing new trends, technologies, and opportunities can derail business growth by diluting focus and draining resources. Keila offers practical strategies for staying focused on core objectives, including setting clear goals, prioritizing tasks, and creating solid plans.
RESOURCES:
Learn more about Little Fish’s suite of services and sign up for our newsletter at www.littlefishaccounting.com
Follow Little Fish Accounting at instagram.com/littlefishaccounting
In this episode, Keila delves into the dangers of falling into the comparison trap and becoming too comfortable in your business. She emphasizes the importance of continuous innovation, adaptation, and self-assessment to achieve sustainable growth. Keila shares valuable tips on avoiding complacency, embracing change, and fostering a culture of improvement within your organization, all while staying true to your unique business goals and vision.
RESOURCES:
Learn more about Little Fish’s suite of services and sign up for our newsletter at www.littlefishaccounting.com
Follow Little Fish Accounting at instagram.com/littlefishaccounting
In this episode, Keila delves into the often-overlooked challenges of being a CEO in a small business. She candidly discusses the isolation, decision fatigue, and financial pressures that come with the role, offering a realistic counterpoint to the glamorized perception of entrepreneurship. Drawing from her personal experiences, Keila provides valuable advice on building support systems, managing stress, and developing leadership skills to navigate the complex journey of business ownership.
RESOURCES:
Learn more about Little Fish’s suite of services and sign up for our newsletter at www.littlefishaccounting.com
Follow Little Fish Accounting at instagram.com/littlefishaccounting
In this episode of Built to Enough, Keila delves into the challenges of leadership as businesses grow from solopreneurs to small teams. She explores four key areas for effective leadership, including adapting leadership styles, balancing visionary goals with operational realities, implementing professional development strategies, and managing team dynamics. Keila shares personal experiences and practical advice for entrepreneurs facing the transition from hands-on doer to strategic leader, emphasizing the importance of delegation, clear communication, and continuous learning in building a sustainable and successful business.
RESOURCES:
Learn more about Little Fish’s suite of services and sign up for our newsletter at www.littlefishaccounting.com
Follow Little Fish Accounting on social media!
IG | instagram.com/littlefishaccounting
The podcast currently has 139 episodes available.
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