Grow Your Credit Union

Building a Data-Driven Credit Union: Are You Asking the Right Questions?


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You want your credit union to be data-driven, but are you asking the right questions to get there? Many credit union leaders have access to endless amounts of data but struggle to translate that into real business impact. Dashboards look great, but how do you use them to move the needle on what truly matters?

In this episode of Grow Your Credit Union, Joshua Barclay and Becky Reed welcome on sponsored guest Ben Stangland, President of Strum Platform to dive deep into the real questions your credit union should be asking to make your data work for you. Questions that go beyond vanity metrics like clicks and opens.

Plus:

  • Is your culture designed to truly understand your members?
  • How can vendors evolve into true partners, rather than just another service provider?

A huge thanks to this episodes sponsor, Strum Platform

Strum Platform revolutionizes credit union marketing with hyper-targeted segmentation and campaigns that drive loans and deposits. Let us show you how to triple email open rates with campaigns that target the right member at the right time with the right message in minutes. Schedule a demo today to see the power of Strum Platform in action.

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